ocon info eng_130703
TRANSCRIPT
Global Kids Brand Biz. CompanyBased on kids animation contents
May 24 2013
“A Creative Animation Studio Based on CGI Technol-ogy with 17 Years in History”
CEO : Ilho Kim
Founded : 1996
Capital : US$3 Million
Employees : Over 300 under Ocon umbrella
COMPANY OVER-VIEW
Global success with Pororo/Dibo 11 Awards and nominations in
international animation festival / Distribution in over 120 countries
US$10 Million in equity investment by Goldman Sachs
Production of more then 800 episodes in 17 years of history
PORTFOLIO – TV Series Animation “PORORO”
‘03 Nominations in 3 most profound international anima-tion festival
(Annecy-France / Pulcinella –Italy / Anima Mundi -Brazil)
Distribution in over 96 countries worldwide
US$1 Billion in domestic sales accumulated from ‘04~’09 (800 products released)
‘06,’07,’08,’09 Best Korean Character Grand Prize Presi-dent Award
No. 1 animation ratings in Korea (EBS)
‘05 No. 1 animation ratings in France (TF1)
‘05~Current Most popular character in Korea
“ 3 Most profound animation festivals, Distribu-tion in over 96 countries ”
PORTFOLIO – TV Series Animation “DIBO”
Pulcinella Award 2005 – Special Jury Prize (Italy)
Most number of awards/nominations among Korean ani-mation
(Pulcinella -Italy, Stuttgart-Germany, Barcelona Festival- Spain …)
Distribution in over 90 countries in less than 1 year of its release
First Korean animation to be on Walt Disney channel
2005 Cover on the KIDSCREEN Magazine
2005 1st place in ‘STAR PROJECT’ (Ministry of Culture and Tourism)
“ First Korean animation to be on Walt Disney Channel, Distribution in over 90 countries”
STRATEGIC BUSINESS MODEL
Global Distri-bution & Pub-
lishingTV Distribution
Theater Film Distri-bution
Other Media Dis-tribution
Global Licens-ing & Official
Brand
Consumer Prod-ucts
Edutainment
Event & Show
Franchise Shop
Theme Park
“Global Brand Business Exploitation via Hit Animation”
OCON’S BUSINESS SPEC-TRUM
IP busi-ness
Distribu-tion
Produc-tion
- Animation production- Character Licensing business - Animation Distribution
- Toy production network - Toys and character merchandise design
- Online shops - Offline shops - Theme parks
TV Show
Feature Film / Game
Educational Contents
Books
Toys / Fancy
Fashion / Fabric
Franchise Shop Character Mall
Theme Space / Theater
Theme Park
Event & Musical
Home Video
Total Home Deco
Life Styling Business
Merchan-dising
Business
Contents Business
STRATEGIC BUSINESS MODEL
TV
StageShow
HomeVideo
ConsumerBrand
Products
60%
19%
10%11
%
“Global Kids Brand Company”
GLOBAL BUSINESS NETWORKS
“Global Partners in TV and Licensing in 125 Countries World Wide”
SOCIAL ACTIVITIES AND EVENTS
PROPERTY EVERLAND 3D Attraction
Everland 4D Theater
- Biggest Outdoor Theme park‘Pororo 3D Adventure’
Genre : Family 4D Animation
Length : 11min x 1episode
Pororo Movie Pororo and the Ice Racing
Target : Family
Format : S3D Movie
Length : 75min x 1episode
Release : Jan 2013 on over 300 Theaters
PROPERTY Feature Film Animation ‘Pororo, the Racing Adventure’
Most successful animation movie ever !!
Korea’s new President meet Pororo at the preview show
Stars and Pororo Children and Pororo
Governor of Gyeonggi Province and Pororo
LICENSING PRODUCTS
LICENSING PRODUCTS
Dibo Village
- 8 Theme parks in Korea , 1in China
DIBO THEME PARK
Musical Live show Exhibition Theme park
BRAND BUSINESS Musical/Exhibition/Theme park
Joint Event with Louis Vuitton
Photo zone STAND STUFFED DOLL
Mini train
TV BOX with “Dibo & Friends”
Coin rider CLASSIC CAR
Soft form YACHT
Mini Car
Sweets CHARACTER COOKIES & CUP CAKE
