TITLE OF THE PROJECT-

ONLINE WEB SHOP

As a CA student gaining knowledge and learning about the development of online web shop is a prime objective for selection of this topic. Awareness of investment made by industrialist like RATAN TATA, AZIM PREMJI, N R NARAYAN MURTHY in e-companies(online web shops) excites us to know more about online web shop.

REASONS FOR SELECTION OF THIS TOPIC

1. Introduction

2. Facts about web shopping

3. History

4. Marketing

5. Advantages and disadvantages

6. Most popular and purchased item

7. Payment methods

8. Product delivery

9. The web shop system

10. Conclusion

Table of Contents

1) Online web shop is a form of e- commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser.

2) An online web shop evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or shopping center.

3) B2B, B2C, C2B & C2C are multiple types of sales approaches that is usually followed by online web shop.

Introduction

4) The largest online shopping day in the world

is Singles Day, with sales just in Alibaba's sites

at US$9.3 billion in 2014.

5) The largest of these online retailing corporations

are Alibaba ,Amazon.com, and eBay.

Introduction

1. Amazon’s websites has 94 million visitors per month.

2. 77% men and 68% women shop during lunch hour.

3. 20% of customers abandon an online purchase because they are doubtful about the security of their credit cards.

4. 40% of online shoppers consult online reviews before they shop.

5. In India, men form the majority among online customers. 

6. The “best seller” product in shopping sites worldwide is books.

Some interesting facts about web shopping.

1) The first World Wide Web server and browser

was created by Tim Berners-Lee in 1990 & was

opened for commercial use in 1991.

2) Thereafter, subsequent technological

innovations that emerged in 1994 were:

i. online banking,

ii. the opening of an online pizza shop

by Pizza Hut,

iii.  Netscape's SSL v2 encryption standard

for secure data transfer, and

iv.  Intershop's first online shopping

system. 

History

3) The first secure retail transaction over the Web was either by NetMarket or Internet Shopping Network in 1994.

4) Immediately after, Amazon.com launched its online shopping site in 1995 and eBay was also introduced in 1995.

5) Alibaba's sites Taobao and Tmall were launched in 2003 and 2008, respectively.

History

1) Amazon Affiliate marketing program is one of the most known programs that allows you to sell products listed on Amazon website for a commission.

2) The online web shop run its sales and promotions by offering discount as a percentage of price, free shipping, etc.

3) Customers are notified of upcoming sales or new products with the MailChimp email marketing app.

Marketing

4) Online web store enables its Facebook fans to browse its products and make a purchase without leaving Facebook.5) All Shopify websites like Pinterest, Instagram, Facebook, Twitter, and Tumblr include social media integration which is used for marketing by online web stores.6) Customers are engaged with the option to leave product reviews on website thereby encouraging sales.

Marketing

1 .Easy set up.2 .Low start up cost.3 .Wide range of products.4 .Availability of various payment options.5.24X7 operational.

1. Fraud and security concerns.2 .Lack of full cost disclosure before buying.3 .Lack of personal Inspection.4 .No face to face interaction.5.Ineffective return policy.

V/SAdvantages: Disadvantages:

Books13% CD/Video

9%

software11%

Toys2%

Tickets17%

Flowers5%

Gifts11%

House-

ware

3%

Electronics12%

Com-puters

5%

Hotel/Travel

8%

other4% PRODUCTS PURCHASED

SOURCE: ijmbs.com/renuka-sharma.pdf - survey by questionnaire

from Punjab region of India - 1july-30sep,2014.

Most popular & purchased item.

1) Online shoppers commonly use a credit card or a PayPal account in order to make payments.

2) However, some systems enable users to create accounts and pay by alternative means, such as:i. Cash on delivery (C.O.D.)

ii. Cheque.

Payment methods

iii. Debit card

iv. Gift card

iv. Net banking transfer

v. Digital cash

Payment methods

Once a payment has been accepted, the goods or services can be delivered in the following ways:

1) Shipping.

2) Downloading/Digital distribution.

3) At the door pickup.

4) Drop shipping.

Product delivery

1.Customer select website. 2.Browses various

products.3.Add to wish list/cart

4.Check Details.

5.Click on buy option.5.Fills delivery details & checks order summary

6.Choose the payment option.

7.Seller receives the order & delivers the product.

8.Customer receives the deliver & makes payment .

10.Consumer checks the product.

11.If defective product is replaced /money backdepending on terms of sale.

The Web shop system

With the development in information technology , the concept of online web shop is getting more and more popular. A consumer today prefers to buy more from an online web shop, due to its global reach ,24/7 operation & various other benefits.

The sellers too are moving from the bricks and mortar store model to bricks and clicks store model.

Thus, the online web shop will create great opportunities for the business as well as other organizations and you will have a great shopping experience with competitive prices and improved quality of products and with the knowledge shared by us.

Conclusion:

•http://www.shopify.com/online/ecommerce-solutions.•http://urindianconsumer.weebly.com/playlist.html•http://www.nielsen.com/in/en/insights.html.•http://en.wikipedia.org/wiki/Online_shopping.• http://www.ijmbs.com/Vol4.3/spl1/renuka-sharma.pdf.

Bibliography