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Offering MemorandumOffering MemorandumV I R G I N I A - H I G H L A N D R E D E V E L O P M E N TV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T
O P P O R T U N I T Y | 0 . 2 8 A C R E SO P P O R T U N I T Y | 0 . 2 8 A C R E S
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D I S C L A I M E R & L I M I T I N G C O N D I T I O N S 3
E X E C U T I V E S U M M A R Y 4
P R O P E R T Y D E T A I L S 5
S I T E P L A N 6
L O C A T I O N M A P S 7
A E R I A L M A P 8
A E R I A L V I E W 9
I N T H E A R E A 10
D E M O G R A P H I C S M A P 11
B R O K E R P R O F I L E 12
T E A M P R O F I L E 13
T A B L E O F C O N T E N T ST A B L E O F C O N T E N T S
Daniel Latshaw, CCIM, MBADaniel Latshaw, CCIM, MBA
Partner, Bull RealtyPartner, Bull Realty
[email protected]@BullRealty.com
404-876-1640 x127404-876-1640 x127
50 Glenlake Parkway, Suite 60050 Glenlake Parkway, Suite 600
Atlanta, GA 30328Atlanta, GA 30328
BullRealty.comBullRealty.com
Exclusively listed by Bull Realty, Inc.
D I S C L A I M E R & L I M I T I N G C O N D I T I O N SD I S C L A I M E R & L I M I T I N G C O N D I T I O N SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
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Bull Realty has been retained as the exclusive listing broker to arrange the sale of the Subject Property.
This Offering Memorandum contains selected information pertaining to the Property but does not purport to be all-inclusive or to contain all of the information
that a prospective purchaser may require. All financial projections are provided for general reference purposes only and are based upon assumptions
relating to the general economy, competition and other factors, which therefore, are subject to material change or variation. Prospective purchasers may not
rely upon the financial projections, as they are illustrative only. An opportunity to inspect the Property will be made available to qualified prospective
purchasers.
In this Offering Memorandum, certain documents, including financial information, are described in summary form and do not purport to be complete or
accurate descriptions of the full agreements involved, nor do they constitute a legal analysis of such documents. Interested parties are expected to review
independently all documents.
This Offering Memorandum is subject to prior placement, errors, omissions, changes or withdrawal without notice and does not constitute a recommendation,
endorsement or advice as to the value of the Property by Bull Realty Inc. or the current Owner/Seller. Each prospective purchaser is to rely upon its own
investigation, evaluation and judgment as to the advisability of purchasing the Property described herein.
Owner/Seller expressly reserve the right, at its sole discretion, to reject any or all expressions of interest or offers to purchase the Property and/or to terminate
discussions with any party at any time with or without notice. Owner/Seller shall have no legal commitment or obligation to any purchaser reviewing this
Offering Memorandum or making an offer to purchase the Property unless a written agreement for the purchase of the Property has been fully executed,
delivered and approved by the Owner/Seller and any conditions to the purchaser's obligations therein have been satisfied or waived. The Seller reserves the
right to move forward with an acceptable offer prior to the call for offers deadline.
This Offering Memorandum may be used only by parties approved by the Owner. The Property is privately offered, and by accepting this Offering
Memorandum, the party in possession hereof agrees (i) to return it if requested and (ii) that this Offering Memorandum and its contents are of a confidential
nature and will be held and treated in the strictest confidence. No portion of this Offering Memorandum may be copied or otherwise reproduced or disclosed
to anyone without the prior written authorization of Bull Realty, Inc. or Owner/Seller. The terms and conditions set forth above apply to this Offering
Memorandum in its entirety and all documents, disks and other information provided in connection therewith.
This fantastic redevelopment opportunity on Ponce de Leon Avenue is a prime 0.28
acre (12,600 square foot) site zoned C-1 in the middle of posh Poncey-Highland/
Druid Hills/Virginia-Highland neighborhoods. The flexible commercial zoning could
allow several different types of uses such as office, multifamily, retail or other
commercial uses.
The property would also be an ideal location for a professional office that could
benefit from retail exposure.
The existing structure on the property has been stripped to the studs, and could be
rehabbed as a usable 4,245 square foot space. The property will be sold as-is.
PROPERTY SUMMARYPROPERTY SUMMARY
• Prime location between Poncey-Highland – Virginia-Highland – Druid Hills
• Flexible C-1 zoning allows for multifamily, office, retail or other commercial uses
• 0.28 acre, ±12,600 SF site
• Dimensions are approximately 65’x 200’
• 40,000+ traffic counts on Ponce de Leon Avenue
• Location boasts high-income demographics
PROPERTY HIGHLIGHTSPROPERTY HIGHLIGHTS
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E X E C U T I V E S U M M A R YE X E C U T I V E S U M M A R YV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
PRICE | $1,200,000PRICE | $1,200,000
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Property Address:Property Address: 1107 Ponce de Leon Ave
Atlanta, GA 30306
County:County: Fulton
Assessor’s Parcel ID:Assessor’s Parcel ID: 1400160013003
Site Size:Site Size: 0.28 Acre (12,600 SF)
Zoning:Zoning: C-1
P R O P E R T Y D E T A I L SP R O P E R T Y D E T A I L SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
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S I T E P L A NS I T E P L A NV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
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L O C A T I O N M A P SL O C A T I O N M A P SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
A E R I A L M A PA E R I A L M A PV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
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A E R I A L V I E WA E R I A L V I E WV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
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I N T H E A R E AI N T H E A R E AV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
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P O N C E C I T Y M A R K E TP O N C E C I T Y M A R K E T
Ponce City Market is a mixed-use development located in a
historic building in Atlanta, with national and local retail
anchors, restaurants, a food hall, boutiques and offices, and
residential units. It is located where the BeltLine crosses
Ponce de Leon Avenue in the Old Fourth Ward where that
neighborhood touches the Virginia Highland, Poncey
Highland and Midtown neighborhoods.
T H E A T L A N T A B E L T L I N ET H E A T L A N T A B E L T L I N E
The Atlanta BeltLine is a sustainable redevelopment project
that will provide a network of public parks, multi-use trails and
transit along a historic 22-mile railroad corridor circling
downtown and connecting many neighborhoods directly to
each other.
T H E C A R T E R C E N T E RT H E C A R T E R C E N T E R
The Carter Center is located in a 35-acre park approximately
1.5 miles east of downtown Atlanta. Four circular
interconnected pavilions house offices for former president
Jimmy Carter and first lady and Center staff. The complex
includes the Cecil B. Day Chapel and other conference
facilities. The Jimmy Carter Library and Museum, which
adjoins the Center, is owned and operated by the National
Archives and Records Administration. The Center and Library
are known collectively as The Carter Presidential Center.
F R E E D O M P A R K C O N S E R V A N C YF R E E D O M P A R K C O N S E R V A N C Y
Freedom Park is the largest linear passive park in the city of
Atlanta at just over 200 acres of pastoral rolling green space.
With the advent of the Atlanta BeltLine, Freedom Park is a
critical connection to movement throughout the city by bike
or by foot. The trails connect to downtown Atlanta, Inman
Park, Old Fourth Ward, Candler Park, Poncey-Highland,
Virginia Highland, Little 5 Points, The Atlanta BeltLine, The
Martin Luther King, Jr. National Historic Site and more.
V I R G I N I A H I G H L A N D SV I R G I N I A H I G H L A N D S
Developed in the early 1900’s, Virginia-Highland, consists of
four distinct commercial “villages” connected by short,
walkable blocks lined with charming bungalow homes. Locals
and tourists alike mingle for brunch at charming sidewalk
cafes, meals and drinks on comfortable patios and terraces,
and cocktails at lively night spots. Virginia-Highland is
acclaimed for its diverse and unique shopping.
K R O G S T R E E T M A R K E TK R O G S T R E E T M A R K E T
Krog Street Market is a 9-acre mixed-use development
located along the Atlanta BeltLine in Inman Park. The
complex is a 12,000 square foot west-coast style
marketplace complete with restaurants and 300 apartments.
D E M O G R A P H I C S M A PD E M O G R A P H I C S M A PV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
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* Demographic data derived from 2010 US Census
1 Mile1 Mile 2 Miles2 Miles 3 Miles3 Miles
Total PopulationTotal Population 19,659 66,299 138,329
Population DensityPopulation Density 6,258 5,276 4,892
Median AgeMedian Age 34.1 34.9 34.5
Median Age (Male)Median Age (Male) 34.3 35.6 35.0
Median Age (Female)Median Age (Female) 33.4 34.3 34.1
Total HouseholdsTotal Households 10,421 33,710 68,318
# of Persons Per HH# of Persons Per HH 1.9 2.0 2.0
Average HH IncomeAverage HH Income $105,899 $103,917 $94,180
Average House ValueAverage House Value $493,269 $457,559 $406,892
B R O K E R P R O F I L EB R O K E R P R O F I L EV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
Bull Realty is a commercial real estate sales, leasing and advisory firm headquartered in Atlanta and licensed innine Southeast states. The firm was founded in 1998 with two primary missions: to provide a company ofadvisors known for their integrity and to provide the best disposition marketing in the nation. Client servicesinclude disposition, acquisition, project leasing, tenant representation, asset management and consultingservices. Advisors focus on specific property types including office, retail, industrial, multifamily, land, healthcare,senior housing, self-storage, automotive, hospitality and single tenant net lease properties.
The firm produces America's Commercial Real Estate Show, a national video show and podcast enjoyed bymillions of people around the country. Industry analysts, leading market participants and the firm's founderMichael Bull share market intelligence, forecasts and success strategies. The show has aired every week since2010 on iTunes, YouTube and www.CREshow.com. The firm also produces Atlanta's Commercial Real EstateShow available on AtlCREshow.com
404-876-1640 x127
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50 Glenlake Parkway, Suite 600Atlanta, GA 30328
Partner, Bull RealtyPartner, Bull Realty
DANIEL LATSHAW, CCIM, MBADANIEL LATSHAW, CCIM, MBA Professional BackgroundProfessional BackgroundSince his first investment property purchase in 1995, Daniel has had a passion for Atlanta real estate. Whileearning his MBA at Emory University’s Goizueta Business School, where he was founder and the first president ofthe Goizueta Real Estate Group, the Virginia Tech undergrad decided to make a career out of what started as ahobby. After graduation, Daniel managed acquisitions for the UK’s top institutional real estate investment house,ING Barings, in London.
Upon arrival back in Atlanta, Daniel joined Bull Realty where his deep commitment to serving clients benefitedfrom the firm’s innovative marketing platform. Always active in church leadership and family, he identified withthe firm’s founding principle to be a company of stellar integrity. Now a Partner and CCIM, Daniel has achievedtop producer status for Bull Realty the past 16 years by consistently exceeding client expectations on hundredsof intown Atlanta projects.
Daniel enjoys spending time with his wife and four daughters. When not making waves in real estate, the avidsurfer enjoys catching them in coastal destinations ranging from the Southeast U.S. to South America.
Bull Realty Inc.Bull Realty Inc.
T E A M P R O F I L ET E A M P R O F I L EV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E SV I R G I N I A - H I G H L A N D R E D E V E L O P M E N T O P P O R T U N I T Y | 0 . 2 8 A C R E S
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Daniel Latshaw, CCIM, MBADaniel Latshaw, CCIM, MBAPartner, Bull Realty
[email protected] x127
Maile FloydMaile FloydMarketing
Michael BullMichael BullBroker
Grant SmithGrant SmithMarketing
Scott JacksonScott JacksonAnalyst