oneil case study copy | strategic relations

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THE CHALLENGE As an industry leading product support solution provider, ONEIL has built a successful business by cultivating decades long relationships with some of the world’s most successful enterprises. They needed help consistently attracting and closing new clients of the same caliber. THE SOLUTION ONEIL hired Richter and worked closely with their creative team to identify the ideal target public - the exact individuals at specific companies across a diverse range of industries - who were ideally suited for ONEIL’s product support solutions. Richter then created targeted creative assets as well as a precise messaging series designed to engage, enlighten and ultimately sell this ideal public on why ONEIL was the perfect solution provider for them. CONTACT US | 727.447.3600 [email protected] O’Neil works with Richter to connect with their ideal Target Public

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Page 1: Oneil Case Study Copy | Strategic Relations

THE CHALLENGE

As an industry leading product support solution provider, ONEIL has built a successful business by cultivating decades long relationships with some of the world’s most successful enterprises. They needed help consistently attracting and closing new clients of the same caliber.

THE SOLUTION

ONEIL hired Richter and worked closely with their creative team to identify the ideal target public - the exact individuals at specific companies across a diverse range of industries - who were ideally suited for ONEIL’s product support solutions. Richter then created targeted creative assets as well as a precise messaging series designed to engage, enlighten and ultimately sell this ideal public on why ONEIL was the perfect solution provider for them.

CONTACT US | 727.447.3600 [email protected]

O’Neil works with Richter to connect with their ideal Target Public

Page 2: Oneil Case Study Copy | Strategic Relations

THE RESULT

Richter has consistently delivered enlightened, ideal sales prospects interested in phone calls and meetings with ONEIL. In just the first quarter of 2015, for example, Richter has delivered dozens of qualified reaches from manufacturing giants, all of whom have key contacts actively reaching for more information.

CONTACT US | 727.447.3600 [email protected]