online policy primer - google maps
Post on 19-Oct-2014
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A presentation of Google Maps PoliciesTRANSCRIPT
Google Maps – Policy PrimerGoogle Maps – Policy Primer
Image (Sourced: http://maps.google.com.au/maps) Student 14352591
Google Maps Services
Google Maps Website :
Provides map images,
directions & satellite
images of locations
Traffic updates, terrain,
neighborhood search &
business listings.
Google provides a mapping program which offers a number of services to both private users and business. These services include:
Image (Sourced: http://maps.google.com.au/maps)
Google Maps Services Continued
Extended features external to
this website include:
Google Maps API – Use on
public website or internal
business domain
Listing or advertising
businesses
Google Maps for Mobiles Image (Sourced: http://www.googletutor.com/wp-content/uploads/2009/01/google-mobile-maps.png)
Terms Of Service (TOS)
Google Terms of Service covers a number of items which include:
You relationship with Google – Covering your responsibility for the
following terms and conditions:
Accepting terms – Advises of legal rights to use Google Maps
including the responsibility to accept the terms of use.
Privacy policy – Must abide by Google privacy policy and
governing privacy polices in the area of your operation
Other areas of the TOS include: Provision of Service, Google
Accounts, Proprietary Rights and Licensing.
Google Maps TOS http://code.google.com/apis/maps/terms.html
(Google Terms of Service, 2009)
Google Maps – Free Services
Google Maps is free for private use by an individual who accesses Google Maps through the web site address of http://maps.google.com (may vary according to region)
Google maps provides a free service for individual users to access any of
its functionality through the ‘Google Maps’ web site using a standard
browser.
Use of other applications to access Google Maps using programming
interfaces to perform additional operations outside of what a single browser
will allow is not included in its free service.
(Google Maps, Earth Terms of Service, 2009)
External Web Site usage– Copyright
Google Maps provides an API (Application Program Interface) to facilitate using a website to access Google Maps. his is issued upon application.
Google does not charge when a publicly accessible website
redirects to Google maps or contains Google Maps Images.
Examples of allowable use of Google Maps API include:
Embedded Maps in a web page or in an i-Frame
Links to specified Google Maps
Google does reserve the right to incorporate advertising into
images.
(Google Maps, Earth Terms of Service, 2009)
Internal Business Use - Copyright
. Google Maps provides Google API Premier for use within internal business environments. This product has license fees.
Google must authorise use of Google Maps being
consumed inside a business application that is not
accessible to the general public.
Google policy requires API premier to be used on a
license basis either by usage or concurrent user
numbers.
(Google Maps, Earth Terms of Service, 2009)
Google Grant Terms
Google provides a waiver of license fees to approved non for profit organisations to use Google API Premier.
Google Maps API Premier for Non-profits can create or
consume existing maps into their own business domain.
Organisations are only eligible if they are listed as a tax
exempt business.
(Maps & Earth Grants for Non-profits, 2009)
Service Provision terms
Google stipulates a number of conditions and statements in relation to the provision of the Google Maps service.
Google has the right to:
Provide 3rd party information
Limit use of your service
Include advertising
Terminate your service
(Google Maps, Earth Terms of Service, 2009)
Privacy & Personal Information
Google Privacy policy states the following:
Personal information is only shared to trusted sources
with your consent (Suzor, 2008)
Best practice followed for Security & Data Integrity
Provision of access to edit your information
Regular compliance checks and policy changes do not
diminish privacy.
(Google Privacy Policy, 2009)
Disclaimer Warranties/Limitations
Google limits their liability and excludes warranty for the following items:
Map directions are for planning purposes only.
Conditions may have changed (Suzor, 2009)
3rd party information provided may not be accurate
Damage or loss from change of their service
Damage or loss are a result of information provided by
Google Maps.(Google Maps, Earth Terms of Service, 2009)
References
Google 2009, Terms of Service, Viewed October 25, 2009 http://code.google.com/apis/maps/terms.html
Google 2009, Outreach Program Details, Viewed October 24, 2009 http://earth.google.com/outreach/program_details.html.
Google 2009, Google Maps/Earth Terms Of Service, viewed October 26, 2009, http://maps.google.com/help/terms_maps.html
Google 2009, Privacy Policy, Viewed October 25, 2009 http://www.google.com/privacypolicy.html
Suzor, N. 2008, Does Google Maps Owe A Duty of Care, Viewed October 25, 2009 http://nic.suzor.com/blog/2008/20080603-google_maps_duty_of_care