nutrition… interactive tools & social media
DESCRIPTION
Nutrition… Interactive Tools & Social Media. Robert C. Post, PhD Deputy Director Center for Nutrition Policy and Promotion U.S. Department of Agriculture www.cnpp.usda.gov www.dietaryguidelines.gov www.nutritionevidencelibrary.gov. The Dietary Guidelines for Americans. - PowerPoint PPT PresentationTRANSCRIPT
Nutrition…Nutrition…Interactive Tools & Interactive Tools &
Social MediaSocial MediaRobert C. Post, PhDRobert C. Post, PhD
Deputy DirectorDeputy DirectorCenter for Nutrition Policy and PromotionCenter for Nutrition Policy and Promotion
U.S. Department of AgricultureU.S. Department of Agriculturewww.cnpp.usda.gov
www.dietaryguidelines.govwww.nutritionevidencelibrary.govwww.nutritionevidencelibrary.gov
Nutrition policy for Federal programs Joint product of USDA and HHS Law requires updating every 5 years; 1st Issued in
1980 Provide science-based advice for ages 2 and above Promote health & help prevent chronic disease
The Dietary Guidelines for Americans
2010 Dietary
Guidelines
MyPyramid.govMyPyramid.gov Over 16 billion hits
Accessed in thousands of schools daily
3.0 million registered users on MyPyramid Tracker
Most used “.gov” website in history (excluding IRS)
Rated top 10 E-Government performer for customer satisfaction by ForeSee Results (2009)
Center for Nutrition Policy and Promotion
MyPyramid.gov and Interactive Tools “Steps to a Healthier You”
Center for Nutrition Policy and Promotion
Quick access to food info.Find the calories and MyPyramid food groups.
Enter food name:
Honey Nut Cheerios
The closest matches for cheerios are:CheeriosHoney Nut CheeriosSweet cherries (raw)Maraschino cherries
Quick access to food info.Find the calories and MyPyramid food groups.
Enter food name:
Choose an amount:
Honey Nut Cheerios
Learn more at www.MyPyramid.gov.
Brought to you by USDA Center for Nutrition Policy and Promotion.
1% milk (low fat) Fat free milk (skim) Soymilk, plain (calcium fortified) White sugar (granulated or lump) Whole milk
Add-ons
Results—food groups and calories:
Grains ½ oz. Whole Grains ½ oz.Milk ½ cup(s)
Total Calories 188 Extras* 40 Calories* (solid fats, added sugars, and alcohol)
Reaching People
Get personalized nutrition and physical activity recommendations
Track food and physical activity choices and see how they stack up
Get tips and support to make better selections
The Newest MyPyramid The Newest MyPyramid Interactive ToolInteractive Tool
Interactive, Web-Based Interventions Provide Convenient Information that Can Promote Changes in Health Behaviors
• Interactive interventions have been shown to be effective in: – Improving knowledge, self-awareness,
attitudes, and intentions– Inducing behavioral change (including nutrition
and physical activity)– Improving overall health behaviors
• Most effective for computer-literate and younger participants– Web-based interventions are well-suited to
today’s studentsSources: Portnoy et al. (July 2008). Preventive Medicine. Retrieved from PubMed http://www.ncbi.nlm.nih.gov/pubmed/18403003.Oenema et al. (2001). Health Education Research, 16(no. 6). Retrieved from http://www.gvo.unimaas.nl/Onderwijs/nutrition.pdf.
USDA’s Apps for Healthy Kids competition…
Launched March 20 by First Lady Michelle Obama as part of the Let’s Move initiative to end childhood obesity.
Challenged software developers, game designers, and students to develop creative, fun, and engaging tools and games that help kids and their parents make more nutritious food choices and be more physically active.
Nearly 100 games and tools (viewable at www.appsforhealthykids.com) were built using a USDA nutrition dataset.
USDA’s Apps for Healthy Kids competition…
$60,000 in prize money; recognition of winners at White House event.
Expert panel of 14 judges, including all-stars like Steve Wozniak—Co-founder of Apple and Mark Pincus—CEO of Zynga.
Over 40,000 online supporters promoting the project through the power of social media.
Stayed tuned for the announcement of winners in September!