8/9/2019 OB A1 docx

1/26

BANKING ACADEMY OF VIETNAMBTEC HND IN BUSINESS (ACCOUNTING)

  ASSIGNMENT COVER SHEET

NAME OF STUDENT Vũ Quang Tú (Leader); Bùi Mạnh Trường

REGISTRATION NO. F04–182; S05–182

UNIT TITLE Unit 3: Organisations and Behaviour 

ASSIGNMENT TITLE Hewett !a"#ard

ASSIGNMENT NO 1 o$ 2

NAME OF ASSESSOR %B& 'e (hu Hanh

SUBMISSION DEADLINE 0)* 11* 2014

+, -. /uang ( 'eader; Bi %nh (r6ng here7 "on$ir9 that this assign9ent is 9 own wor# and

not "oied or agiaried $ro9 an sour"e< + have re$eren"ed the sour"es $ro9 whi"h in$or9ation is

o7tained 7 9e $or this assign9ent<

 ________________________________ _________________________ 

  Signature =ate

----------------------------------------------------------------------------------------------------------------

FOR OFFICIAL USE

 &ssign9ent >e"eived B: =ate:OB A1 QCF !"T #$1% BAV

8/9/2019 OB A1 docx

2/26

Unit Outcomes

Outcome Evidence fo t!e citei"

Feed#"c$ Assesso%s decisionInten"&

'eific"tion

First

atte9t

>e?

wor#

Undest"nd t!ee&"tions!i(

#et)eeno*"nis"tion"&

stuctue "ndcu&tueLO+

@o9are and"ontrastdi$$erent

organisationastru"tures and

"uture

+.+

Aain how thereationshi7etween an

organisationCsstru"ture and"uture "an

i9a"t on theer$or9an"e o$ 

the 7usiness

+.,

=is"uss the$a"tors whi"h

in$uen"eindividua

7ehaviour atwor#

+.

Undest"nddiffeent

"((o"c!es tom"n"*ement

"nd &e"des!i(LO,

@o9are thee$$e"tiveness

o$ di$$erenteadershistes indi$$erent

organisations

,.+

Aain howorganisationa

theorunderins the

ra"ti"e o$ 9anage9ent

,.,

Avauate thedi$$erent

aroa"hes to9anage9ent

used 7di$$erent

organisations

,.

Meit *"des ")"ded M+ M, M

Distinction *"des ")"ded D+ D, D

OB A1 QCF !"T #$1% BAV

8/9/2019 OB A1 docx

3/26

Outcome Evidence fo t!e citei"

Feed#"c$ Assesso%s decisionInten"&

'eific"tion

 Assi*nment

De?stru"tured; >e$eren"e is done roer * shoud 7e done i$ an

Overa, ouCve

Ae"s fo im(ovement

ASSESSOR SIGNATURE DATE / /

NAME

8/9/2019 OB A1 docx

4/26

A NEW BUT UNBEFITTING LOOK 

Be$ore Goining H?!, Fiorina had aread gained a reutation $or her hard?"harging,high?$ashion ste< She $it we in saes and 9ar#eting "ir"es where se$?ro9otionwas a""eta7e and the i9eight was our 7est $riend< She $et H?! shoud Goin that

"ir"e< +n "ertaiIJ? rese"ts, Fiorina did ea"t what she had 7een as#ed to do,eained a 2005 Time 9againe arti"e< Hewett?!a"#ard anuar. #$$9+

OB A1 QCF !"T #$1% BAV

8/9/2019 OB A1 docx

5/26

Luarter< &s a $urious Fiorina rea"ted 7 u7i" $iring the server unitIs 7oss and twoothers, the 7oard 7egan to ta#e a harder oo# at her er$or9an"eo7isonIs a"# o$ eerien"e in running a "o9an, and 2 it was the @AOIs rerogative to deegateoerations, not the 7oardIs< Be"ause o$ her resistan"e, the 7oard as#ed $or her resignation, on the grounds that the needed a eader with 9ore oerationa taent<

&s a ight rain dried outside, eained Business Week's Ben Agin, thedire"tors stewed over their star @AOIs $aiure to ee"ute her a97itious an $or the"o9an< +n addition, dire"tors were "on"erned a7out the I7oardIs ina7iit to wor#"onstru"tive with QFiorinaR,I a""ording to an H?! insider< (he net da, the as#edFiorina to ste dowK< &nd on Dednesda, Fe7< N, at 5 a

8/9/2019 OB A1 docx

6/26

On the da the ouster was announ"ed, so9e e9oees raised their gasses and H?!Is sto"# ri"e Gu9ed as 9u"h as 10

8/9/2019 OB A1 docx

7/26

See asoh'II555+a6a=n+46Ierai&ed:Caa0r'hi4:Fai&ure0:Leader0hi':e&0nFreeId'I19J9999%JH

h'II555+h'+46I4unr.Iu0IenIu4I5e&46e+h6&

h'II555H+h'+46Iu0IenIh':in7r6ainIeKe4ui3e:ea6Iea6+h6&

h'II555H+h'+46Iu0IenIh':ne50I're00:re&ea0e+h6&idJJ1%JHN+G'MeL@#0Q

OB A1 QCF !"T #$1% BAV

http://www.amazon.com/Derailed-Catastrophic-Failures-Leadership-NelsonFree/dp/1595555498http://www.hp.com/country/us/en/uc/welcome.htmlhttp://www8.hp.com/us/en/hp-information/executive-team/team.htmlhttp://www8.hp.com/us/en/hp-news/press-release.html?id=991498#.UpMjetLI2sQhttp://www.amazon.com/Derailed-Catastrophic-Failures-Leadership-NelsonFree/dp/1595555498http://www.hp.com/country/us/en/uc/welcome.htmlhttp://www8.hp.com/us/en/hp-information/executive-team/team.htmlhttp://www8.hp.com/us/en/hp-news/press-release.html?id=991498#.UpMjetLI2sQ

8/9/2019 OB A1 docx

8/26

 2ou "e em(&o6ed in " consu&tin* "*enc6. 2ou "e cuent&6 "ssistin* "

consu&t"nt "nd !"ve #een *iven s(ecific es(onsi#i&it6 fo t!e "e"s out&ined

#e&o)

3e("e " e(ot7 citin* e&ev"nt ese"c!7 )!ic! "ddesses t!e fo&&o)in*t"s$s

T"s$ +

Fro9 our investigation "o9are and "ontrast t!e ("st "nd (esente8(ected di$$erent organisationa stru"tures and "uture o$ 5e)&ett-3"c$"d<

1

8/9/2019 OB A1 docx

9/26

See"t and a aroriate 9ethods< %2

Characteristics / Possible Evience – &roriate 9ethods have 7eenaied in organiationa stru"ture, "uture and aroa"hes to9anage9ent reated to given organisations as we as sour"es are Gusti$ied<

!resent and "o99uni"ate aroriate $indings %3

Characteristics / Possible Evience  – &n aroriate stru"ture andaroa"h has 7een used and ogi"a and "oherent argu9ents has 7eenresented reated to wor# 7ehaviour, individua di$$eren"es, ersonaitand*or traits

Distinction Use "riti"a re$e"tion to evauate own wor# and Gusti$ vaid "on"usions

=1

Characteristics / Possible Evience  – "reation has 7een used togenerate and Gusti$ vaid "o99ents on aroa"hes to 9anage9entand ste o$ eadershi<

(a#e resonsi7iit $or 9anaging and organiing a"tivities =2

Characteristics / Possible Evience – indeenden"e de9onstrated andsu7stantia a"tivities have 7een anned, 9anaged and organiedreated to eviden"e in 9anageria roes authorities and*or re$eren"e to

eadershi a"tivities<

=e9onstrate "onvergent, atera and "reative thin#ing =3

Characteristics / Possible Evience – reort has 7een reared with"are and "ear de9onstrates the earners thin#ing, innovation and"reative thought used<

OB A1 QCF !"T #$1% BAV

8/9/2019 OB A1 docx

10/26

3RESENTATION

1< (he assign9ent shoud have a "over age that in"udes the assign9ent tite,assign9ent nu97er, "ourse tite, 9odue tite, 'e"turer*tutor na9e andstudentCs na9e< &tta"h a the ages o$ assign9ent 7rie$*"over sheet with our reort and eave the9 7an# $or o$$i"ia use<

2< Ansure that authenti"it de"aration has 7een signed<

3< (his is an individua assign9ent<

4< @ontent sheet with a ist o$ a headings and age nu97ers<

5< & $u ted u ro$essiona resented reort do"u9ent< Use 12 oint &riaor (i9es ew >o9an s"rit<

)< Eour assign9ent shoud 7e word?ro"essed and shoud not e"eed 3,000words in ength<

< Use the Harvard re$eren"ing sste9<

8< Ahi7its*aendi"es are outside this i9it<

N< (he assign9ent shoud "ontain a ist o$ an re$eren"es used in the >eort<

NOTES TO STUDENTS FOR SUMMISSION

• @he"# "are$u the su79ission date and the instru"tions given with theassign9ent< 'ate assign9ents wi not 7e a""eted<

• Ansure that ou give ourse$ enough ti9e to "o9ete the assign9ent 7 thedue date<

• =o not eave things su"h as rinting to the ast 9inute – e"uses o$ this naturewi not 7e a""eted $or $aiure to hand?in the wor# on ti9e<

• Eou 9ust ta#e resonsi7iit $or 9anaging our own ti9e e$$e"tive<

• +$ ou are una7e to hand in our assign9ent on ti9e and have vaid reasons

su"h as iness, ou 9a a in writing $or an etension<

• Faiure to a"hieve a !&SS grade wi resuts in a >AFA>>&' grade 7einggiven<

• (a#e great "are that i$ ou use other eoeCs wor# or ideas in our assign9ent, ou roer re$eren"e the9 in our tet and an 7i7iograh<

 

NOTE If 6ou "e c"u*!t (&"*i"i9in*7 t!e Univesit6 (o&icies "nd

(ocedues )i&& "((&6.

OB A1 QCF !"T #$1% BAV

8/9/2019 OB A1 docx

11/26

HEWLETT–PACKARD

"re'ared 7r

Lecturer: MBA Le Thu Hanh

Su!ect: Or"an#$at#%n$ & Beha'#%ur

Ban(#n" Aca)e*+, Han%#

BTEC HND #n Bu$#ne$$ -F#nance.

"re'ared 8.

Gr%u/ 01

Stu)ent: 23 4uan" T5 -Lea)er.6 B7# M8nh Tr9n"

C;a$$: F

8/9/2019 OB A1 docx

12/26

Ta8&e 7 Cnen0

@nrdu4in++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++1#

1+1 C6'are and 4nra0 di77eren rgani0aina& 0ru4ure0 and 4u&ure+++++++++++++++++++++++++++++++1 Car&. Firina++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++1

Meg -hi6an+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++1

1+# !K'&ain h5 he re&ain0hi' 8e5een an rgani0ainP0 0ru4ure and 4u&ure 4an i6'a4n he 'er7r6an4e 7 he 8u0ine00++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++#

1+? i04u00 he 7a4r0 5hi4h in7&uen4e indi3idua& 8eha3iur0 a 5r ++++++++++++++++++++++++++++++++++#

@nerna& 7a4r+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++#

!Kerna& 7a4r++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++?

#+1 C6'are he e77e4i3ene00 7 di77eren &eader0hi' 0.&e0 in di77eren rgani0ain0+++++++++++%#+# !K'&ain h5 rgani=aina& her. under'in0 he 'ra4i4e 7 6anage6en+++++++++++++++++++++++9

#+? !3a&uae he di77eren a''ra4he0 6anage6en u0ed 8. di77eren rgani=ain0+++++++++++9

Cn4&u0in++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++D

A''endiK++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++H

1+ Leader0hi' 7 he C68ined C6'an. (2" and C6'a)+++++++++++++++++++++++++++++++++++++++++++H

#+ 2e5&eR"a4ard O77i4ia& Bard (#$1%)++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++J

8/9/2019 OB A1 docx

13/26

Intr%)uct#%n2e5&eR"a4ard C6'an. (2") i0 ne 7 he 3er. 7ir0 inn3ai3e 46'an. in he

46'uer indu0r.+ A0 i0 5 4R7under0 are 4n0idered a0 he ne0 5h 0e u' he 0arRu'4u&ure 7 i&i4n Va&&e.* 2e5&eR"a4ard i0 a&0 6igh 8e n5n a0 he 7under 7 he

5r&d da.+ The 46'an. i0 5e&&Rn5n 7r i0 S2" -a.* 5ha Bi&& 2e5&e and a3id"a4ard ha3e 4reaed and dee'&. 0e in 2"P0 4u&ure and 0ru4ure a0 he 4re ru&e0 and3a&ue0+ 2"P0 undenia8&e 0u44e00 da. ha0 8een hrugh 0 6an. 'erid0* 8h he u'0 andhe d5n0* 5hi4h 60&. 5u&d 8e di04u00ed in hi0 re'r* he auhr0 h'e ha i 4u&d

 'r3ide a u0e7u& 'er0na& 'er0'e4i3e 7r 7urher n5ing in he 7uure+

OB A1 QCF !"T #$1% BAV

8/9/2019 OB A1 docx

14/26

00: C%*/are an) c%ntra$t )#erent %r"an#$at#%na; $tructure$ an) cu;ture:

@n hi0 3er. 7ir0 'ar 7 he re'r* he auhr0 5u&d 0h5 and eK'&ain a8u he0ru4ure0 and 4u&ure 7 he 2e5&eR"a4ard 46'an.* a0 he di77ereniaed .'e0 8e5eenCar&. FirinaP0 i6e0 and he 're0en C!O Meg -hi6anP0 5u&d 8e 6enined in he a8&e

 8e&5

Pa$t-Car;+ F#%r#na.

Pre$ent-Me" Wh#t*an.

Structure$

F&a and 5ide; 8. "rdu4;Cenra&i=ed

F&a and 6u4h 5ider;B. Fun4in;e4enra&i=ed

Cu;ture "5er Cu&ure Ta0 Cu&ure

• Car;+ F#%r#na:

Structure:

U F;at an) ?#)e A7er he 6erger 5ih C6'a* Firina 4reaed 2"P0 0ru4ure ha3e ?&e3e&0 he 7ir0 and he highe0 i0 Firina her0e&7* a0 8eing Chair6an and C!O; he 0e4nd&e3e& ha0 ? 8ran4he0; and he hird ha0 7ur0 (A''endiK 1)+U + Pr%)uct Firina di3ided he 46'an. in di77eren 'ar0* 8a0ed n he &ine 7 'rdu40*5hi4h are "rining and @6aging; A44e00 e3i4e0; @T @n7ra0ru4ure; er3i4e0 (A''endiK 1)+U Centra;#e) Firina 5red 5ih her eKe4ui3e ea6 n&.* a0 her de4i0in 5a0 n ee'0 6an. 'e'&e in ha ea6* 0he '&a4ed a&& he her0 &5er &e3e&0 in 6u4h &e00 uani. 7 6e68er0 (i77rd* #$1$; "&ii4a&Crre4in+rg* #$$J)* 5hi4h 6ade a&& he '5er7u&de4i0in0 in 2" 8e&nged n&. her+

Cu;ture:

U P%?er Cu;ture Firina ha0 gained a&& he '5er a0 her 'r'erie0* u0 8. de&eed 6an.gru' na6e0 n 2< &i0* a00igned and n&. 5red 5ih her 5n ea6* a&& he de4i0in0 7 2" 8e&nged her (i77rd* #$1$)+

• Me" Wh#t*an:

Structure:

U F;at an) ?#)e The 0ru4ure a&0 ha0 ? &e3e&0* 8u 46'ared FirinaP0* he di0ri8uin i06u4h 5ider ' &e3e& ha0 1# ire4r0 in4&uded -hi6an; 0e4nd &e3e& ha0 1? Manager0;

hird &5er &e3e& ha0 #H u'er3i0r0 (A''endiK #)+ Thi0 .'e 7 0ru4ure gi3e0 -hi6an4han4e0 8e 4&0er her e6'&.ee0* 5hi4h i0 46'ai8&e her &eader0hi' 0.&e (hi0 i00ue5i&& 8e di04u00ed in he neK 'ar0)+U + Funct#%n 2"P0 0ru4ure i0 n5 8eing 4aegri=ed in de'ar6en0 8. na6ingdi77ereniaed 7un4in0+ Fr eKa6'&e* -hi6an dire4&. 6anage0 he CFOP0 de'ar6en(7inan4ia& 7un4in)* 5hi4h ha0 06a&&er 6i00in0 are @neri6 Cnr& A44un and Trea0urer  Ana&.i40 in0ide* and C66uni4ain Mareing de'ar6en (6edia 7un4in)* 5hi4h

 8ring0 5ihin 06a&&er 6i00in0 7 A4ina8&e Cu06er @ne&&igen4e and Channe& Mareing*e4+ (A''endiK #)+U Decentra;#e) -hi6an in3ied e6'&.ee0 46e 8a4 77i4e0 7r 8eing 4&0er eKe4ui3e0* 0he &i0en0 and gi3e0 '5er her e6'&.ee0P 'inin0 6re* a0 S0he ee'0 her 

 'r6i0e 7 ding a5a. 5ih 2"P0 den0e 8ureau4ra4. (C.&e* #$1?)+ Cu;ture:

OB A1 QCF !"T #$1% BAV1

8/9/2019 OB A1 docx

15/26

U Ta$( Cu;ture -hi6an ha0 4&eared u he di0an4e 8e5een inerna&0* u0 7r 'uing6re and 6re 74u0 n he re0u&0 7 e3er. ea60 and e6'&.ee0P 0ai07a4in a 5r (Br*#$1#; "arer* #$1%)+ A her 5n eKe4ui3e ea6* 0he 'u0 he her dire4r0 n he 0a6e&e3e& 5ih her (A''endiK #)* u0 n &ie SFirina he 6inar (A''endiK 1)+

0>: E/;a#n h%? the re;at#%n$h#/ et?een an %r"an#$at#%n$ $tructure an) cu;ture can

#*/act %n the /er%r*ance % the u$#ne$$

2" 8e5een Car&. Firina and Meg -hi6anP0 d6inain0 are 0i6'&. he di3er0e2"+ T.'e0 7 0ru4ure and 4u&ure he # C!O0 a''&ied ha3e 8rugh 7ar di77eren re0u&0 in6an. a0'e40 7 2"+

-hen Firina 0a n he hrne* he 46'an.P0 4u&ure and 0ru4ure ha0 had dee' and5ide 4n7&i40 in e3er. 0ing&e 4rner+ FirinaP0 '5er 4u&ure 5a0 0i6'&. n 0uia8&e 5ih2"P0 0ru4ure* a0 a huge 46'an. &ie ha* 0he 4ann 6ae e3er. 0ing&e ne 8e. her+Be7re Firina* in grea $ .ear0* 2"P0 # 4R7under0 7eaured he har6n. 8e5een inerna&0

a0 7a6i&. 6e68er0* 5ih &ngRer6 466i6en and 'r6i0e 7 0u0aina8&e 80 (reger*#$1%)* 0he u0 era0ed ha hi0r. 8. ha3ing 7ired 1H*$$$ 2"P0 re&ai3e0 in her er6 7 0hr.ear0 ("&ii4a&Crre4in+rg* (#$$J)+ FirinaP0 4n0euen4e 7 a4in0 a80&ue&. 6ade e3enhe 60 &enien ne in 2" 8e angr.+ A0 he S0enir0 eKe4ui3e0 0ar di0agree in 'u8&i4(i77rd* #$1$)* he 4n7&i40 8e5een 0ru4ure and 4u&ure 8a0ed n FirinaP0 hugh0 8egan re3ea& i0e&7 and 2"P0 re/utat#%n ha0 8een 4a0 d5n 5ih n 6er4.* and he &ngR&a0ed

 're0ige 7 a3id and Bi&&P0 0had5 e3en re4ei3ed 4rii4i06 7r6 heir &aer generain0 5henFirina de4ided 6erge C6'a 5ih 2" (i77rd* #$1$)+ On he 0a6e 'ah* 2"P0e*/;%+ee$ ene#t$  4u&dnP 8e guaraneed* a0 he. 5ere i6'00i8&. 7ee& 0'iriua&&.467ra8&e 5ring 5ih an aggre00i3e 56an 5h 4ha&&enged heir 8e&3ed 7r6er &eader0P 4re 3a&ue0+

Meg -hi6an u0ed n re4ei3e ru0 5hen 0he 5a0 a00igned 8e 2"P0 C!O* 0he5a0 4n0idered a0 a 56an 5h i0 &a4 7 a 2"P0 3i0in ("end&a* #$1?)+ Thrugh a&& h0e64er.* -hi6an ha0 'r3ed ha 0he de0 ha3e a 3i0in* and ha 3i0in e3en i0 46'ai8&e5ih he 2"P0 undenia8&e 4re 3a&ue0+ -hi6anP0 STa0 Cu&ure de0 rea&&. 7i he 2"P00ru4ure* 0he 8re d5n he 5a&&0 8e5een 0ru4ura& &e3e&0 (C.&e* #$1%)+ 2er a4in0 7 reR4reaing 5ha had a&5a.0 eKi0ed 5hi&e Bi&& and a3e 5ere here did 0ai07. n n&. 2"P0

 'e'&e* 8u a&0 he 'u8&i4 5h 4are0 a8u he 46'an.+ 2" ha0 reRgained i0 re/utat#%n inh0e re4en .ear0* a0 an inn3ai3e and 7r5arding e4hn&g. 46'an.* n an &d andd.ing 0.68& an.6re (Mi60* #$1?)+ -hi6anP0 '&an 7r 2" Turnarund ha0 8een 'u8&i4and i&& n5 i did 6ae 'e'&e 8e&ie3e in i+ SThere i0 4&ari. and ha i0 ging ran0&aein in4rea0ed 0a&e0* 0aid Madi ,Mie, aher* C!O 7 ena&i Ad3an4ed @negrain (Bure*#$1%)+ And 46e0 a&ng 5ih he eKerna&0P ru0* he unin 7 2"P0 in0ide 'e'&e de0i6'r3e+ The. are n a7raid 7 8eing 0udden&. and 6a00i3e&. 7ired an.6re* heir ne5 C!O*heir ne5 &eader ha0 6ade i 5rien d5n S 6re 4u0W (2e00e&dah&* #$1%)+ 2"P0e*/;%+ee$ ene#t$ and heir 7a6i&ie0P here7re are a00ured+

0=: D#$cu$$ the act%r$ ?h#ch #n;uence #n)#'#)ua; eha'#%ur$ at ?%r(:

Interna; act%r:

0 Per$%na;#t#e$:

OB A1 QCF !"T #$1% BAV#

8/9/2019 OB A1 docx

16/26

o O'enne00 eK'erien4e A0 2" de0ire0 7ind 4hangeRheR5r&d 'e'&e*

'enR6inded ne0 0ee6 ea0ier de3e&' and &3e 5ring in he 46'an.+

@P0 a 4han4e 7r he e6'&.ee0* a0 heir re0'n0i8i&i. i0 6ae he 5r&d 8e

a 8eer '&a4e &i3e and 5r in* and 2" 5i&& he&' he6 d i (2'+46*

#$1%)+

o !Kra3er0in Car&. Firina* 7r6er C!O 7 2e5&eR"a4ard* en.0 8eing

Sn 0age 0'eaing 8e7re 4r5d0* 6eeing and 5ring 5ih ne5 'e'&e

arund he 5r&d (Cu''* #$1%)+ Firina a&0 4&ear&. en.0 8eing in a '0iin

7 auhri. and in7&uen4e (i77rd* #$1$)+

o Cn04ieniu0ne00 A0 5e 4an 0ee in !Kra3er0in* ha Car&. Firina 4&ear&.

en.0 8eing in a '0iin 7 auhri. and in7&uen4e* her e6'&.ee0 4an 0h5

heir idea0 7r de3e&'ing 2"* 8u a44rding FirinaP0 4n04ien4e 7r her 

5r0* he0e idea0 are n&. a44e'ed 5hen Firina 0a5 i0 u0e0+

o Agreea8&ene00 "e'&e 5h ha3e high agreea8&ene00 end 8e 0uia8&e and

7ee& 467ra8&e 5ring 5ihin 2"P0 4u&ure* a0 he 46'an.P0 en3irn6en

7eaured he har6n. re&ain0hi'0 8e5een e6'&.ee0 (C.&e* #$1?)+

o  euri4i06 The 5rer0 5h ha3e &5 e6ina& 0a8i&i. 4ann 8e a8&e

ra'id&. ada'* here7re he. are &ie&. n a8&e 0ur3i3e 5ih 2"P0 huge

4hange0 in 0hr i6e under FirinaP0 reign (i77rd* #$1$)+

> Att#tu)e: Fr6er C!O 7 2e5&e:"a4ard* Car&. Firina i0 7e6a&e &eader* 0he

4an 0h5 heir e6'&.ee0 h5 5i0e and '5er7u& 0he i0* a0 n n&. 6an 4an

&ead+ Bu a0 he auhr0 6enined in !Kra3er0in ("er0na&iie0)* Firina a&0

4&ear&. en.0 8eing in a '0iin 7 auhri. and in7&uen4e* heir e6'&.ee0 7ee&

0 un467ra8&e 5hen 5ring 5ih her au4rai4 aiude* a&hugh 0he g her 

a&en0* 8u 0he de0nP n5 h5 ge e6'&.ee0P &.a&. (i77rd* #$1$)+

= A#;#t+ an) a/t#tu)e: 2" 'u0 0eriu0 hugh0 n heir 4andidae0 a0 he. 0ee 

7r ada'a8i&i. and 4u&ura&&. 7i+ Their e6'&.ee0 6u0 8e hired 7r &ngRer6

466i6en* n8d. i0 e6'rari&. hired (2'+46* #$1%)+ @ 'r6e0 7r6

5ihin and gr50 i0 5n 6anager0 7r6 'e'&e 5h ha3e gr5h 'enia&*

5hi4h 6ean0 he &ie&. &.a& 'e'&e end 0a.Rin &nger 5ih 2"+

Eterna; act%r:

0 D#$c#/;#ne: The ru&e0 7 he 46'an. 4an a77e4 e6'&.ee0P a4in* a0 he.

dire4&. r indire4&. 0u77er+ 2" under he reign 7 Firina ha0 8een eKre6e*

S0 6a4h (i77rd* #$$J)+ FirinaP0 ru&e0 ha3e 4au0ed a & 7 di0agree6en0

7r6 e6'&.ee0 8e4au0e 7 i0 e77e40 e3er. ea4h indi3idua&0 (i77rd* #$1$)+

Thi0 &ed he 0iuain0 7 di00ai07ied and re're00ed e6'&.ee0 a 5r* hen

e3enua&&. i 8e4a6e negai3e a4in0 7 indi3idua&0 Firina (i77rd* #$1$)+

OB A1 QCF !"T #$1% BAV?

8/9/2019 OB A1 docx

17/26

> Lea)er$h#/: Leader0 d in7&uen4e he her indi3idua&0 a &+ FirinaP0 &eader0hi'

4reaed 6an. argu6en0 in0ide 7 2" (i77rd* #$1$)* 8u 5ih he 're0en C!O*

Meg -hi6an* hi0 &eader in4rea0e0 he har6n. 8e5een 2"P0 e6'&.ee0

(C.&e* #$1?)+ "0ii3e re&ain0hi'0 5ih 4&&eague0* and 5ih C!O* a80&ue&.

d ea0e and 467r e3er. indi3idua&0+

= Chan"e: Change0* de0'ie 46e 7r6 in0ide r u0ide 7 he 46'an.* are he

rea0n ha 60 '00i8&. d6inae indi3idua&0P 8eha3iur0+ 2"P0 Bard 7 

ire4r0P 0udden de4i0in 7 4h0ing Firina 5a0 a grea 4hange 7r 2"P0 &.a&

e6'&.ee0* and FirinaP0 de4i0in 7 7iring 1H*$$$ 7 h0e ne0 5a0 e3en huger 

("&ii4a&Crre4in+rg* #$$J)+ The 4n0euen4e0 h0e 4hange0 8rugh he

46'an. 6igh 8e he 4re rea0n0 5h. e3er. 0ing&e 'er0n in 2"* 7r6

e6'&.ee0 0hareh&der0* de4ided n &ie Firina a a&& (Vrie0* #$$9)+

>0: C%*/are the eect#'ene$$ % )#erent ;ea)er$h#/ $t+;e$ #n )#erent %r"an#$at#%n$

Thrugh he hi0r. 7 D9 .ear0 7r6 1J?J #$1%* 2" ha0 8een 6anaged and ha0 8een &ed 8. 0e3era& 3i0inar. 'e'&e+ 25e3er he 4ndiin0 7 he 46'an. 5a0* i0 &eader0are re4gni=ed 0 a&ened+ Car&. Firina i0 ne 7 he 60 7a6u0 ne in he 2"P0 hi0r.+

Car;$t%n S -Car;+. F#%r#na ined 2" in 1JJJ a0 he ne5 C!O 7 he 46'an.* and0he 5a0 na6ed 4hair6an a .ear &aer (2'+46* #$1%)+ he i0 ne 7 he 60 .'i4a& eKa6'&e7 he Auth%r#tat#'e Lea)er$h#/ St+;e+

8/9/2019 OB A1 docx

18/26

“We now need to build a stronger culture of engagement and 

collaboration and the more employees we get into the office the

better company we will be.”

  ~ Meg Whitman

(Entrepreneur.com, 2!"#

-hi6anP0 a4in0 0ee6 ha3e 8rugh 2" a ne5 7a4e+ SGnder Meg -hi6an/0Leader0hi'* 2" and0 T ain ?? "er4en i0 he 8ig i&e 7 an ari4&e 5rien 8. Mar Mead50 in #$1?+ C6'are Firina* -hi6an ha0 dne i uie 5e&&* a0 2"P0 04 'ri4en O48er ?1* #$1% i0 X?9+HH 'er 0hare* a''rKi6ae&. 1+D i6e0 7 2"P0 04 'ri4e n heda. Firina 5en a5a. (Fe8ruar. 1$* #$$9) (EahW Finan4e)+

>>: E/;a#n h%? %r"an#at#%na; the%r+ un)er/#n$ the /ract#ce % *ana"e*ent

A7er 6an. generain0 7 &eader0* 2" C6'an. ha0 0ur3i3ed and hri3ed de0'ie 7 

a&& he ad3er0iie0 i ha0 7a4ed+S2a3e gd 6anage6en 0u44eed u0* Bi&& 2e5&e* 4R7under 7 2" ha0 6ade

he 0u66ar. in ne 0hr 0enen4e+ The Frederi4 Ta.&rP0 her. S Sc#ent##c Mana"e*entha0 8een u0ed and ha0 a00i0ed 2" a0 a &.a& &ngRi6e 7riend+

The 6anage6en ha Bi&& 2e5&e ha0 6enined a83e 5a0 8a0ed n 8h Bi&& anda3eP0 i6eR4n0u6ing hrugh hugh0* 4a6e a&ng 5ih he re0u&0 7 heir 6eeing05ih he 46'an.P0 6anager0* a&& 5ere a8u h5 2"P0 4ninuu0 a4i3iie0 0hu&d 8e

 'r'er&. de7ined* n n&. in he 0hr 7uure* 8u he 7iKed ru&e0 ha 4an 0i4 5ih 2" in&ng run (2'+46* #$$1)+

“$t%s &ery important that e&erybody understands and 

enthusiastically supports those ob'ecti&es because it won%t wor otherwise.”

  ~ )a&id *acard 

(+p.com, 2!#

-hi&e Bi&& and a3e ha3e heir 6anager0 rained 0in4e he 3er. ear&. $P0 (>a480n*1JJH)* 2" n5ada.0 de0 ha3e 0 6an. 4ur0e0 7r e6'&.ee0 'ari4i'ae in 5ih he ai67 raining he6 d heir 80 in he righ 5a.* ea4h he6 h5 7ini0h he hing0 he.ha3e ne3er 8een hrugh* and &e he6 n5 h5 heir 80 4an 04ieni7i4a&&. 4'erae 5iha&& he her0P+ One 7 2"P0 7a6u0 raining 'rgra6 i0 S2" !K'erOne* 5hi4h 4arrie0 in0ide7 i $$ di77ereniaed 4ur0e0 5ih H$$ in0ru4r0 (2'+46* #$1%)+ Tha 'rgra6 de0

a00u6e raining 4ur0e0 in O'eraing .0e60* 75are* aa Cener and C&ud* and 6an.her0 in he e4hn&gie0 7ie&d ha are 0.0e6ai4a&&. u0e7u& 7r 2"P0 7uure gr5h (2'+46*#$1%)+

Be0ide0 a&& he 0u44e00 8rugh 8. 4ieni7i4 Manage6en* 2" a&0 a''&ied her a''ra4he0 6anage6en+ One a6ng he herie0 2"P0 u0ed i0 he 2enri Fa.&P0 C;a$$#cA)*#n#$trat#%n+ a3id and Bi&& ha3e di3ided he 46'an. in 'ar0* 5hi4h 5ere 4a&&edSea60* 5ih 0e'araed 0'e4ia&i=ed 6i00in0 a00igned 8. he # dire4r0+ !a4h ea6 ha0 anini6ae 6anager* 5h are She &e3e& neare0 he 4n0u6er YZ[ 5here heir (he 6anager0)uniue 6anage6en 'hi&0'h. 4u&d 0i&& 7&uri0h (i77rd* #$1$)+ Thi0 i0 46'ai8&e he0.0e6 7 8e4i3e0* and n 'a'er* i dre5 2" in a 7r6 7 '.ra6idR0ha'ed ree 7 

rgani=aina& 0ru4ure+ B. ha 5a.* he 'r7ia8&e 'erain 7 ea4h inde'enden ea6 5i&&4nri8ue he 3era&& re3enue 7 he 5h&e 0.0e6* he inere00 7 2" i0 4a&4u&aed 8.0u66ari=ing a&& he ea60P inere00+OB A1 QCF !"T #$1% BAV

9

8/9/2019 OB A1 docx

19/26

>=: E'a;uate the )#erent a//r%ache$ t% *ana"e*ent u$e) + )#erent %r"an#at#%n$

The eK4e'ina& 2" 4an 8e 4uned a0 ne 7 he greae0 ener'ri0e0 5hi4h huge&.

4hanged* and 4reaed he 5r&d da.+ !3en 6an. 46'anie0 ha3e &earn 7r6 he gian*60&. a8u h5 2" u0e he Manage6en 8. O8e4i3e0 a''ra4h and a&0 i0 e4hn&gie0*here ha3e 8een 0 6an. her grea enre'reneur0* 5h6 are 4n0idered a0 Bi&& and a3eP0&aer generain0* 5h &ed heir 46'anie0 in heir 5n 5a.0* and (a&0) did 4hange he5r&d+

The 4r'rain he auhr 5an 6enin here i0 he 7a6u0 Mi4r07* 5hi4h'ened i0 77i4ia& 77i4e in Viena6 5ih Tri Minh Vu a0 he C!O (Mi4r07+46* #$1#)+

in4e HP ha0 6ade i0e&7 8e a 7riend 7 Sc#ent##c Mana"e*ent* M#cr%$%t 4h0e i046'anin a0 he Hu*an Re;at#%n$ a''ra4h 7r6 he 3er. ear&. da.0+ Bh 46'anie0ha3e had he 5r dne* 8u he hing0 he. 74u0 n are 0i6'&. di77eren+

SThe Shu6an re&ain0 a''ra4h e6'ha0i=ed he i6'ran4e 7 hu6an aiude0*

3a&ue0 and re&ain0hi'0 7r he e77i4ien and e77e4i3e 7un4ining 7 5r rgani=ain0+(Organi=ain0 and Beha3ir 4ur0e 8* 'age ?D* B"")+ Gnder he ru&e0 7 Bi&& ae0*Mi4r07 did 4n4enrae n h5 i0 e6'&.ee0 4an 7ee& 467ra8&e* and e3en d n 5an &ea3e he 77i4e+ SMi4r07 5a0 he 'ineer 7 he ne5Rage. 5r'&a4e* 6aing 5r a0467ra8&e* in0'iring and 7un a0 '00i8&e 0 5rer0 5u&d 0'end &0 7 i6e here* >hnBae&&e* 4R7under 7 -ired Maga=ine 0aid+

ae0 did 4are a & a8u ea4h 7 hi0 e6'&.ee0P 4hara4eri0i40* he Sha0 a&5a.0 hiredhe 06are0 'e'&e 5h 4an Sge he 8 dne* and he e3en 4h0e Shire (hi0) 7riend0 and

 'a0 4&&eague0* a0 he. 5i&& ha3e &.a&. (hi6) and (he) 'er0na&&. n50 5heher he.ha3e 5ha i ae0 rea&i=e (hi0) S3i0in* a44rding Mu88i0her Ah6ed+

@P0 undu8a8&e re4gni=e he 0u44e00 7 8h 2" and Mi4r07* 8u an.hing ha0i0 dar 0ide+ -ihin he auhrP0 0ha&&5 hugh0* he 'r0 and 4n0 (r he ad3anage0 anddi0ad3anage0) 7 8h 6anage6en a''ra4he0 are 'er7r6ed in he a8&e 8e&5

Sc#ent##c Mana"e*ent

-He?;ett–Pac(ar).

Hu*an Re;at#%n$ a//r%ach

-M#cr%$%t.

Pr%$

 R C&ear rienain and de0inain &ead 6ea0ura8&e and 'redi4a8&e re0u&0+

 R O83iu0 di3ided a00 46e a&ng 5ihdeai&ed re0'n0i8i&iie0 6ae he 'r4e00

 8e46e 6u4h 6re 4nr&&a8&e and

80er3a8&e+ R @P0 6u4h ea0ier eKa4&. dee4 5h60hu&d 4arr. he 8&a6e 5hen hing0 g5rng+

 R F4u0ing n ana&.=ing 'er0na& daa 7ea4h e6'&.ee 4an gi3e he eKa40&uin0 7r 8ur0ing her 'rdu4i3i.+

 R C67ra8&e en3irn6en0 in0ide he77i4e0 4reae gd 4ndiin0 7r he

e6'&.ee0 dedi4ae+ R @P0 6re ehi4a& 4aring a8u 'e'&eP07ee&ing0 and 4hara4eri0i40 han4n0idering he6 a0 6a4hine0+

C%n$

 R Thi0 6ehd de4rea0e0 he r&e0 7hu6ani.* a0 i de0 4un 'e'&e a0 aa00 7ini0her* 6a4hineR&ie+

 R The &a4 7 a5arene00 a8u 5rer0P4ndiin0 6a. &ead di00ai07a4in andin4n3enien4e* 5hi4h 4an 4au0e &5er

 'rdu4i3i. in 7urher 0iuain0+

 R C00 6re 6ne. and i6e 7r 8u.ing0u770* 7r 0.nhe0i=ing and ana&.=ing5rer0P daa+

 R T '&a.7u& en3irn6en0 4an na3igaee6'&.ee0 di0ra4in0* a0 he. 4u&dn 4n4enrae n heir 6ain 5r0an.6re+

OB A1 QCF !"T #$1% BAV

8/9/2019 OB A1 docx

20/26

8/9/2019 OB A1 docx

21/26

A//en)#

 

0 Lea)er$h#/ % the C%*#ne) C%*/an+ -HP an) C%*/a.:

S%urce: 2'e0* C+ (#$1%)+ The 2e5&e:"a4ard and C6'a Merger ACa0e ud. in Bu0ine00 C66uni4ain+ Yn&ine[ Arhur -+ "age 4ie.+A3ai&a8&e a h'II555+a5'age04ie.+46I5':4nenIu'&ad0I#$11I$JI2":C6'a:4a0e+'d7 YA44e00ed 9 3+ #$1%[+

OB A1 QCF !"T #$1% BAVH

8/9/2019 OB A1 docx

22/26

8/9/2019 OB A1 docx

23/26

S%urce:  TheO77i4ia&Bard+46* (#$1%)+ Org Char 2" : 2e5&e:"a4ard+Yn&ine[ TheO77i4ia&Bard+ A3ai&a8&e a h'II555+he77i4ia&8ard+46Irg:4harIhe5&e:'a4ard YA44e00ed % 3+ #$1%[+

Reerence$OB A1 QCF !"T #$1% BAV

1$

8/9/2019 OB A1 docx

24/26

>a480n* (1JJH)+ an7rd Maga=ine : Ari4&e+ Yn&ine[ A3ai&a8&e ah'0IIa&u6ni+0an7rd+eduIgeI'ageI6aga=ineIari4&eIari4&e_id%#1$? YA44e00ed 9 3+#$1%[+

2'e0* C+ (#$1%)+ The 2e5&e:"a4ard and C6'a Merger A Ca0e ud. in Bu0ine00

C66uni4ain+ Yn&ine[ Arhur -+ "age 4ie.+ A3ai&a8&e ah'II555+a5'age04ie.+46I5':4nenIu'&ad0I#$11I$JI2":C6'a:4a0e+'d7 YA44e00ed9 3+ #$1%[+

Bure* + (#$1%)+ -hi6an/0 @nn3ain O77en0i3e 2i0 26e -ih 2" i043er Aendee0+Yn&ine[ C

8/9/2019 OB A1 docx

25/26

"arer* (#$1%)+ Meg -hi6an a&0 4r'rae 4u&ure* e4h 7uure a an7rd e3en+ Yn&ine[A3ai&a8&e a h'IIne50+0an7rd+eduIne50I#$1%Ianuar.I5hi6an:h':0ie'r:$1#J1%+h6&YA44e00ed % 3+ #$1%[+

Br* >+ (#$1#)+ A

2'+46* (#$1%)+ Vie5 a&& 4eri7i4ain raining 4ur0e0 \ 2" !K'erOne+ Yn&ine[ A3ai&a8&e ah'IIh1$1#$+5551+h'+46I!K'erOneI4ur0e0 YA44e00ed % 3+ #$1%[+

2'+46* (#$1%)+ Training \ 2" !K'erOne+ Yn&ine[ A3ai&a8&e a

h'IIh1$1#$+5551+h'+46IeK'erneIraining+h6& YA44e00ed % 3+ #$1%[+

Finan4e+.ah+46* (#$1%)+ 2"Q 2i0ri4a& "ri4e0 \ 2e5&e:"a4ard C6'an. C66n4 : EahW Finan4e+ Yn&ine[ A3ai&a8&e a h'II7inan4e+.ah+46IIh'02"Qa$181$4#$$9d1$e#7#$1%gd=.$ YA44e00ed # 3+#$1%[+

Finan4e+.ah+46* (#$1%)+ 2"Q 2i0ri4a& "ri4e0 \ 2e5&e:"a4ard C6'an. C66n4 : EahW Finan4e+ Yn&ine[ A3ai&a8&e a h'II7inan4e+.ah+46IIh'02"Qa$181$4#$$9d1$e#7#$1%gd=.#%%# YA44e00ed # 3+#$1%[+

Mead50* M+ (#$1?)+ Gnder Meg -hi6an/0 Leader0hi'* 2" and0 T ain ?? "er4en+Yn&ine[ eeinga&'ha+46+ A3ai&a8&e a h'II0eeinga&'ha+46Iari4&eI19$%D#:under:6eg:5hi6an0:&eader0hi':h':0and0::gain:??:'er4en YA44e00ed # 3+ #$1%[+

!ha* B+ (#$1?)+ 2:" @0 A0ing Te&e466uer0 -r On:ie+ -ha Eu Thin+Yn&ine[ !nre'reneur+ A3ai&a8&e a h'II555+enre'reneur+46Iari4&eI##J?$$ YA44e00ed #

 3+ #$1%[+

C.&e* !+ (#$1?)+ Meg -hi6anP0 e'0 an 2" Turnarund+ Yn&ine[ -a&& + Chea

hee+ A3ai&a8&e a h'II5a&&04hea0hee+46I040I6eg:5hi6an0::0e'0::an:h':urnarund+h6&Ia3ie5a&& YA44e00ed # 3+ #$1%[+

2'+46* (#$11)+ 2" e50 : 2" a6e0 Meg -hi6an "re0iden and Chie7 !Ke4ui3e O77i4er+Yn&ine[ A3ai&a8&e a h'II555H+h'+46Iu0IenIh':ne50I're00:re&ea0e+h6&id1$H#11%N+VF^?.0G&@ YA44e00ed # 3+ #$1%[+

Br* >+ (#$1#)+ ear 2" !6'&.ee0 "&ea0e Te&& G0 -ha Eu Thin O7 Meg -hi6an Far+ Yn&ine[ Bu0ine00 @n0ider+ A3ai&a8&e a h'II555+8u0ine00in0ider+46Idear:h':e6'&.ee0:'&ea0e:e&&:u0:5ha:.u:hin:7:6eg:5hi6an:0:7ar:#$1#:1 YA44e00ed # 3+#$1%[+

OB A1 QCF !"T #$1% BAV1#

8/9/2019 OB A1 docx

26/26

La Mni4a* (#$$9)+ Car&. Firina 7r4ed u a 2" : Fe8+ 1$* #$$9+ Yn&ine[ A3ai&a8&e ah'II6ne.+4nn+46I#$$9I$#I$JIe4hn&g.Ih'_7irinaI YA44e00ed # 3+ #$1%[+

i77rd* >+ (#$1%)+ >nahan i77rd Car&. Firina and he 2" C6'a 6erger : >nahani77rd+ Yn&ine[ >nahangi77rd+46+ A3ai&a8&e a h'IInahangi77rd+46I4ar&.:7irina:and:he:h':46'a:6ergerI YA44e00ed # 3+ #$1%[+