opencloud webinar – the future of real-time communications
DESCRIPTION
To view the recorded version of the OpenCloud webinar held at Computaris' 2 decade anniversary virtual event, please register here: http://webexpo.computaris.com/webinars/opencloudTRANSCRIPT
The Future of Real-Time
Communications
Laying Foundations for Success
© Copyright OpenCloud Ltd 2012
© Copyright OpenCloud Ltd 2012 2
“The only constant is CHANGE” Heraclitus of Ephesus, c.500 BC
Convergence creates opportunity
© Copyright OpenCloud Ltd 2012 3
Ubiquitous Data
Smart Devices
Fixed
Broadband Wi-Fi
Mobile
Broadband
Smart
Phones Laptops
3G Modems Tablets
2.5G
3G
LTE
a broader
context for
telecoms
Rapid
Evolution
Diverse
Possibilities
CONVERGENCE
OP
PO
RT
UN
ITY
OTT players have seized the initiative
© Copyright OpenCloud Ltd 2012 4
“Over-the-top providers could
capture as much as 16% of
mobile voice revenue in the
next five years” Analysys Mason, Sep-2011
2007 RCS Conceived
2012 RCS Born
Real-time communications is a core revenue driver
© Copyright OpenCloud Ltd 2012 5
65% 5%
30%
Typical Revenue Split
Voice Messaging Data Where is the future?
Own VoIP
HD-Voice
Voice over LTE
Video over LTE
RCS
WebRTC ? Real-time
Communications
Nobody knows the future!
© Copyright OpenCloud Ltd 2012 6
? Rich in
opportunity Full of
uncertainty A broader context
for telecoms
Fast-moving
Ever-changing
What do network operators need to turn
uncertain opportunity into REVENU€ ?
What do network operators need?
© Copyright OpenCloud Ltd 2012 7
VoLTE
Speed – first to satisfy market opportunities
Agility – quick to adapt to market changes
Freedom – to choose which opportunities to chase
Capacity – to chase multiple opportunities
WebRTC
Video
Tradition is holding operators back
Opportunities
The Service Layer is key to Real-Time Comms
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Service
Layer Controls how services work
Determines how services generate chargeable events
The Service Layer
API Exposure
Call Control Messaging Policy Control
OCS(s) Charging
Traditional implementation is “closed”
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Separate closed “silo”s deployed for each use-case.
Basic
Voice
Services
Prepaid
IN
Enterprise
Services
Inflexible Slow to adapt Expensive Uncompetitive
VENDOR is in control
Legacy The Way Forward?
RCS
VoLTE
MMTel
Open Service Layers put Operators in control
© Copyright OpenCloud Ltd 2012 10
An open platform that spans legacy and next generation networks
Basic
Voice
Services
Prepaid
IN
Enterprise
Services
Flexible Quick to adapt Reduced costs Competitive
NETWORK OPERATOR has control
Legacy The Way Forward
RCS
VoLTE
MMTel
Open, Standards-based Service-Layer Platform
Network
Operators
Summary – The Future
© Copyright OpenCloud Ltd 2012 11
Opportunity & Uncertainty
Real-Time
Comms
Opportunities
OTT Competitors
Speed
Agility &
Freedom
To compete
Operators
need:
A flexible, open service layer provides the
foundation for the future
© Copyright OpenCloud Ltd 2012 12
Break free from traditions that
hold progress back
Lose the chains – Take the Lead
Thank You
Questions?
© Copyright OpenCloud Ltd 2012 13
To view the recorded webinar, please register here:
http://webexpo.computaris.com/webinars/opencloud
www.opencloud.com
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