open content from danish museums 29012013
DESCRIPTION
Presentation at Open Data Workshop, Europeana and INA, Paris, January 29 2013TRANSCRIPT
Open Content from Danish MuseumsMerete Sanderhoff, Statens Museum for Kunst
http://www.slideshare.net/MereteSanderhoff/
29 January, 2012, Paris
Background
SMK in Google Art Project~160 highlights ~100 videos
CC-BY
Image sharing between Danish art museums
www.mobypicture.com
Tiny experimental pilot project 300,000 DKK ~ 40,000 EUR
www.guardian.co.uk
www.guardian.co.uk
start smallask the users
adaptexperiment
seize the opportunity at hand
3 dogmas
All Public Domain content is freely shareable and reusable
We use an existing platform instead of custom-building a new one
Target users take part in developing and creating the experience
2009
2011
2012
Value Proposition
Museums
Need: Be mobile, expose collections
Offer: A shared, sustainable mobile museum platform
Users
Need: Keys to look at art
Offer: Keys, relations, dialogue
Incentive
Facing common challenges with common solutions push Danish art museums to start using open licenses on
collections
connect collections and send users on to each other
involve users in dialogue and encourage co-creation of content
re-cycle existing online content
build a sustainable platform using dynamically updated system
Channels
Simple “shell”/image repository/archive: HintMe [beta]
Twitter’s API
vStand in front of an artwork in a museum
Pull out your smartphone or tablet
Scan QR code or enter URL
Scroll through a stream of brief comments, open links to related images, texts, videos etc. (anyone can do this)
Post a comment, question, add a link, photo, video etc. (you need to be a Twitter user to do this)
Maybe you get a response – if you direct a question or comment to a museum tweep, you certainly will
It works like this
Why use Twitter?
artworks identified via #
manageable content production
existing online content activated
users are equal and identifiable
multilingual
dynamically updated and improved
Communication channels
MuseumNext conferencehttps://vimeo.com/45705253?action=share&post_id=1129350540_429715973734173#_=_
Open Knowledge Festival http://openglam.org/2012/09/27/openglam-workshop-at-the-okfestival-2/
Swedish Exhibition Agency
http://www.riksutstallningar.se/content/spana/curating-and-participation-new-mobile-platform?language
=en
OpenGLAM blog
http://openglam.org/2012/10/23/the-participatory-museum-of-denmark/
Musings blog
http://blatryk.wordpress.com/2013/01/24/beta-test-smk/
Lots of tweets
Stakeholders
Users
Educators
Museums
Agency of Culture
Artists
Open GLAM communityCreative CommonsEuropeana
Open licenses
CC-BY Artworks
Statens Museum for Kunst 20 (160)
Den Hirschsprungske Samling 18
Thorvaldsens Museum 20
Ny Carlsberg Glyptotek 10
J.F Willumsens Museum 10
Fyns Kunstmuseum 15
Vejle Kunstmuseum 7 (+ 5)
CC-BY-NC
Ribe Kunstmuseum 22
KØS – Museum for Art in Public Spaces (11)
Awaiting decision
Sorø Kunstmuseum (want CC-BY) 10
Faaborg Museum 20
168 (308)
Benefits
Real demand for open content
Museums and artists are willing to open up content
http://www.skoletube.dk/
Benefits
Potential in mobile museum Interpretation/dialogue tool
Links to rich media content are appreciated
Risk of looking down, not up
The personal curator is popular
Users do not necessarily want to participate
Users are happy to be invited into dialogue
Next steps
Open licenses on modern and contemporary artworks
Launch and report by April 2013
How do we make this project scale?
