open source software adoption: enterprises and communities - how to build a business with os bi
DESCRIPTION
The presentation supported the lesson delivered by Gabriele Ruffatti (founder of SpagoWorld initiative) and Stefano Scamuzzo (SpagoBI International Manager) at the Polytechnic Institute of New York University, within the graduate courses on Corporate Entrepreneurship, Managing Growing Enterprises. www.spagobi.orgTRANSCRIPT
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Open source software adoption: enterprises and communit ies
How to build a business with OS BI
November 8 th, 2011
Engineering GroupResearch & Innovation
Gabriele [email protected] Scamuzzo
gabriele.ruffatti AT eng.it
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Brazil
Benelux
ItalyArgentina
Lebanon
Engineering Group, the leading Italian independent, privately-owned software and IT services company
SpagoBI Competency CenterA team of 20 SpagoBI specialists, consultants & sui te developers
A specialized team of BI project architects and dev elopers
Engineering Group & SpagoBI
43 branches6.500 IT specialists1.000 large accounts>1B$ revenues (2010)320 R&I specialists
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Free software / Open Source
DISTRIBUTION
COMMUNITY
COMMERCIAL MODEL
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Different kinds of community
Simon Phipps, http://webmink.com/essays/community-types/
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open source communities evolution over time
A collective business model : collaboration to increase the value of the organization as a whole
Co-opetition relations : availability of technology and of a business platform
Actors
Goals
Individuals
Technology Technology TechnologyBusiness
Communities, Consortia,Competence Centers
NetworksEcosystems
Community
Hacker ethics GovernanceManagement
Different kinds of community
source: Cedric Thomas, OW2 Consortium, 2008
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What is the community
Safe place for personal achievement (love/gift)
Restrictions: reception and exclusion
Personal and collective identity
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What is the network
Unsafe ever-evolving place (gain/loss)
Openness: connection and disconnection
Personal identity and collective marketing
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EnterprisesEnd users
Developers
Network aggregators
IntegratorsService providers
from profit-based to value-based economic modelscommunity and network coexistence
New commercial model: business ecosystem
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Motivations and incentives
Motivations at the individual and organizational leve l
Need to recognize contributions and successes, to award incentives
0 10 20 30 40 50 60 70 80 90
make money
distribute not marketable software products
get a reputation in OS/FS community
improve my job opportunities
improve OS/FS products of other developers
get help in realizing a good idea for a software product
solve a problem that could not be solved by proprietary software
limit the power of large software companies
think that software should not be a proprietary good
participate in the OS/FS scene
participate in a new form of cooperation
share knowledge and skills
learn and develop new skills
% of Respondents
Reason to continue with F/LOSS
Reason to start F/LOSS© 2002 International Institute of Infonomics
Monetary
Signaling
Product-related
Political
Social
source: Free/Libre/Open Source Software (FLOSS) Study of Developers
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Comunity and the enterprise: the Engineering Group’s case study
economic model based onpure open source
Free/open source software as the knowledge spread and sharing (knowledge as a commons)
Participation in global communities
Ecosystem -based model
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PRODUCT-CENTRIC PROJECT-CENTRIC
dual-licensing/open-coreproprietary licensing sale
the project adapts itself to the product pure open sourcepurchase of support and consulting services
the product includes the users’ requirements:
- it adapts itself to the project needs (real value)
- it grows over time integrating innovations
Economic models based on FLOSS
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Industry-grade free/open source software
… and
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SpagoBI
The only BI suite 100% Open Sourceforever , suitable to the development of Business Intelligence projects in an integrated and very flexible environment
Services and solutions:Cloud BIMobile BIOn-demand BIReal-time BIAgile BILocation Intelligence
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.
100% open source : Low TCO, no vendor lock-in
Innovation : original solutions for new BI domains (Location Intelligence, Visual Inquiring, Collaboration, KPIs, Interactive Dashboards, Monitoring, Real-time BI, Mobile BI), not only traditional BI.
Project oriented approach : a business model not imposing a specific product strategy.
Agile BI : quick development, flexibility, continuous improvement. Goal achievement from the very beginning, starting small but thinking big.
Professional services at affordable prices : no licensing fees, users only pay for services as they use it.
SpagoBI value proposition
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SpagoBI business differentiators
100% open source forever, no licensing costsOne single stable version, including all BI functionalities. Sale of support, maintenance, training, professional services.
Strong connection with BI projects backed by a full range of BI skillsSpagoBI & BI specialists, business domain analysts.The connection with BI projects grants:
• focus on user needs• extensive customization/integration capabilities• inclusion of new user needs into product roadmap, driving development priorities
Modular and transparent services pricing modelPay as you go!Support services priced on a per-project basis, not constrained by the number of CPUs and users.Full flexibility.
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SpagoBI technical differentiators
The only suite providing, AS OPEN SOURCE, the following key functionalities:
Ad-hoc querying and reporting
Real time console
Location Intelligence
KPI management
Audit & Monitoring
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Selected success stories
Public AdministrationCentral Level: Ministry for Health, Ministry for Internal Affairs, CONSIP, INAIL in Italy; Ministry for Ecology in France.Regional Level, Italy: Veneto, Emilia, Sardinia, Marche, Tuscany, Lombardy, SicilyDepartment level, France: Conseil General Jura, SGAR Midi-Pyrenees, Chambre Commerce et Industrie MarseilleMunicipal level: about 20 cities, including Bologna, Arezzo, Genoa, Rimini in Italy; Chateauroux and Grenoble in France
Health public sector & hospitalsMore than 20 local health organizations and hospitals in Italy, France Domicile (F)
Industries, TelcoFiat Group, ENEL (I), Agnès B (F)
FinanceBanco Santander, Société Générale Security Services
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Quick SpagoBI demo
A flavour of SpagoBI
demo starts now …
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Is it the right time to reinvent rules?
New rules and values
http://www.thenation.com/reimagining-capitalism
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Live the community
Sharing and open collaboration
Altruism and trustworthiness as the base of the kno wledge society
Gift and gratuitousness along with sharing and part icipation
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Throw the net
Thanks to this unknown Cambodian fishermen
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Build your own business
creating the “right value”
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References
more resources: www.spagoworld.org
www.spagobi.org
comments: www.linkedin.com (SpagoWorld & SpagoWorld groups)
www.twitter.com (@gruffatti, @scamuzzo, #spagobi)
mailto: [email protected]@eng.it