Your Community ResourceSince its inception, ALABAMA COASTING has been a recognized community resource for businesses, organizations and local governments – helping them reach visitors and active locals. As publishers of Alabama Coasting Magazine, we proudly serve as ambassadors for our home town and our local communities by telling the stories of the people, places and businesses that make this area so special. We are focused on two key missions: first, to ensure that visitors to our home have the opportunity to experience the very best that the Alabama Gulf Coast has to offer; and second, to make sure that our clients and marketing partners get noticed by the thousands of visitors (as well as active locals) in this region.

ALABAMA COASTING MAGAZINE - A full-color, perfect-bound magazine published four times a year and highlighting the best of the Alabama Coast’s art, culture, and attractions; dining, entertainment and shopping; and sports, recreation and outdoors. We also showcase our four destination communities – Mobile, the Eastern Shore, Dauphin Island and South Mobile County, and Gulf Shores/Orange Beach and South Baldwin County as well as the festivals and events and “can’t miss” experiences happening throughout the year. Publication months for 2017 are March, June, August and November.

ALABAMACOASTING.COM - Go mobile with the full digital magazine as well as our entire website accessible through smart phones and other browser-enabled devices. Through our partner, DigiPro Media, AlabamaCoasting.com is a complete SEO website built to maximize internet traffic AND fully mobilized for consistent display on every digital platform. Our marketing partners also gain valuable connectivity through our network of digital communities across the Gulf Coast and DigiPro’s suite of products including directory listings, GPS and click-to-call features, special event and promotions postings and the most efficient “new media” management tools in the marketplace.

SPECIALTY PUBLICATIONS - Through our network of partners, Alabama Coasting produces “hyper-local” event guides, programs and themed publications both as stand-alone pieces and as inserts in the quarterly editions of the magazine. All of these are also maintained and distributed within our various digital and social media platforms.

Spring/Summer 2016

The Delta Beckons – Prepare to be amazed, inspired and relaxedIt’s ALWAYS Festival Season – Experience fun events - large and smallMay We Recommend...Our favorite places to Dine, Shop, Play & Explore

WHERE WE ARE: DistributionAlabama Coasting Magazine is distributed through hotels, condominiums,

bed & breakfasts, inns, and residential communities throughout Mobile and

Baldwin Counties. This network represents more than 9,000 hotel rooms and

vacation condos offering a potential monthly readership of some 40,000. It is

also distributed through regional visitor information centers, area chambers

of commerce and select high-traffic local businesses.

WHY WE ARE: The MarketAlabama Coasting helps you reach the more than 9 million visitors that come

to Mobile and Baldwin Counties each year.* These people come to the Gulf

Coast for a great many different reasons–work, play, relocation, etc.–but

they all come to spend money. In 2016, visitors to Gulf Coast Alabama spent

over $4 BILLION on dining, entertainment, and retail.* In addition, our multi-

media initiatives also help you reach the active members of the more than

600,000 people that call the Alabama Coast home.

*Source: Alabama Bureau of Tourism. Smith Travel Research

Mobile BayEastern ShoreGulf Beaches

DINE, SHOP, PLAY, AND EXPLORE!

THE BEST OF THE COASTIN PRINT, ONLINE, AND MOBILE

ALABAMA COASTING - A Full Service “Solutions” FirmFor 2017, we are introducing new multi-platform marketing solutions – encompassing all of our print, digital and social media channels. As a firm that prints our own magazines, we are uniquely qualified to generate content and reach our clients target markets in multiple ways. Our sole focus is promoting this region and our marketing partners. These new packages create a cost-effective, dynamic solution enabling our partners to achieve three significant benefits:

BRAND AWARENESS, LEAD GENERATION, and TRAFFIC.

AMPLIFY YOUR BRAND This Branding Bundle is designed to create maximum visibility for your business reaching visitors and active locals throughout the Alabama Coast. It makes use of all our print, digital, and social media channels and communities to connect to your market.

INCLUDES: Print ad in quarterly Alabama Coasting Magazine • Inclusion in our On-line Directory and Digital Communities • Enhanced business profile in Alabama Coasting Magazine and in the On-line Directory • Hotlinks to your website or facebook page in the digital version of Alabama Coasting Magazine • Premium positioning in our topical E-Blast • Monthly promotion in our social media networks

ENGAGE YOUR MARKET The Engage Bundle is designed for small businesses who are looking for an efficient and cost effective way to connect with visitors and active locals on the Alabama Coast, both on-line and off-line, and to increase their brand’s visibility in this market.

INCLUDES: Print ad in quarterly Alabama Coasting Magazine • Inclusion in our On-line Directory and Digital Communities • Hotlinks to your website or facebook page in the digital version of Alabama Coasting Magazine • Monthly promotion in our social media networks

PROMOTE YOUR BUSINESS The Small Business Package is designed for small companies who are looking for an efficient and cost effective way to become known in this market, both on-line and off-line.

INCLUDES: Sixth page print ad in the Dirctories Section of the quarterly Alabama Coasting Magazine • Inclusion in our On-line Directory and Digital Communities • Hotlinks to your website or facebook page in the digital version of Alabama Coasting Magazine

AMPLIFY RATES:AD SIZE ANNUAL 6MONTH 3 MONTHPremium Package Full Page ........$7,200 ........ $4,800 .......... $3,000Unbundled Rate.......................................$11,200 ...........$7,000 ...............N/A

Deluxe Package - Half Page ........$5,600 ........ $3,800 .......... $2,400Unbundled Rate.......................................$8,000 .............$5,400 ...............N/A

Standard Package - Third Page ...$4,400 ........ $2,900 .......... $1,900Unbundled Rate.......................................$5,800 .............$3,900 ...............N/A

ENGAGE RATES:AD SIZE ANNUAL 6MONTH 3 MONTHDeluxe Package - Third Page ...... $3,400 ........ $2,450 .......... $1,455Unbundled Rate....................................... $4,600 .............$2,910 ...............N/A

Standard Package - Sixth Page ... $2,800 ........ $1,900 .......... $1,155Unbundled Rate....................................... $3,800 .............$2,310 ...............N/A

PROMOTE RATES:AD SIZE ANNUAL 6MONTH 3 MONTHStandard Package - Sixth Page ... $1,400 ........ $1,000 .......... N/AUnbundled Rate....................................... N/A .................N/A ....................N/A

AMPLIFY YOUR BRAND

ENGAGE YOUR MARKET

PROMOTE YOUR BUSINESS

SocialMedia Posts

Social Media Video

MagazineFeaturedOn-lineProfile

BusinessProfile

On-lineDirectory

DigitalMagazineWith Links

E-Blast

CHOOSE YOUR PACKAGE AND WE’LL CREATE A CAMPAIGN TO GENERATE RESULTS!

Print Method: Offset Lithography, 175-line screen

Binding: Perfect

File Format: High-resolution PDF–300 dpi, CMYK, text converted to outlines.No registration or crop marks please.

File Naming: Please save file with advertiser name, issue and year(e.g. Joes Bar Summer10.pdf).

Ad Delivery: Email, Dropbox, or via CD, DVD or flash drive.

Proofs: Cromalins and Match Prints required to match color.

Design Services Available: Contact us if you need assistance with your ad.

CONTACTS:David Calametti

david@alabamacoasting.com251-623-1751

Robbie Fitzgeraldrobbie@alabamacoasting.com

251-366-7334

PRINT ADVERTISING REQUIREMENTS ADDITIONAL PRODUCTS & SERVICES

CUSTOMIZED DIGITAL AND WEBSITE SERVICESWITHIN ALABAMACOASTING.COM

CUSTOM MARKETING & BUSINESSDEVELOPMENT SOLUTIONS

YOUR OWN FEATURE-RICH APPOPTIMIZED FORI-PHONE & ANDROID

EVENT AND MARKETING SERVICES – DIGITAL CALENDARS AND EVENT PROMOTIONS; DEVEL-OPING CONCEPTS AND PRODUCING EVENTS; MARKETING STRATEGIES; DESIGNING AND PRODUCING COLLATERAL

Half Page Vertical:

3.625” x 10.125”

Third Page Vertical:

2.375” x 10.125”

Full Page Ad - No Bleed:

7.625” x 10.125”

Full Page Ad With Bleed:

8.875” x 11.375

Trim Size: 8.375” x 10.875”

Live Area Size: 7.625” x 10.125”

Half Page Horizontal:

7.625” x 4.875”

Third Page Square:

4.875” x 4.875”

Sixth Page Vertical:

2.375” x 4.875”

DINE, SHOP, PLAY, AND EXPLORE!

THE BEST OF THE COASTIN PRINT, ONLINE, AND MOBILE