ojss wesbit company

Digital Marketing Strategy

OJSS Website CompanyPUNJAB-INDIA

[email protected]

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Website Company OJSS Website Company OJSS InnovationInnovation

AJAY DUTTAAJAY DUTTA

The Three Rules of Marketing

armadadigital1. Viral by Nature

• Any tactic should be inherently viral, and have a shelf life beyond it’s intended recipient.

2. Visionary

• Any tactic will be executed using best-in-class technology & strategic thought.

3. Measurable

• Every tactic will have specific measurable results to show success.

OJSS Website Development Company-Punjab-INDIA

The Vision • To offer reliable, high quality, innovative

solutions and cost-effective alternative to inhouse resources for strategic and tactical business processes through developing websites and web solutions. Our ability to deliver quality services is our benchmark for measuring customer success. Our quality work and timely services set us apart from other web site design and development companies all over the world. It also imparts a great success to our customers which bring us continuous success.


ViewerscapeOur prime objectives are 'satisfaction of our

clients' and 'excellent and prompt services' which is not only given in words but our deeds prove it. The motto of our company is 'Creativity Defines Success'. It enhances our experience in all fields and sphere of work. We have provided services to all kinds of professional, educational, technical, and industrial organizations in the short span since we started our company. Our website and portfolio can give you a better insight of it.


“I download TV shows” “Reality TV is my dirty secret”

“I relate to this brand”

“I watch TV on my iPhone”

“don’t sell me,engage me”

“Real content matters”

“don’t tie me to my TV”

“I Tivoded it”


Cable DVR

VideoPodcast

AppleTV TivoDirect

DownloadMobilephonesIPTV


TargetAcquire

Onboard

Serve

Grow

Retain

Customer Engagemen

t

Customer Lifecycle

The Viewer Engagement Lifecycle


THE SPHERE OF INFLUENCECreating relationships with the relevant targeting


OJSS We have dedicated team which provide 24/7

support to our clients. We are providing excellent services world wide. With our work, commitment and dedication we have build sound relations with our overseas clients. If you have a business and want to have internet presence for your business, then you are at right place. We develop attractive website at affordable price. Cheap web plan Web Developer develops smart and appealing website design which attracts viewers and effectively conveys your message so that you get results. We focus on making website design that is easy to navigate, and simple but attractive without compromising aesthetic quality.


Relating Spheres


Sphere Activation


Sphere of Influence

PR Campaign

Email Touchpoint

Personalized Communication

Website Messaging

Personalized Promotion

Blog Seeding

Facebook Messaging

Myspace Messaging

Demographic Marketing

Ethnographic Marketing

Psycographic Marketing

Business opportunities with us

With our established expertise as one of the leading web design and development company, we implement a successful business solution to enhance your business model. Owning your own business guarantees you the freedom to work on your own terms and the opportunity to set your own goals. We offer many such advantages that you simply won't find in other business opportunities.


Why Choose Us• As OJSS Developer:- We specialize in creating

affordable, professional web designs that will promote your small business, Which is ensured by complete a project by focusing on following points .

• Work with you on a website design that matches your business image to enhance your company's visibility on the web.

• Create a unique and creative website design, No templates

• Ensure fast download time because visitor will not stick around to view a website that takes too long to load.


Why Choose Us

• A design that is attractive and easy to navigate, simple but attractive.Easy navigation is required quality because user leaves a web site and never revisit again, when they think it is difficult to find (what they find) required information

• Strike a balance between good-quality images and simple design which does not look cluttered and confusing.

• Check and ensure that site can be viewed in popular web browser and monitor size.

• Maximum use of css , which ensure easy future change in website and increase design quality

Archetypes• The archetype is critical since is sets the

tone and manner for the brand position.


Archetype Determination


Order System• # India Office :

• www.onlinejalandhar.com

JALANDHAR,PUNJAB-144001,PUNJAB, INDIA.+91-85280-94090

• Email :[email protected]


mailto:[email protected]

Social Segmentation


Targeting• Targeting via a attitudinal and

behavioral dimensions will yield the best results for increasing lift, engagement and stickiness of the website.


Targeting Sphere of Influence


Multilevel ActivationNetwork Participation

Mutual Connections

Leverage SpheresRelationship Activation

Mine SpheresInterconnecting Spheres

High Conectivity

Values Relationships Sphere Construction

Sphere Activation

Sphere Seeding

Casual Observer

Visitor

Active Member

Community Member

Community Advocate

MARKETING TACTICS

Tactical Marketing Opportunities


Design Master


Social Media• The Blogosphere

• Leverage Technorati to seed blogs and create awareness while driving traffic.

• Use link exchanges with reputable traffic sources with a similar audience

• Facebook

• Leverage the existing Facebook community page to announce the Soft Launch and continue to drive buzz around the shows.

• Build the Facebook Fan base for all shows.

Confidential & Proprietary

Mobile• Alerts

• Use SMS to keep the audience abreast of new episodes.

• Viewing• Create mobile-compatible content to allow

ad hoc sharing via web-enabled smartphones


Offline Marketing

• What are they reading?• Carefully selected advertisements placed in

the right media, such as InStyle, WWD, etc.

• Highlight a specific show in a given publication


OJSS CRM CUSTOMER RELATIONSHIP MARKETING

Creating value based community relationships


Email Marketing

• Acquisition• OJSS existing third party opt-in lists for

launch announcement

• Retention• Continue the communications after an

audience member is registered online to announce new episodes, shows, events, etc.


Across the Marketing Continuum


PR 2.0

Search

Social Media

Experiential Marketing

Mobile

Email Marketing

Cohort Marketing

Syndication

Offline Advertising

TargetAcquire

Onboard

Serve

Grow

Retain


Total Marketing Budget = 100%Total Marketing Budget = 100%

APPENDIXFurther Information


Interconnected Spheres


Relationships• Evidence-based medicine wordtree via

IBM’s ManyEyes


ojss wesbit company

Business

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business

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