oclc services for the publisher supply chain

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Renee Register Senior Product Manager OCLC Cataloging and Metadata Services Sandy Piver OCLC Publisher Services Consultant OCLC Services for the Publisher Supply Chain

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OCLC Services for the Publisher Supply Chain. Renee Register Senior Product Manager OCLC Cataloging and Metadata Services Sandy Piver OCLC Publisher Services Consultant. About OCLC. OCLC is a global library cooperative and a leader in the creation of quality metadata. - PowerPoint PPT Presentation

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Page 1: OCLC Services for the Publisher Supply Chain

Renee RegisterSenior Product Manager

OCLC Cataloging and Metadata Services

Sandy PiverOCLC Publisher Services Consultant

OCLC Services for the

Publisher Supply Chain

OCLC Services for the

Publisher Supply Chain

Page 2: OCLC Services for the Publisher Supply Chain

About OCLCAbout OCLC

OCLC is a global library cooperative and a leader in the creation of quality metadata.

For more than 40 years, and with the participation of more than 71,000 libraries in 112 countries and territories, we have built the WorldCat database—the largest database of bibliographic information in the world

Page 3: OCLC Services for the Publisher Supply Chain

WorldCatWorldCat

Page 4: OCLC Services for the Publisher Supply Chain

WorldCat.orgWorldCat.org

Page 5: OCLC Services for the Publisher Supply Chain

For Discussion TodayFor Discussion Today

Why is OCLC launching this service?

Why now?

How does the service work?

How does the service benefit publishers?

What’s the service model?

Who are the stakeholders?

What’s next?

How do I get more information?

Page 6: OCLC Services for the Publisher Supply Chain

Why OCLC?Why OCLC?

Coverage, depth and richness of WorldCat allow scale for data mining

Benefits multiple communities and supports OCLC’s mission:

Connecting people to knowledge through library cooperation

Fits with OCLC strategies for services at the network level

OCLC infrastructure supports ingest, maintenance and delivery of large volumes of metadata

Page 7: OCLC Services for the Publisher Supply Chain

Why is OCLC investing is this service now?

Why is OCLC investing is this service now?

Current ways of creating, sharing and maintaining metadata have large gaps in the chain

These gaps increase cost and create redundancies across communities

Current methods are simply unsustainable -- both for libraries and the publisher supply chain

Page 8: OCLC Services for the Publisher Supply Chain

OCLC for PublishersOCLC for Publishers

http://publishers.oclc.org

Page 9: OCLC Services for the Publisher Supply Chain

How does the new service work?

How does the new service work?

• Breaks down silos between publisher and library metadata

• Mines WorldCat metadata to enrich publisher metadata

• Adds publisher metadata to WorldCat, increasing web discovery of titles

Page 10: OCLC Services for the Publisher Supply Chain

How does the new service work?

How does the new service work?

• Uses crosswalks and mapping between formats and terminologies

• Resulting in data mining and mash-up of library and publisher metadata

WorldCat

ONIXMetadata

ExactMatchRecord

FRBR Work Set

EnrichedONIX

Metadata

Data Enrichment Process

-- Mine ONIX Metadata-- Mine Exact Match

-- Mine FRBR Work Set

EnrichExact Match

CrosswalkMARC to ONIX

CrosswalkONIX to MARC

CrosswalkEnriched Record

NoMatch

New Record

FRBR Work Set

EnrichNew Record

CrosswalkEnriched Record

DDC/BISAC

Mapping

Page 11: OCLC Services for the Publisher Supply Chain

Benefits to the Publisher Supply Chain

Benefits to the Publisher Supply Chain

Reduces cost in bibliographic description, categorization and authority work

Provides better marketing data to support buying decisions: for wholesalers, retailers, libraries, end users

Supports marketing, sales and business intelligence needs for multiple markets

Page 12: OCLC Services for the Publisher Supply Chain

Benefits to the Publisher Supply Chain

Benefits to the Publisher Supply Chain

Creates efficiencies in metadata exchange, normalization and enrichment

Delivers ONIX metadata for immediate supply chain use, including application of BISAC Subjects

Adds metadata to WorldCat for immediate use in library selection and acquisitions; provides web visibility via WorldCat.org

Re-uses and re-purposes existing metadata in support of multiple supply chain and library processes

Page 13: OCLC Services for the Publisher Supply Chain

Some ONIX Enrichment Statistics

File of 7,000 eBook ONIX records

Some ONIX Enrichment Statistics

File of 7,000 eBook ONIX recordsField Type # Added or Enhanced

During EnrichmentField Type # Added or Enhanced During

Enrichment050 LC Classification 3,073 5XX General notes

504 Bibliography 616 060 NLM Classification 198 505 Contents 205

521 Target audience 193 082 Dewey Classification 2,381 Other 5XX general notes 2,005

1XX Contributors 6XX Subjects1XX Main contributor 1,200 600 Personal Name 254 130 Uniform Title 11 610 Corporate Name 163

650 Topical Term 15,883 2XX Title 651 Geographic Name 1,120

24X Title 2,530 Other 6XX added entries 1,051 25X Edition 219 26X Publication Info 3 Added entriesOther 2XX added entries 3 700 Personal name 878

710 Corporate name 1,334 3XX Physical description 469 711 Meeting name 25

730 Uniform title 13 4XX/8XX Series 1,460 Other 7XX various access points 805

Page 14: OCLC Services for the Publisher Supply Chain

Some ONIX Enrichment Statistics

File of over 2 million ONIX records

Some ONIX Enrichment Statistics

File of over 2 million ONIX recordsField Type # Added or Enhanced

During EnrichmentField Type # Added or Enhanced During

Enrichment0XX Classification050 LC Classification 1,580,266 5XX General notes

504 Bibliography 968,702 060 NLM Classification 138,410 505 Contents 272,153

511 Participants/Performers 16,826 082 Dewey Classification 1,578,526 521 Target audience 171,964

Other 5XX general notes 550,684 1XX Contributors1XX Main contributor 1,449,337

6XX Subjects130 Uniform Title 9,495 600 Personal Name 570,428

610 Corporate Name 183,207 2XX Title 650 Topical Term 7,501,671 24X Title 2,129,242 651 Geographic Name 825,059 25X Edition 232,004 Other 6XX added entries 2,037,725 26X Publication Info 2,117,685 Other 2XX added entries 3,423 Added Entries

700 Personal name 1,058,737 3XX Physical description 2,068,285 710 Corporate name 382,699

711 Meeting name 16,398 4XX/8XX Series 1,198,294 730 Uniform title 27,905

Other 7XX various access points 217,382

Total Fields Added or Enhanced 38,520,041

Page 15: OCLC Services for the Publisher Supply Chain

Example of ONIX Enrichment from mining the matching

WorldCat record and its FRBR work set

Example of ONIX Enrichment from mining the matching

WorldCat record and its FRBR work set

ONIX Tag

Pilot Partner Original ONIX Code Pilot Partner ONIX Data

Pilot Partner Enhanced ONIX Code Pilot Partner Enhanced Record

<a194> 04 Bibliographic agency<a197> OCLC<b221> 13 LCCN<b244> 2007937669<b221> 01 Proprietary<b233> OCN<b244> (OCoLC)195749071<b202> 01 Distinctive title(book); cover title(serial) 01 Distinctive title(book); cover title(serial)<b203> Galactic Dynamics Galactic Dynamics<b029> (Second Edition)<b034> 1 01<b035> A01 By (author) A01 By (author)<b037> Binney, James Binney, James<b387> 007<j260> 05 YYYY<b306> 1950<b058> 2nd ed.<b067> 03 LC class number<b069> QB857<b067> 01 Dewey<b068> 22<b069> 523.1/12<b067> 04 LC subject heading<b070> Stars--Clusters<b067> 04 LC subject heading<b070> Galaxies<b067> 24 Proprietary subject scheme<b171> Repertoire de vedettes-matiere<b070> Etoiles--Amas<b291> 01 Publisher 01 Publisher<b081> Princeton University Press Princeton University Press

Page 16: OCLC Services for the Publisher Supply Chain

Example of ONIX enrichment from a newly created WorldCat

record

Example of ONIX enrichment from a newly created WorldCat

recordTEST ONIX Tag

TEST Original ONIX Code TEST ONIX Record

TEST Enhanced ONIX Code TEST ONIX Enhanced Record

<a194> 04 Bibliographic agency<a197> OCLC<b221> 15 ISBN-13 15 ISBN-13<a197> 9792873431463 9792873431463<b221> 01 Proprietary<b233> OCN<b244> (OCoLC)100000353<b012> BA Book BA Book

<b202> 01Distinctive title(book); cover title(serial) 01

Distinctive title(book); cover title(serial)

<b203> The thirteenth tale The thirteenth tale<b029> a novel a novel<b034> 01 01<b035> A01 By (author) A01 By (author)<b037> Setterfield, Diane Setterfield, Diane<b253> 01 Language of text<b252> eng English<b067> 03 LC class number<b069> PS3619.E86<b067> 01 Dewey<b068> 22<b069> 813/.6<b067> 04 LC subject heading<b070> Recluses as authors--Fiction<b067> 04 LC subject heading<b070> Women authors--Fiction<b067> 04 LC subject heading<b070> Female friendship--Fiction

Page 17: OCLC Services for the Publisher Supply Chain

Backlist Service : Automated enhancement of backlist titles

Backlist Service : Automated enhancement of backlist titles

The service includes:

• Matching publisher ONIX records against the WorldCat database

• Addition of publisher evaluative data to matching WorldCat records (annotation, author biography, etc.)

• Brief MARC record creation and addition of titles to WorldCat when no matching record exists

• Visibility in WorldCat.org and other OCLC services and tools

• Automated enhancement of publisher ONIX data using WorldCat data from exact matches and FRBR work sets

• Addition of Dewey, LC classification and LCSH to publisher record when available

• Addition of BISAC subject headings mapped from Dewey

• Addition of authority-controlled contributor names when this can be derived from processes based on exact match in WorldCat, FRBR or XISBN

• File delivery in ONIX 2.1

Page 18: OCLC Services for the Publisher Supply Chain

Backlist Service: Priced as a one-time service Based on the number of titles to be processed

Backlist Service: Priced as a one-time service Based on the number of titles to be processed

Pricing tiers for Backlist

• Up to 100 titles

• 100 to 500

• 500-1,500

• 1,500-3,000

• 3,000-5,000

• 5,000-10,000

• 10,000-20,000

• 20,000-30,000

• 30,000-50,000

• 50,000 +

Service level agreement for Backlist

•File size – less than 1,000 titles – 1-2 working days

•File size -- 1-5,000 titles – 3-5 working days

•File size -- 5,000-20,000 titles – 5-10 working days

•File size –- 20,000-100,000 titles – 10-15 working days

•File size – 100,000-250,000 titles – 15-20 working days

•File size -- Over 250,000 titles – negotiated with publisher/vendor

Page 19: OCLC Services for the Publisher Supply Chain

Frontlist service: Ongoing automated enhancement of frontlist titles

Frontlist service: Ongoing automated enhancement of frontlist titles

The service includes:

• Matching publisher ONIX records against the WorldCat database

• Addition of publisher evaluative data to matching WorldCat records (annotation, author biography, etc.)

• Brief MARC record creation and addition of titles to WorldCat when no matching record exists

• Visibility in WorldCat.org and other OCLC services and tools

• Automated enhancement of publisher data using WorldCat data from exact matches and/or FRBR work sets

• Addition of Dewey, LC classification and LCSH to publisher record when available

• Addition of BISAC subject headings mapped from Dewey

• Addition of authority-controlled contributor names when this can be derived from processes based FRBR

• File delivery in ONIX 2.1

Page 20: OCLC Services for the Publisher Supply Chain

Frontlist service: Priced as a yearly subscriptionBased on number of titles published/added yearly

Frontlist service: Priced as a yearly subscriptionBased on number of titles published/added yearly

Pricing tiers for Frontlist

• Up to 100 titles

• 100 to 250

• 250-500

• 500-1,500

• 3,000-5,000

• 1,500-3,000

• 3,000-5,000

• 5,000-10,000

• 10,000 +

Service level agreement for Frontlist

•File size – 1-5,000 titles – 1-2 working days

•File size – 5,000-10,000 titles – 3-5 working days

•File size – 10,000-20,000 titles – 5-10 working days

•File size – over 20,000 titles – negotiated with publisher/vendor

Page 21: OCLC Services for the Publisher Supply Chain

Getting StartedGetting Started

Request a quote

Request sample data for analysis

Place an order

Set up ongoing data exchange

Link from website: http://publishers.oclc.org

Email us: [email protected]

Page 22: OCLC Services for the Publisher Supply Chain

Metadata Services for Publishers

What’s next?

Metadata Services for Publishers

What’s next?

ONIX 3.0

Services for publishers who can’t create ONIX

Validation for compliance with BISG Certification

Group services and discounts

Premium tiers of service

Workflow/Dataflow integration with other supply chain partners

Additional mappings between terminologies

Page 23: OCLC Services for the Publisher Supply Chain

Other OCLC Programs for Publishers and Vendors

Other OCLC Programs for Publishers and Vendors

Page 24: OCLC Services for the Publisher Supply Chain

Contract Cataloging for Publishers

Contract Cataloging for Publishers

Page 25: OCLC Services for the Publisher Supply Chain

Partnering with OCLCPartnering with OCLC

http://publishers.oclc.org/en/partnership/

Page 26: OCLC Services for the Publisher Supply Chain

VisionVision

An environment where metadata is exchanged seamlessly between different stakeholder systems

Reduced cost of metadata creation, transformation and exchange for all participants

Page 27: OCLC Services for the Publisher Supply Chain

VisionVision

Homogenize ways in which data can be shared

Encourage interoperability and reduce redundancies

View metadata holistically

Encourage data flow that allows metadata to “grow up” over time

Page 28: OCLC Services for the Publisher Supply Chain

StakeholdersStakeholders

Publishers

Metadata Providers

Wholesalers

Booksellers

Search engines

National Libraries

Local Libraries, Archives, Museums

End Users

Page 29: OCLC Services for the Publisher Supply Chain

http://www.oclc.org/publisher-symposium/

Stakeholders

Page 30: OCLC Services for the Publisher Supply Chain

StakeholdersStakeholders

NISO/OCLC Study on Book Metadata Workflow

From interviews with over 30 publisher supply chain and library representatives

Analyzes the current state of metadata creation, exchange and use

Identifies opportunities for process efficiencies

http://www.niso.org/publications/white_papers/

Page 31: OCLC Services for the Publisher Supply Chain

Current Metadata Workflow:

Metadata Silos

Current Metadata Workflow:

Metadata Silos

Page 32: OCLC Services for the Publisher Supply Chain

Current Metadata Workflow:Inefficiencies and Redundancies in

Metadata Exchange

Current Metadata Workflow:Inefficiencies and Redundancies in

Metadata Exchange

Page 33: OCLC Services for the Publisher Supply Chain

Current Metadata Workflow: Different Standards

Current Metadata Workflow: Different Standards

Page 34: OCLC Services for the Publisher Supply Chain

Publisher/Library CollaborationWhat’s next?

Publisher/Library CollaborationWhat’s next?

Working groups

Webinars

Publisher/Library Symposiums

Participation in standards organizations

Page 35: OCLC Services for the Publisher Supply Chain

Areas for Collaborative Work

Areas for Collaborative Work

Identification of Best Practices

To enable optimal re-use and re-purposing of metadata across communities

Optimization of Identifiers

Author, Individual works, Related works, series

Optimization of Subjects

Publisher BIC and BISAC subjects, Library LCSH, MeSH, Sears, etc., User tags

Page 36: OCLC Services for the Publisher Supply Chain

Recent Research on Supply Chain and Library MetadataRecent Research on Supply Chain and Library Metadata

OCLC/NISO study: “Streamlining Book Metadata Workflows” http://www.niso.org/publications/white_papers/

Research Information Network study: “Creating Catalogues: Bibliographic Records in a Networked World” http://www.rin.ac.uk/creating-catalogues

LC study on Bibliographic Record Production http://www.r2consulting.org/pdfs/LC%20Press%20Release.pdf http://bibrecords.ning.com/

Report and updates on the OCLC Symposium for Publishers and Librarians http://www.oclc.org/news/releases/200940.htm

Coming soon: ALA Annual 2009 presentation: “From ONIX to MARC and Back Again” http://publishers.oclc.org/

Page 37: OCLC Services for the Publisher Supply Chain

To find out more:

Visit the new websiteTo find out more:

Visit the new website

http://publishers.oclc.org

Page 38: OCLC Services for the Publisher Supply Chain

Download the brochureDownload the brochure

http://publishers.oclc.org/en/213918usb_services_for_publishers.pdf

Page 39: OCLC Services for the Publisher Supply Chain

Contact usContact us

Product Managers

Renee Register: [email protected]

Maureen Huss: [email protected]

Publisher Services Consultants

Sandy Piver: [email protected]

Or: [email protected]

Page 40: OCLC Services for the Publisher Supply Chain

Arrange a Meeting orSchedule a Conference Call

Arrange a Meeting orSchedule a Conference Call

Renee is attending:

BISG Annual Meeting – NYC - September 9, 2009

Frankfurt Book Fair – October 12-16

Request a conference call by contacting Renee, Maureen or Sandy

Page 41: OCLC Services for the Publisher Supply Chain

Questions?Questions?

Page 42: OCLC Services for the Publisher Supply Chain

Thank you!Thank you!