USED BOOK SHARING PLATFORM

Simply Putting What We Do

We help people read more books for less

money

The Elevator PitchFor people, especially students, who finds books expensive

we provide a book sharing platform

Unlike current models, on our used books focused platform ,

Users can list their books that they want to sell/donate/rent. Interested users can search listings in their vicinity and directly contact the owner of the book. Logistics is arranged by the users themselves. We just maintain a connecting platform with no warehousing, logistics etc

Problem

Books Are Expensive

Solution

Used Books Are Cheaper

If they can be shared around the community more efficiently, book

ownership costs will fall

But they lie idle

Key IssueEveryone has books and they are not reading all

of them

They just do not know what to do with them

They do not know who wants themThey do not know how to share

them

But…

Solution: OffersnBooks

Innovative Used Book Sharing Platform

List books you want to sell, donate, rent outInterested users can browse/search listings

Contact each other directly

Logistics is user based. Focus on same city community

How Does It Look Like

The Social Hook

Your Friends Might Want This Book. Share On Facebook

Global Scale Of The Problem

• Google estimates there are 120 million books in the world

• Every year 1 million new titles are published in top 15 publishing countries

• E-Books are still 15% of the market. Hard copies are around us in huge volumes, especially text books

• Millions of people could end up sharing tens of millions of books around their local communities

India – What size we can address

• Neilson estimates 12mn English books sold in India in 2011 alone. Flipkart sells approx 1.2mn books a year.

• For textbooks -- As of 2011, there are 1,522 degree-granting engineering colleges in India with an annual student intake of 582,000. Each student with 5-10 books to share, gives us a huge potential user base.

• Add the competition preparing crowd with lots of books to get and give.

• E-books still small market. Not a big threat, as its new and reach limited. At a later stage, licensing arrangements can be made, on the lines of Netflix.

Business Basics

• Business model – Ads + Freemium

• Big user base potential

• Massively globally scalable considering high book costs overseas

• No warehousing and logistics means lean operations

• Only costs – tech team, marketing expenses, biz dev

Competition

No Sharing Platform available as of now

On Mobile, we could make it location aware, making hyper-local sharing

possible

Marketing Plan• Start with developing key city clusters

• Students in campuses obvious choice for first round marketing in chosen 1-2 cities.

• Expect benefits from credibility achieved by the fact that platform would be in use in IITs and IIM.

• Reading clubs another target – area level reading clubs – Greater Kailash Reading Club, Bandra Reading club etc.

• Expand cities list after traction in one city achieved. Same marketing plan to replicate in each city.

• Additional focus on Adwords and relevant Blogs

Where We Are

• Product Live

• Some users but due to lack of marketing funds, no meaningful traction

• Gave away source code to IIT Roorkee and IIM Calcutta for free for campus specific customization. Both institutes are developing campus based book sharing platform on our software

• IIT Kharagpur and IIT Madras – Code given. Work to start soon

• Expecting the collateral effects to boost the website appeal for non campus users

Where we want to be

• Be the most popular used book sharing platform

• Scale to new countries post a year long stabilization in India

Team

• Sandeep Srivastava: Mentor/Advisor – Sandeep, a Stanford, IIT and Wharton School Alum, is a serial entrepreneur, having started and successfully exiting his first business in US. Now, he is running a new venture in India in healthcare space. He helps us with big picture guidance and strategy.

• Varun Kumar: Founder/CEO – Varun has worked in Financial Services for around 7 years at firms like CLSA, Morgan Stanley. In his last role at Religare, a leading Indian Investment Bank, he was responsible for building Indian Equity Sales franchise in Singapore. Varun earned an MBA from IIM Calcutta and BTech from Indian Institute of Technology. He held merit scholarships at both the institutes.

• Vikas Kumar: Engineering Director (Advisor) – Vikas helps us with tech related issues. He has a masters in Computer Science from Indian Institute Of Technology, Kharagpur and work experience with Yahoo and LinkedIn in senior roles

• Vishan Yadav: Asso Director, Engineering – Vishan comes with 8 years of solid experience in Open Source technologies.