o my bag magazine 2014
DESCRIPTION
The first O My Bag Magazine. The story behind the brand. An editorial look of the complete collection. www.omybag.nlTRANSCRIPT
The first
O My Bag magazine
The story behind
the brand
An editorial look of the
complete collection
LIMITED EDITION
For our devoted O My Bag fans
YEAR
Twenty
Fourteen
Reference number000002014
FAIR TRADE ECO LEATHER CONSUMER RESPONSIBILITY
O My Bag is a classic fashion brand that creates fair made leather bags and
accessories. An O My Bag is classic, practical and fashionable. Made of the
best leather, but with that authentic vintage feel. Sophisticated, but not boring.
Casual, with an edge. But above all, a leather bag that you can flaunt without guilt.
Our bags are made from a unique kind of eco-leather that is tanned without
harmful chemicals. The skins come from local Indian cows. This adds up
to a cleaner and safer tanning process and reduces carbon footprint. In
the area of Kolkata, India, every O My Bag is created with love in the
safe and positive atmosphere of Fair Trade, where fair wages and benefits
are paid, women are empowered and training and education is offered.
We, at O My Bag make great bags that will not only make you happy, but
also the world around you. The choices you make as a shopper are part of
the global solution to issues like poverty, education and global warming. We
aim to harness the power of business to create social change. People can live
better lives when they are given an equal access to the global marketplace.
A bag that makes the world a little better. Is that possible? We believe it is.
WHO WE ARE
WHAT WE DO
WHAT MATTERS MOST
FAIR TRADEO My Bag supports the concept of Trade, Not Aid. We aim to harness the power of business to create social change. By
developing trade relationships in developing countries we seek to empower artisans to rise above poverty and provide for their families.
ECO LEATHEROur eco-friendly leather is produced without
the use of harmful chemicals such as chromium IV, PCP and AZO dyes.
OUR BAG MAKERSO My Bag’s producers are certified Fair Trade organizations in or near Kolkata, in the West Bengal state of India. By providing access to the global market we connect them with our
customers who love a good bag.
FAIR WAGESOur producers earn enough money to live a good and healthy life and can provide for
their families.
GOOD WORKING CONDITIONSOur fair trade partners provide a safe and
healthy environment for their workers, where nutrition needs are met, health costs are
covered and the poor, especially women, are empowered.
HAPPY COWSOur bags are made of cowhides which are sourced locally and died regardless of the
fashion industry.
CONSUMER RESPONSIBILITYWe believe the choices we make as
shoppers can change the world. We can create a worldwide demand for products
made with respect for the environment and take a stand for a fairer trade.
OUR STORY
BRAND
Our schoolbags have a genius time-saving zipper at the back which opens into the main
compartment of the bag.
Designed for easy access, you open the schoolbags by popping off the front straps. You can skip using the buckles as these are
just for the show.
MEN & WOMENThese O My Bags are good for guys and
girls
OUR BAGS
DAY MULTIPLE WAYS OF USEWear our bags with a statement chain or switch to the adjustable leather strap to
transform your look.
DAY & NIGHTThe bag you can wear to work and when
you are hitting the town. Everyday bags for all your whereabouts.
Classic enough for work yet cool enough to fit your style.
HAPPY CUSTOMERSA big part of our business is making people happy. Customer service is very important and we always strive to provide the best experience. Buying an O My Bag is a
special occasion; you buy something very pretty for you and you help others.
OUR STORY
FLY VIOLET MIDI - ECO CAMEL
Daring WITH HER PREPPY-EDGY STYLE, VIOLET LOOKS timeless YET TOTALLY on-trend
N E W YORK C I T Y G I R L
PHOTOGRAPHY BY BAS BERKHOUT & MICKEY PHILIPS
FASHION
GOOD STORY
AND
SUSTAINABILITY
O MY BAG BRINGS
BEHIND IT.
LOVERS TOGETHER. AND SHOWS THEM THAT THERE IS ONLY ONE
THING BETTER THAN THE PERFECT LEATHER BAG A LEATHER BAG WITH A
LITTLE FRANKIE - ECO BLACK
NEW YORK CITY GIRL
SLEAZY JANE - BLACK
NEW YORK CITY GIRL
WE, AT O MY BAG MAKE
GREAT BAGS
THAT WILL NOT ONLY MAKE YOU
HAPPY BUT ALSO THE
WORLD AROUND YOU.
SLEAZY JANE - BLACK
LAPTOPSLEEVE 13” - ECO BLACK
NEW YORK CITY GIRL
LITTLE FRANKIE - ECO BLACK
NEW YORK CITY GIRL
THE BETSY - ECO DARK BROWN
CLASSIC VINTAGE
BUT DESIGNED FOR MORE
MODERN EVERYDAY NEEDS.
LITTLE FRANKIE - BLACK & FLY VIOLET MIDI - ECO CAMEL
LITTLE FRANKIE - ECO DARK BROWN
BOHEMIAN CHICIN AMSTERDAM
PHOTOGRAPHY BY MAXIME CARDOLSTYLING BY NINA NIJLAND
LOU’S BIG BAG
FLY VIOLET MAXI - ECO BLACK & LAPTOP SLEEVE 13” - ECO BLACK
BOHEMIAN CHIC
LAPTOP SLEEVE 13” - ECO DARK BROWN & FLY VIOLET MAXI - ECO BLACK
BOHEMIAN CHIC
BOHEMIAN CHIC
DIRTY HARRY - ECO DARK BROWN
POSH STACEY - ECO CAMEL
DIRTY HARRY XL - ECO CRUNCHSLEAZY JANE - NUDE
FLY VIOLET MAXI - ECO CAMEL
BOHEMIAN CHIC
PRESSMEDIA SAYS IT BEST
Classic with a twist, stylish and ecological. The Dutch O My
Bag uses vintage leather for its satchels and handbags. That is
how we like it. ELLE A company with a heart. VOLKSKRANT
An eco conscious O My Bag is both tough and chic. GRAZIA
The most beautiful bags are not only multifunctional and made
of beautiful leather but are also fairly made. If that is what makes
you happy, O My Bag is the brand for you. VT WONEN
They’re called Sleazy Jane and Dirty Harry, but they’re bags,
not gangsters. Stylish, chic, Fair Trade and made in India using
eco-leather. In short, your new best friend for over your shoulder.
ONE WORLD MAGAZINE O My Bag! I’m obsessing over
this practical bag that works perfectly into any girls wardrobe.
It’s eco friendly and gives back to India! LAMODEST Designed
for guys on the go, you don’t have to struggle with the buckles
to open the bag - just pop off the straps on the front or unzip
the genius time-saving zipper on the back! INSIDEKENT The
old schoolbag as a fashionable handbag from eco-leather.
HAPPINEZ Classic, vintage-inspired eco-leather bags and
accessories made by Fair Trade producers; bags that don’t just
look gorgeous, but are good for people and planet too! TEXTILIA
Thanks to the beautiful leather bag label O My Bag,
everybody can make the world a better place! VEGA
Office and ShowroomVendelstraat 2
1012 XX AmsterdamThe Netherlands
+31 (0)20 8932871
To find O My Bag stocked at a location near you, or to order online for worldwide delivery visit:
WWW.OMYBAG.NL
Graphic Design Shaz Abraham, Jessica Kallenberg
Rafaella Wang
ModelsClaudine Budel, Sophie Overwater,
Stephanie van den Stigtenhorst, Rosalie Bayer, Lucía Adriana,
Steffanie Weber, Mars Dee
PhotographyBas Berkhout, Mickey Philips,
Maxime Cardol
StylingNina Nijland, Paulien Wesselink
TextsPaulien Wesselink, Jessica Kallenberg
NOT YOUR ORDINARY BAG.