nurmi - peloton smart retro testing phase pitch
TRANSCRIPT
Nurmi is a transparent clothing company founded 2010 in Lahti, Finland.
Nurmi creates clothes and accessories where the nordic tradition of minimalism and long-lasting design goes hand in hand with
true sustainability.
Market areas:Finland, Germany, Belgium, France, UK, US
”SUSTAINABLE CLOTHES? WHY NOT BUT FIRST COMES DESIGN & PRICE”
Clothing store TjallaMalla in Stokholm
VEGAN LOCALHIGH-QUALITY TRANSPARENT THE LABEL
CREATE AN ADCONCENTRATED ON...
WHICH APPEALS THE MOST?
TEST GROUP:
EARLY ADAPTERS
CURRENT CUSTOMERS&
ACTIVE FOLLOWERS ON SOCIAL MEDIA
(ONLINE & FACE-TO-FACE)
WITH THE EARLY ADAPTERS WE CAN CREATE...
...AND BUILD A SUCCESSFUL INTERNATIONAL
CLOTHING BRANDSUCH AS PATAGONIA
OR NUDIE JEANS
The World of Nurmi