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Oct. Dec. 2016 NIKKEI INC. Global Business Bureau

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Page 1: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Oct. Dec. 2016 NIKKEI INC. Global Business Bureau

Page 2: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

ASIA. INSIGHT OUT

The Nikkei Asian Review is a global publication with a uniquely

Asian perspective, covering politics, the economy, business and

international affairs. Our own correspondents and outside

commentators from around the world share their perspectives on

Asia, while our Asia300 section provides in-depth coverage of 300

of the biggest and fastest-growing listed companies from 11 regional

economies outside Japan.

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Page 3: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Website www.asia.nikkei.com • All articles published first on the website

• View all content published in the weekly magazine

• 70+ articles original to the website updated through the day

• Search and access all the Nikkei Asian Review archive

Print Edition & Apps • Weekly print edition digitally released every Thursday, published in print every Monday • 40+ in-depth articles, including unique cover stories • Easy to read optimized layouts • Downloaded issues can be read without an internet connection • App available for iOS and Android smartphones and tablets

Reaching readers Anytime Anywhere

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Page 4: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

- Jan. 2016 (Hong Kong) Asian Financial Forum - Jan. 2016 (Singapore) SMBC Singapore Open - Mar. 2016 (Boston) MIT Asia Seminar - Mar. 2016 (New York City) Japan Securities Summit (8th) - Mar. 2016 (New Delhi) Advancing Asia Conference (IMF) - Mar. 2016 (Tokyo) NYU Stern Japan Trek - Mar. 2016 (Jakarta) Euro Money - Mar. 2016 (Tokyo) Pioneers Asia - Apr. 2016 (Mexico City) Seminar and Party Celebrating the 60th Anniversary of Asociación México Japonesa Bureau - May. 2016 (Frankfurt) The 49th Annual Meeting of the ADB - May.2016 (China/Guangzhou) ASEM Media Dialogue on Connectivity - May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21st Nikkei Asia Prizes - May.2016 (Tokyo) 22nd International Conference on The Future of Asia - Jul.2016 (U.K./ Farnborough) Farnborough International Airshow (50th) - Aug.2016 (Jakarta) World Islamic Economic Forum (WIFE)

■ Sponsored and hosted events

By sponsoring and hosting key global events and utilizing various online and offline marketing tools, Nikkei Asian Review is spreading its readership.

Winning global readership

■Placing magazines in high-class hotels and airport lounges

■Various online and offline advertising campaigns

■More events and campaigns planned throughout the year

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Page 5: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Building reader relationships on social networking sites

www.facebook.com/nikkeiasianreview

Followers: 189,000

twitter.com/NAR

Followers: 16,000 Followers: 266,000

www.linkedin.com/company/nikkei-asian-review

(Followers as of end of Sep. 2016)

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Page 6: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

■Top 10 Job Titles ■Top 10 Industries

14.4

10.5

8.7

7.4

6.9

4.7

4.6

4.4

4.3

3.8

0 5 10 15 20

Manager/Supervisor

CEO/President/Chairman

VP/Director

Analyst

Exec. Mgmt. (EVP/SVP/MD)

Senior Manager/Dept. head

Consultant

Professor/Teacher

Associate

Owner/Partner/Proprietor

13.3

8.1

6.6

6.5

5.6

4

3.9

3.4

3

2.9

0 5 10 15 20

Financial services

Consulting/Business services

Education/Academia

Banking

IT/Computing

Industrial goods & services

Gov't/Public service/NGO

Fund/Asset management

Comms/Publishing/Medi

Engineering/Construction

Male, 82.6 Female, 17.4

0 50 100

■Subscriber Gender

%

Subscriber statistics (Aug. 2016)

%

%

5

Page 7: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Website statistics (Apr.-Jun. 2016 monthly average) Unique Browsers : 1,380,000 Page Views : 3,520,000

Sessions broken down by country (Top 10)

Print Edition Statistics (Feb. 2016) Circulation : 25,000

Print Circulation by Country (Top 10)

1 USA 22%

2 Japan 12%

3 Philippines 6%

4 Singapore 6%

5 Malaysia 4%

6 UK 4%

7 Canada 3%

8 India 3%

9 Hong Kong 3%

10 New Zealand 3%

1 Singapore 25%

2 Thailand 23%

3 Hong Kong 16%

4 Japan 13%

5 UK 11%

6 USA 4%

7 Indonesia 3%

8 Taiwan 2%

9 Malaysia 1%

10 China 1%

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Page 8: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Web Site

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Page 9: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

First Rectangle SIZE : W300 X H250 pixels CPM Rate : JPY 3,000 • Advertising rates do not include consumption tax • Orders must exceed JPY 500,000 • Please contact us for details regarding advertorials • Please contact us for information on availability • Insertion orders must be made 3 weeks prior to starting date • Please send creative material at least 5 working days (excludes Saturdays,

Sundays and Japanese national holidays) before the delivery start date Rates are subject to quarterly revision (Above rates applied up to Dec. 2016 submissions) First

Rectangle

Banner & Rectangle

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Page 10: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

First Rectangle (Double Rectangle) SIZE : W300 X H600 pixels CPM Rate : JPY 4,500 • Advertising rates do not include consumption tax • Orders must exceed JPY 500,000 • Please contact us for details regarding advertorials • Please contact us for information on availability • Insertion orders must be made 3 weeks prior to starting date • Please send creative material at least 5 working days (excludes Saturdays,

Sundays and Japanese national holidays) before the delivery start date

Rates are subject to quarterly revision (Above rates applied up to Dec. 2016 submissions)

Banner & Rectangle

First Rectangle (Double

Rectangle)

9

Page 11: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

• Advertising rates do not include consumption tax • Orders must exceed JPY 500,000 • Please contact us for details regarding advertorials • Please contact us for information on availability • Insertion orders must be made 3 weeks prior to starting date • Please send creative material at least 5 working days (excludes Saturdays, Sundays and Japanese

national holidays) before the delivery start date

Type Size CPM Rate Super Banner W728 X H90 pixels JPY 3,000

First Rectangle W300 X H250 pixels JPY 3,000

Second Rectangle W300 X H250 pixels JPY 2,000 Third Rectangle (Unavailable on Top page)

W300 X H250 pixels JPY 1,000

Rates are subject to quarterly revision (Above rates applied up to Dec. 2016 submissions)

Super Banner

First Rectangle

Second Rectangle

Third Rectangle

Banner & Rectangle

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Page 12: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Ad Space Size(pixel) Spec

A Super Banner 728X90

〈Format & Volume〉 GIF、JPEG: Within 50KB Flash:Within 50KB ※For Flash submissions of text, contact person in charge 〈Animation〉 Yes 〈Loop〉 Stops within 35 〈ALT text〉 No 〈Simultaneous Ad No.〉 Up to 4(incl. replacement) 〈Replacement Rule〉 Up to 4(incl. simultaneous ad, business days only, simultaneous submission) 〈Submission Deadline〉 5 business days in advance

B First Rectangle

Second Rectangle Third Rectangle

300X250

〈Format & Volume〉 GIF、JPEG: Within 50KB Flash:Within 50KB ※For Flash submissions of text, contact person in charge 〈Animation〉 Yes 〈Loop〉 〈ALT text〉 No 〈Simultaneous Ad No.〉 Conforms to A 〈Replacement Rule〉 Conforms to A

C First Rectangle

(Double Rectangle) 300X600

〈Format & Volume〉 GIF、JPEG: Within 50KB Flash: Within 120KB ※For Flash submissions of text, contact person in charge 〈Animation〉 Yes 〈Loop〉 〈ALT text〉 No 〈Simultaneous Ad No.〉 Conforms to A 〈Replacement Rule〉 Conforms to A

Creative specifications

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Page 13: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Watch Collection (Apr. 2015 ) http://xguameqfkya.proxy.teads.tv/magazine/20160121-TSAI-S-TAIWAN/Special-Report-Nikkei-FT-Interview/Japan-s-prime-minister-dismisses-talk-of-G-2-dominance-in-Asia

BNP PARIBAS Managing Inheritance (Dec. 2015) http://xgw6cvbus3b.proxy.teads.tv/magazine/20160121-TSAI-S-TAIWAN/Special-Report-Nikkei-FT-Interview/Japan-s-prime-minister-dismisses-talk-of-G-2-dominance-in-Asia

• inRead video provides completed view or video starts based on imp

• inRead Video is integrated into articles for maximum visibility

• If inRead videos are not in view, they automatically pause ensuring that videos are visible to the reader

• TV and other video ad material can be relatively easily adapted keeping production costs minimal

• Ad space appears only when the page is scrolled down to a certain point. Once the video has been completely viewed, the ad space retracts and disappears so that it does not disrupt the users reading experience

* inRead Teads Network Company (France).

inRead™ video

Top Page Article Page

Video Ad Space

Video Ad Space

12

Highly cost efficient and user friendly video ad delivery

Page 14: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Product information

Delivery sections Nikkei Asian Review website top page and article pages

Term 2 weeks (Mon to Sun )

Rate

①900,000 JPY ( within 15 seconds ) completed view or ②900,000 JPY ( within 15 or 30seconds ) video starts based on imp (CPM RATE JPY 5,000)

Guarantee ① 30,000 100% completed views or ② 180,000 imp (Mon-Sun)

Number of companies

Generally one frame for 1company, maximum 2 companies may run videos simultaneously. In the likely circumstances, Nikkei will take maximum efforts to provide equal services to both companies.

• Sound is only effective when cursors are placed over the ad • Ad delivery is subject to a daily frequency cap • Nikkei Inc. reserves the right to decline certain material; so please confirm with us in advance that your material qualifies • Rates are subject to quarterly revision (Above rates applied up to December 2016 submissions)

Material specifications

Video size (W x H)

Between 640 x 360 1920 x 1080 pixels

Format / Capacity .mov, .flv, .mpeg4, .avi, etc. / within 200MB

Duration Up to 15 seconds (please contact Nikkei for longer videos)

Image format 16:9 (4:3 not supported)

Codec Supports all excluding : ProRes4444, HDV 720p60, Go2 Meeting3&4 , ER AAC LD, and RECODE

Material submission deadline

Initial test : 10 working days prior to desired delivery start date Final material: 5 working days prior to desired delivery start date

inRead™ video

13

Page 15: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Visibility 0%

Visibility under 50%

Visibility over 50%

Visibility under 50%

Video read entirely

The video is loading but not

starting yet

Slightly visible on the screen, the

video is still not playing

The video starts The video pauses automatically when

visibility is under 50%

The video retracts until it fully disappears

How the inRead video works

* inRead Teads Network Company (France).

inRead™ video

14

Page 16: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

The Asia300 is Nikkei's exclusive list of the continent's biggest and fastest-growing companies from 11 different economies. We have picked the companies based on market capitalization and then adjusted for growth potential and geographic balance, to give readers a broader view across the ASEAN economies in particular. Drawing on Nikkei's unrivalled network of news bureau across Asia and its 140-year-old reputation for quality and reliability, we bring you the untold stories of the region's up-and-coming companies. Ranging from Indian computer services companies to Indonesian property developers, the Asia 300 offers you a glimpse of the emerging global multinationals -- the companies which aspire to dominate business in the 21st century and challenge the older, established U.S. and European brands.

Asia300 Companies (328) China/Hong Kong (82) South Korea (42) Taiwan (40) Singapore (23) Malaysia (22) Indonesia (25) Philippines (20) Thailand (25) Vietnam (5) India (44)

15

Page 17: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Ad Space Size (pixel) CPM Rate Super Banner 728×90 pixels

JPY 9,000 1,2 and 3 rectangle 300×250 pixels

Production Asia300 SOV 100% Term Oct.1st ~Dec. 31st, 2016 Start Distribution start time

Guarantee period 3 months

Space 1,2,3 rectangle and Super banner

Number of companies One company

Rate 1,500,000 JPY

• Advertising rates do not include consumption tax • Please contact us for details regarding advertorials • Please contact us for information on availability • Insertion orders must be made 3 weeks prior to starting date • Please send creative material at least 5 working days (excludes Saturdays, Sundays and

Japanese national holidays) before the delivery start date

Rates are subject to quarterly revision (Above rates applied up to Dec. 2016 submissions)

Sold Out

Super Banner

First Rectangle

Second Rectangle

Third Rectangle

16

Page 18: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

New! Mobile Version

Rectangle SIZE : W300 X H250 pixels CPM Rate : JPY 3,000 • Advertising rates do not include consumption tax • Orders must exceed JPY 500,000 • Please contact us for details regarding advertorials • Please contact us for information on availability • Insertion orders must be made 3 weeks prior to starting date • Please send creative material at least 5 working days (excludes Saturdays,

Sundays and Japanese national holidays) before the delivery start date Rates are subject to quarterly revision (Above rates applied up to Dec. 2016 submissions)

17

Rectangle

Page 19: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved. 18

Print Edition & App

Page 20: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

20131121 Hang on, Yangon

20141120 The region’s top

companies:Asia100

20150416 India’s 40

20160314 ASIA300

TAKING A PLUNGE

20160125 TSAI'S TAIWAN

20151130 Asia 300 Companies

to watch

20160627 SHOWN the DOOR

20160523 China Inc. uncovered

20160808 THINGS COME TOGETHER

20160919 SOCIAL REVOLUTION

Publication History

19

Page 21: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Material Specifications for Print edition Single Page Bleed Size : 210mmW X 274mmH Trimmed Size : 204mmW X 268mmH Spread Page (2 continuous pages) Bleed Size : 414mmW X 274mmH Trimmed Size : 408mmW X 268mmH

Material Specifications for App Material Size Page 1536 X 1898 pixels Spread 3072 x 1898 pixels File Specifications Size : Up to 400KB / Format : JPEG URL A single link can be set Link must lead to sites that are mobile compatible

• Please contact us for details regarding advertorials, special insertions and color proofs • Rates include insertions for both the print edition and mobile apps • Stand-alone insertion orders of the print edition and mobile apps are accepted but the same rates apply • Insertion orders must be made 3 weeks prior to issue date • Please send creative material 2 weeks prior to issue date • Please contact us for information on availability • For further details on material specifications please see the advertising specifications document Rates are subject to quarterly revision (Above rates applied up to Dec. 2016 submissions)

Type Size Rate per Insertion Notes

Full Page 204mmW X 268mm H JPY 500,000 *Does not include consumption tax

*Ad will be full color *Ad will appear in both the Print edition and App *See the latest rate card for other rates

Advertising Rates – Print edition & App

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Page 22: Oct. Dec. 2016 NIKKEI INC. Global Business Bureau...- May. 2016 (Japan/Mie Pref.) G7 Summit Japan 2016 - May.2016 (Tokyo) 21 st Nikkei Asia Prizes - May.2016 (Tokyo) 22 nd International

Copyright © 2016 Nikkei Inc. All rights reserved.

Other Worldwide Locations: Embassies, Consulates, Associations, others.

Major Print Edition Placement Locations (Oct. 2016)

21

Airline Inflight (6)

Bangkok Airways, British Airways, Lufthansa Airline, Philippines Airline , Singapore Airlines, Thai Airways

Airport Lounges (43)

Bangkok (13) Bangkok Airways, Cathay Pacific Lounge, China Airlines (Dynasty Lounge), Druk Air (Royal Phutan), Emirate Airline Gate Service, Eva Air Lounge, Gulf Air Lounge, Air France Lounges, Korean Air Lounge, Louis Tavern CIP Lounge (Concourse F), Oman Air Lounges, Singapore Airlines Lounge, Thai Airways Lounge

Hong Kong (11) CNAC Lounge, Emirates Lounge, Hong Kong Airline Lounge, Plaza Premium Lounge EAST, Plaza Premium Lounge WEST, Qantas Lounge, Royal Orchid Lounge, Sky Team Lounge, SQ Lounge, United Lounge,Virgin Lounge

Indonesia (11) Bni Lounge, Bri Transfer Lounge, Citibank Lounge, Emerald Sky Lounge, Esplanade Lounge, Garuda Executive Lounge, Jcb Card Lounge, Premier Lounge, Pura Indah -term. D/first&bus.loung, Mandiri Lounge, Telkomsel Executive Lounge

Japan (2) JAL Haneda Lounge, JAL Narita Lounge United Kingdom (3) ANA Heathrow Lounge, British Airways Lounge, Eurostar Lounge United States (3) JAL Honolulu, JAL NY, JAL SF

Prestigious Hotels (37)

Bangkok (10) Banyan Tree Bangkok, Conrad Bangkok, Crowne Plaza Bangkok Lumpini Park, Grand Hyatt Erawan Bangkok, Grand Millenium Sukhumvit Bangkok, Le Meridien Bangkok, Mandarin Oriental Bangkok, The Okura Prestige Bangkok, The Sukhothai Bangkok, W Bangkok

Hong Kong (23)

Cosmopolitan Hotel, Excelsor Hong Kong, Four Seasons Hotel, Harbour Grand Kowloon, Harbour Grand North Point, Harbour Plaza (North Point), InterContinental Grand Stanford Hong Kong, InterContinental Hong Kong, Island Shagnri-La, Kowloon Hotel, Kowloon Shangri-La, Lanson Place Hotel, Le Meridien Cyberport, Mardarin Oriental Hong Kong, Peninsula Hotel, Regal Hong Kong, Regal Kowloon, Sheraton Hong Kong Hotel & Towers, Sky City Marriott, The Landmark Mardarin Oriental Hong Kong, The Langham Hong Kong,The Mira Hong Kong, W Hong Kong

Japan (1) Palace Hotel

Singapore (3) Mandarin Orchard Singapore, Regent Singapore, The Westin Singapore

Private Clubs (5)

Hong Kong (5) American Club (Central & Tai Tam), Dynasty Club, HK Country Club, The Foreign Correspondents' Club