office 2.0 research report

61

Upload: pragmati

Post on 10-May-2015

1.284 views

Category:

Technology


0 download

DESCRIPTION

Sample presentation of research conducted for actual client of Pragmati. Research upon productivity tools in the Web 2.0 / Office 2.0 SMB space such as BaseCamp, WorkflowMax, Xero, ZOHO and Google Apps.

TRANSCRIPT

Page 1: Office 2.0 Research Report
Page 2: Office 2.0 Research Report

research & analysis reportdatalicious – process optimisation

Page 3: Office 2.0 Research Report

* software suites and their ecosystems* specific tools and features* recommendation based on requirements

We track the trends driving the Office 2.0 revolution so you don’t have to.

The following research has been conducted on your behalf:

Page 4: Office 2.0 Research Report

Project MgmtCollaborationAccountingExpensesCRMWorkflow…

Office 2.o market at a glance

Project MgmtCollaboration

CRMWorkflow

Project MgmtCollaborationAccountingExpensesCRMWorkflow

Project MgmtCollaborationAccountingExpensesCRM

Project MgmtCollaborationAccountingExpensesCRMWorkflow

By way of Integration

Page 5: Office 2.0 Research Report

know your ecosystems• Microsoft– Typically on premise, highest price point– Very customisable– Outmoded UX– Unused features– Aimed at enterprise

Page 6: Office 2.0 Research Report

know your ecosystems• Google Enterprise Apps– Hosted, medium price point– No true tactical business applications (ie CRM)– Geared towards collaboration and messaging– Integrations exist, but out of scope– Aimed at converting mid-size corporates, up

Page 7: Office 2.0 Research Report

know your ecosystems• ZOHO Apps– Hosted, medium price point– Broad set of apps and features– Leader in high-end, freemium CRM– Aimed at converting mid-size corporates– Competes with Google Apps

Page 8: Office 2.0 Research Report

know your ecosystems• 37 Signals– Hosted, relatively high price point– Devoted following–Minimal feature set– Legendary Usability– Aimed at small design shops (informal

process)

Page 9: Office 2.0 Research Report

know your ecosystems• Xero– Hosted, medium price point–Modern and fresh UX– Aimed at SMEs– Competes with FreshBooks,

QuickBooks – 2009 Webby Award winner

Page 10: Office 2.0 Research Report

know your ecosystems• Xero Network– Popular in UK, AUS– Competes with 37 Signals (almost)–More granular features– Aimed at budding agencies where process begins to matter

Page 11: Office 2.0 Research Report

know your point solutions• Fringe players–Manymoon: extends Google

Apps– Intervals: a bit of everything, but

lacks UX– ActiveCollab: on premise port of

Basecamp–WorkETC: All-in-wonder

Page 12: Office 2.0 Research Report

#1 key takeaway• Each product was built around serving a

target customer ( “persona” ) and thus....• The ecosystem of integrated products grew

around that same persona & design beliefs• So, which persona matches your profile?• What “flagship” product is most important to

you?

Page 13: Office 2.0 Research Report

datalicious is…• Small team, yet scalable business model• Tech requirements outpace headcount• Reporting and auditing is key for

profitability• Xero is the backbone• Growing pains around sales process

Page 14: Office 2.0 Research Report

now, let’s get into the details

Page 15: Office 2.0 Research Report

find the

information you need whenever, wherever you want it

Page 16: Office 2.0 Research Report

* projects, collaboration and time tracking * invoicing, expenses and accountability * workflow and process automation

Let’s look at the following functional areas of the business process, and the tools from the various ecosystems.

Page 17: Office 2.0 Research Report

projects, collaboration and time

• true project management vs tasks and time• do you really need Gannt charts or ....• do you just want to know if you’re on

target?• cater for the “resource” or “manager?” • how granular is the reporting?

Page 18: Office 2.0 Research Report

Project MgmtCollaboration

projects, collaboration and time

Collaboration

Project MgmtCollaboration

Project MgmtCollaborationAccountingExpenses

Project MgmtCollaborationAccounting

By way of Integration

Not fit for purpose based on: target organisation sizecostunnecessary features

Page 19: Office 2.0 Research Report

projects, collaboration and time

Page 20: Office 2.0 Research Report

project management: evaluation

• Wrike is the only one to support classic PM

• Harvest is not a project planning tool• WorkflowMAX has the basics down

Page 21: Office 2.0 Research Report

projects, collaboration and time

Page 22: Office 2.0 Research Report

collaboration: evaluation• Wrike has baseline features• Manymoon is promising, yet immature• Harvest requires Basecamp, poor

integration• WorkflowMAX has a solid foundation• Basecamp is leader, has iGoogle widget:

Periscope

Page 23: Office 2.0 Research Report
Page 24: Office 2.0 Research Report

time tracking: evaluation• Tick is a leader in usability, lacks rates/costs• Wrike also is not cost centric• Harvest has great reporting• WorkflowMAX covers all the bases, granular• Manymoon lacks polish, and a desktop client

Page 25: Office 2.0 Research Report

invoices, expenses and accountability

Page 26: Office 2.0 Research Report

estimates and quotes: evaluation

• Tick nails this use case• Harvest lacks “hours per task”• WorkflowMAX has all the features of

the competition, and in addition resource analysis and the only tool with workflow built-in for quotes

Page 27: Office 2.0 Research Report

invoices, expenses and accountability

Page 28: Office 2.0 Research Report

invoices & expenses: evaluation

• Harvest is target at PMs, and thus has great email reminders and alerts, in addition to great invoice design layouts

• Harvest does expenses, which others lack• WorkflowMAX is on par, but syncs to Xero

with data lookups on the fly for invoices

Page 29: Office 2.0 Research Report

workflow and process: evaluation

• WorkflowMAX is the only tool that handles estimates, (draft) quotes, (draft) invoices all in one seamless package

• Harvest comes close, but lacks accounting sync, meaningful estimates and ‘quotes’ all together

Page 30: Office 2.0 Research Report

And, the

winners are…

Page 31: Office 2.0 Research Report
Page 32: Office 2.0 Research Report

harvest – pros+1. Track times and internal auditing2. Plenty of email alerts for invoices and

timesheets3. Tracks expenses and proper invoice

generation4. Timesheet approval

Page 33: Office 2.0 Research Report

harvest –cons

1. Major issue: cannot set estimates at task level, only at the “big picture” project total

2. Exported invoices are disappointing3. Integration with Basecamp is rudimentary4. Really suited for Freshbooks for accounting5. Cost is pricey in comparison to others6. Doesn’t prepare quotes

Page 34: Office 2.0 Research Report
Page 35: Office 2.0 Research Report

WorkflowMAX - pros+1. Seamless business process from start

to finish. One stop shopping.2. Active sync to Xero for invoices and

contacts (inherited from Javelin CRM )3. The best blend of usability and

reporting

Page 36: Office 2.0 Research Report

WorkflowMAX - cons1. Could use more email reminders,

alerts2. Desktop widget is 3rd party3. Collaboration not as “sexy” as

Basecamp4. No expense reporting

Page 37: Office 2.0 Research Report

know your

customers better than you know yourself

Page 38: Office 2.0 Research Report

* develop a sales pipeline with basic CRM automation* sync project contacts, originating from leads* transfer wins seamlessly into project execution

Time is short, and opportunities abound. Make the most of them.

Pragmati has experience using CRM solutions in organisations of various sizes to great effect. Let us show you how to:

Page 39: Office 2.0 Research Report

CRM & automation• true sales force automation vs contact

center• do you really need a decision tree....• do you just want to a check list of tasks?• cater for the “sales guy” or “the boss?” • how granular is the reporting?

Page 40: Office 2.0 Research Report

CRM & automation

Project MgmtCollaboration

CRMWorkflow

Project MgmtCollaboration

CRMWorkflow

By way of Integration

Project MgmtCollaborationAccountingExpensesCRMWorkflow…

Project MgmtCollaboration

CRMWorkflow

Project MgmtCollaborationAccountingExpensesCRMWorkflow

Not fit for purpose based on: target organisation sizecostunnecessary features

Page 41: Office 2.0 Research Report

CRM & automation

Page 42: Office 2.0 Research Report

CRM & automation

Page 43: Office 2.0 Research Report

CRM & automation

Page 44: Office 2.0 Research Report

CRM & automation

Page 45: Office 2.0 Research Report

CRM & automation

Page 46: Office 2.0 Research Report
Page 47: Office 2.0 Research Report
Page 48: Office 2.0 Research Report

highrise• Has strong groups and permissions

model• Do you need this for one sales guy?• Lacks process and workflow tools• Can convert “win” into Harvest project• Collaboratively-minded sales team

Page 49: Office 2.0 Research Report
Page 50: Office 2.0 Research Report

Javelin CRM• pricey relative to highrise• Great OOTB process and reporting• Native integration to Xero for invoicing,

contacts

Page 51: Office 2.0 Research Report

Javelin CRM latest additions

• Task due reminders by email• Submit new contacts and leads directly

using a form on your website. • MailChimp integration for delivering

professional email newsletters.• And last but not least, Javelin now

integrates with FreeAgent

Page 52: Office 2.0 Research Report
Page 53: Office 2.0 Research Report

Tactile CRM• Great blend of classical CRM (Salesforce)

with modern, collaborative interface (Highrise)

• Does import Gmail/CloudContacts• No true process automation tools• Unfortunately, not part of Xero ecosystem

Page 54: Office 2.0 Research Report

so, hit me with your best shot

Page 55: Office 2.0 Research Report

* WorkflowMax* JavelinCRM* Xero – Contact Sync Bridge, Expenses

Given all the prior considerations, we believe the following is the best solution for the first beta environment.

Page 56: Office 2.0 Research Report

Chosen contacts from JavelinCRM will be exported to Xero, and then accessible to teammates in WorkflowMax

Contact updatesContacts & Companies

Invoice history

Page 57: Office 2.0 Research Report
Page 58: Office 2.0 Research Report
Page 59: Office 2.0 Research Report
Page 60: Office 2.0 Research Report

et tu, Brutus? What say you?

Page 61: Office 2.0 Research Report

Pragmati is a digital solutions provider that works with organizations to discover, create and implementbusiness solutions by leveraging digital technologies across platforms and devices. From business and digital strategy tosystem integration, Pragmati provides clients with opportunities to increase revenues, enhance productivity, and maximizecompetitive advantage. Pragmati is headquartered in Sydney, Australia.www.pragmati.com