Off the Cliff – Is There a Net? Getting Your Business Started

Catherine Morgan

Transition and Entrepreneur Coach Point A to Point B Transitions Inc.

February 2, 2013

Getting past fear

• Fear is what holds us back

• We are afraid of: – The unknown

– Looking foolish

– Failing

• Lean start-up thinking – fail fast

• However well you research and plan…

Stepping into your power

• Your skills are your skills

– The big brand trap

• Adopting the business owner mindset

Surviving the emotional rollercoaster

• Know that there will be emotional ups and downs

• Do something every day to move your business forward

• Concentrate on the things

you can control

Get over the scarcity mindset

• It’s a really big pie

• Ideas are worth nothing

– It’s all about the execution

“Relationships are the currency of the New Economy.”

~ Bonnie Karpay

Know yourself and how you work

• How do you work best?

• How you work best may vary by project

– You may want to mix things up

Connecting with others - for success

• Connect with those providing complementary services / products

• Connect with those providing similar ones

Connecting with others - for support

• Blind spots in our strategy or execution

• Leverage the wisdom of the group

• Accountability is king

Make it a point to collaborate

• It will keep you energized and positive

• You will:

– Learn a ton

– Make friends and

get support

– Stay excited about your business

– Grow your business

My best advice

• Start small – proof of concept

– Build on what worked, scrap what didn’t

• Avoid analysis paralysis

– Ship! (As Seth Godin would say)

• Get the support you need

Questions?

Catherine Morgan

Transition and Entrepreneur Coach

Point A to Point B Transitions Inc.

877.672.5333

Catherine@PointAtoPointBTransitions.com

Twitter @PointA_PointB