ok rs for social media specialist
TRANSCRIPT
OKRs for Social Media SpecialistWhat you need to find a Job?
Did you know how to set S.M.A.R.T. Goals?
Objective: Help each & everyone to get a Job
Our KRs Today
• Finish at 5:40
• 8 Linkedin Points
• Answer 5 questions after the session
What you need to find a Job
• Social Media Vs. Social Media Marketing
• SM Expressions & SM tools & functions
• Good LinkedIn Profile
Social Media Vs
Social Media Marketing
Marketing Plan Process
Marketing Research
Segmenting Positioning Targeting
Defining Target Market Needs, Wants, Demand
Product
Variety Quality Design Features Brand Packaging Size Services Warranty Return
Price
Price List Discounts Allowances Payments Credit
Promotion Promotions Advertising Sales Force Public relation
Direct marketing
Place
Channels Coverage Assortment Location Inventory Transport
Marketing Mix 4 Ps
Social Media Expressions
• CPM
• CPC
• CTR
• REACH
• CONVERSION
• ROI
Social Media Tools & Function
• Publishing
• Schedule
• Monitoring
• Analysis
• Reporting
Linkedin Profile
Professional Photo
How can you help them “Title”
Keywords “Current & Past job”
Establish credibility “Education+ Experience”
Build trust “Connection”
Recommendations & Endorsement
Customize URL
Summary
Questions
One More Thing
60-70 % is Success in OKRsas per Google
