nuke suite starter guide 2015 english

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Starter Guide www.nukesuite.com

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Page 1: Nuke Suite Starter Guide 2015 English

Starter Guide

www.nukesuite.com

Page 2: Nuke Suite Starter Guide 2015 English

A powerful platform to grow your online communities, build engagement, measure results and drive conversions

www.nukesuite.com

Nuke Suite is an integrated social marketing for global brands.

What is Nuke Suite?

Page 3: Nuke Suite Starter Guide 2015 English

One platform to get the best of social

A comprehensive set of toolsfor social marketing

Nuke Suite is an integrated social marketing for global brands.

ENGAGE

ANSWER

ANALYSE

ENRICH

LISTEN

CONVERT

Manage conversations across all social accounts

Turn social media into a true customer service channel

Track and analyse all activities across your social pages

Capture social audience & enrich fan experience with social apps

Measure your online presence & eReputation across the entire web

Transform collected data into actionable conversion

Page 4: Nuke Suite Starter Guide 2015 English

Let’s get started!

Page 5: Nuke Suite Starter Guide 2015 English

Add your Facebook pages, your Twitter, Instagram and Pinterest accounts to manage them all through Nuke Suite

www.nukesuite.com

Note you can only add the number of pages that the license you choose permits

Twitter connectInstagram connect

Facebook connect

Adding pages and accounts

Page 6: Nuke Suite Starter Guide 2015 English

See your personal profile, modify your password and manage your users

www.nukesuite.com

Manage your accounts and users

Page 7: Nuke Suite Starter Guide 2015 English

Select Engage, Answer, Analyse, Enrich and/or Convert for each account added. You can see the licences

auto-updated with each selection.

www.nukesuite.com

Manage your accounts

Page 8: Nuke Suite Starter Guide 2015 English

EngageEfficiently publish to your communities

Page 9: Nuke Suite Starter Guide 2015 English

Select networks, content and specify

parameters

Publish now, plan or send for validation

Publish on multiple networks in one click

Nuke Suite makes it easy to create and plan publications

Soon to come

Instagram & Pinterest APIs do not allow publication via platforms for the moment.

Restrict publications or target users by country, language,

etc.Automatically

generate shortened URL

Page 10: Nuke Suite Starter Guide 2015 English

Use the calendar to overview and plan your publications

www.nukesuite.com

Get an overview & manage publications

Filter by network, account, status or tag

Create a planned publication in one

click

Have a quick overview of all publications

status, author, comment & history etc.

Page 11: Nuke Suite Starter Guide 2015 English

Publication approval flow for team collaboration

Comments, history and notifications

Advanced post approval tools

www.nukesuite.com

Publication validation made easy

Tags for publication result measure

Page 12: Nuke Suite Starter Guide 2015 English

Upload any files and organise with folders

Define sharing rights for each piece of

content

Up to 5GB of content storage for

publications

Upload & share contents with your team mates, agencies or clients

www.nukesuite.com

Organise and share contents to be published

Page 13: Nuke Suite Starter Guide 2015 English

www.nukesuite.com

Create template for your community managers

Save any publication as a template incl. text, visual, links

Create a new publication from a shared template

Create publication template and share with team

Page 14: Nuke Suite Starter Guide 2015 English

AnswerGet the best report to analyse and

communicate results

Page 15: Nuke Suite Starter Guide 2015 English

Closely follow user actions in a universal feed

Directly manage users’ publications: comments, likes, replies, hide, delete

etc.

Personalise your feed - filter by network, account

and content type

Get user feedback as soon as it’s posted to reply faster

www.nukesuite.com

Manage user feedbacks effortlessly

Page 16: Nuke Suite Starter Guide 2015 English

Access users’ profile on Facebook and Twitter

See user influence with number of followers/friends

Get user bio and details and profile link

See user profile and understand his proximity with the brand

www.nukesuite.com

Get to know your users and clients

Page 17: Nuke Suite Starter Guide 2015 English

www.nukesuite.com

Easily share user feedback with colleagues (e.g. customer care)

Assign any users’ content from newsfeed to a

colleague

Define answer deadline and priority

Follow all assigned tasks and their resolution status

and get notification for each change

Be sure the right person gives the right answer to client

Archive task when done

Page 18: Nuke Suite Starter Guide 2015 English

Create personalised alerts from keywords or by user-

defined timescales

Get alerts whenever a comment requires

moderation

Realise user content moderation with alerting

www.nukesuite.com

Never miss any comments about your brand

Page 19: Nuke Suite Starter Guide 2015 English

AnalyseThe best report to analyse and

communicate results

Page 20: Nuke Suite Starter Guide 2015 English

Create reports for one or more accounts with one

click

Select a suggested period or choose a custom one

Export data into excel files

www.nukesuite.com

Generate a complete report in one click

Analyse community insights in detail

Page 21: Nuke Suite Starter Guide 2015 English

www.nukesuite.com

Track all your community evolution over a period

Follow your community size

Track community evolution over time

Identify best publications & ambassadors

You can select several accounts hereSoon to come

Get exhaustive insights for your social accounts

Page 22: Nuke Suite Starter Guide 2015 English

Follow account reach & impressions

Follow account publications & interactions

www.nukesuite.com

Get an analysis of account engagement

Get exhaustive insights for your social accounts

Follow account interactions in detail (likes, comments,

shares, RT etc.)

Get best publications & ambassadors

Page 23: Nuke Suite Starter Guide 2015 English

Get community size predictions

Get best time for users’ presence

www.nukesuite.com

Smart insights: how to get the most interactions with your community

Get exhaustive insights for your social accounts

See when account is publishing

See what account is publishing and what should

be publishing

Page 24: Nuke Suite Starter Guide 2015 English

Easily compare you and your competitors’ results

Save your comparison to get regular reports and

export data

Create comparisons for Facebook, Twitter,

Instagram & Pinterest

www.nukesuite.com

Compare your social network accounts with your competitors’

Watch competition and adapt your strategy

Page 25: Nuke Suite Starter Guide 2015 English

Compare your number of fans/followers and its

evolution

See the activity rate for your page, compare it and its evolution against your

competition

See and compare your posting activity and how

engaging your posts are vs your competitors

www.nukesuite.com

Compare Facebook, Twitter, Instagram and Pinterest presences for you & your competitors

Data Monitoring

Page 26: Nuke Suite Starter Guide 2015 English

Follow organic, paid and viral reach

Get all interactions: likes, comments, shares, clicks

Analyse & compare engagement rate

Get exhaustive insights for each publications with detailed stats for reach, interactions and engagement

www.nukesuite.com

Improve your community management

Page 27: Nuke Suite Starter Guide 2015 English

EnrichCreate stunning social experiences and

collect user data

Page 28: Nuke Suite Starter Guide 2015 English

Select a template, create the app and customise

visuals and text

Create and customise apps for your Facebook pages using any of the 15 available templates

www.nukesuite.com

Launch applications

Set data you want to collect via the form

Get insights and export data when application is

done

Application guide and PSD are provided in Help section for each application template

Page 29: Nuke Suite Starter Guide 2015 English

www.nukesuite.com

15 app templates to recruit, animate and qualify usersEnrich

Create applications

Social Content apps Social Contest apps Social Quiz apps

The instant win app lets fans try their luck for prizes, and find out immediately whether they have won.

13. Instant Win

Quiz lets you ask your fans questions and hold a prize draw for participants.

12. Quiz

Increase fans, enhance your brand voice, and capture usable data with engaging personality tests.

14. Personality test

Entertain your fans through a fun, speed-based contest.

15. Photo Match

Grow and engage your fan base with a viral sweepstakes on Facebook.

16. Sweepstakes

Insert any piece of your web content into a Facebook application.

3. Landing Page

Recreate a web page on a Facebook app by pasting HTML content.

1. Web Page

Enter fans into any contest and capture user data with a user form app.

2. Entry Form

Create a Facebook app showcasing your brand’s Spotify playlist.

4. Spotify Playlist

Publish several apps within the same portal on Facebook.

5. Portal

Push content and product on a Facebook to generate traffic to your website.

6. Social Commerce

Invite your fans to publish their own pictures and get them to invite their friends to vote.

7. Photo Contest

Launch your own Instagram contest and get your community to vote for the best photo.

8. Instagram contest

Create a song or playlist contest app for your fans with Soundcloud.

9. Music Contest

Give the power to your fans by letting them vote for their favorite videos.

10. Video Voting

Publish content and invite fans to re-tweet. The more they re-tweet the better the prizes they can win.

11. Twitter Contest

Page 30: Nuke Suite Starter Guide 2015 English

Use Nuke Suite’s innovative Smart Data

Capture tool to collect user information with a dynamic

form system

Define data you want to collect and set up operations all along the year which will consolidate users according

to what information you have already

Ongoing collection of valuable user data

www.nukesuite.com

Smart Data Capture

Page 31: Nuke Suite Starter Guide 2015 English

Increase user loyalty with Facebook notification

campaign

Use segmentation created in Nuke Suite to target

specific users

Manage campaign according to click-through-rate. Nuke Suite alerts you

when CTR is too low

www.nukesuite.com

Create and manage targeted notifications for a Facebook application

Activate fans with targeted notification campaigns

Page 32: Nuke Suite Starter Guide 2015 English

ConvertFeed your CRM existing tool with social data

Page 33: Nuke Suite Starter Guide 2015 English

Access user public information: name, profile

image and language

Get activity on a page: posts, likes, comments,

shares

Check user engagement rates

www.nukesuite.com

Access data for your fans and followers

Fans & followers consolidation

All information given by the user to qualify to

participate

Page 34: Nuke Suite Starter Guide 2015 English

Create a segment from fan or follower list

Create a custom audience from an external file

(client,prospects)

www.nukesuite.com

Create and use user-based segments

Fans & followers segments

Use segment for notifications campaigns or application personalised

experience

Page 35: Nuke Suite Starter Guide 2015 English

Create segments for your fan base

Add your product catalogue and define segments for

each product

The application dynamically displays products based on

social profile data

www.nukesuite.com

Target fan segments with a personalised Facebook application

Personalise user experience & improve conversions

Page 36: Nuke Suite Starter Guide 2015 English

SupportNuke Suite gives you human support

Page 37: Nuke Suite Starter Guide 2015 English

Nuke Suite offers best-in-class support, including:

Exhaustive Frequently Asked Questions

User guides & PSD templates for each

application

Video demonstration

www.nukesuite.com

Nuke Suite

Support by email & phone

Page 38: Nuke Suite Starter Guide 2015 English

Email [email protected]

Call us +33 (0)1 40 26 23 07

We provide best-in-class support