online advertising

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LOGO Online advertising By QI QIN

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Page 1: online advertising

LOGO

Online advertising

By QI QIN

Page 2: online advertising

Contents

1 What is online advertising

2

Advantage of online advertising3

4

5

Picture taken from:http://smartvertisindo.com/wp-content/uploads/2010/11/modern-advertising-methods.jpg

Types of online advertising

Revenue models

3”R” of online advertising

Page 3: online advertising

Online Advertisement

Picture taken from:http://jeremyrue.com/wp-content/uploads/2010/05/web-advertising-300x187.png

Online advertising is a form of promotion that uses the Internet and World Wide Web for the expressed purpose of delivering marketing messages to attract customers(Wakolbinger, 2009).

Page 4: online advertising

Types of online advertising

Picture taken from:http://www.web-ads.info/index.html

Page 5: online advertising

Competitive advantage over traditional advertising

Picture taken from:http://www.flickr.com/photos/pinkponk/517248803/http://www.bpsoutdoor.com/blog/wp-content/uploads/2009/01/251a-9-08.jpghttp://www.site-vital.com/product_images/uploaded_images/11.gif

Page 6: online advertising

http://affordableadvertisingonline.com/yahoo_site_admin/assets/images/chart.23702532_std.jpgPicture taken from:http://colorswebindia.com/images/online_advertising_header.jpg

Page 7: online advertising

Revenue models

Picture taken from:http://gadgetynews.com/wp-content/uploads/2011/03/online-advertising1.jpg

Page 8: online advertising

Picture taken from:http://insight.think-train.com/wp-content/uploads/2008/03/3r_online_advertising_model.jpg

Page 9: online advertising

What is the Future of Advertising?

Picture taken from:http://uscarpetcleaning.net/wp-content/uploads/2010/09/SEO.jpg-300x231.gif

Page 10: online advertising

Picture taken from:http://media.point2.com/p2a/htmltext/ac68/fc73/e20d/f26c468636a1d4fb30f3/original.jpg

Conclusion

Page 11: online advertising

Reference

Picture taken from:http://www.ebuildawebsite.com/wp-content/uploads/2011/05/1304415362-85.jpg

Wakolbinger, Lea; Michaela, Denk Oberecker, Kluas (September 2009). "The Effectiveness of combining Online and Print Advertisement". Advertisind Research 49 (3): 360-372.

http://smartvertisindo.com/wp-content/uploads/2010/11/modern-advertising-methods.jpg(accede date:27,05,2011)

http://jeremyrue.com/wp-content/uploads/2010/05/web-advertising-300x187.png(accede date:27,05,2011)

http://www.web-ads.info/index.html(accede date:27,05,2011)

http://www.flickr.com/photos/pinkponk/517248803/(accede date:27,05,2011)

http://www.bpsoutdoor.com/blog/wp-content/uploads/2009/01/251a-9-08.jpg(accede date:27,05,2011)

http://www.site-vital.com/product_images/uploaded_images/11.gif(accede date:27,05,2011)

http://colorswebindia.com/images/online_advertising_header.jpg(accede date:27,05,2011)

Page 12: online advertising

Reference

Picture taken from:http://www.ebuildawebsite.com/wp-content/uploads/2011/05/1304415362-85.jpg

http://gadgetynews.com/wp-content/uploads/2011/03/online-advertising1.jpg(accede date:27,05,2011)

http://insight.think-train.com/wp-content/uploads/2008/03/3r_online_advertising_model.jpg(accede date:27,05,2011)

http://uscarpetcleaning.net/wp-content/uploads/2010/09/SEO.jpg-300x231.gif(accede date:27,05,2011)

http://media.point2.com/p2a/htmltext/ac68/fc73/e20d/f26c468636a1d4fb30f3/original.jpg(accede date:27,05,2011)

http://affordableadvertisingonline.com/yahoo_site_admin/assets/images/chart.23702532_std.jpg(accede date:27,05,2011)