opening up museum studies with social media

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Museum Studies + Social Media Dana Allen-Greil @danamuses American Alliance of Museums 05.21.2013 Image credit: Rutgers University #aam2013 #compt

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How can museum studies professors--and educators of all stripes--incorporate social media into their teaching to improve learning and open access to our expertise? This brief presentation covers the social dimension of learning, how social media has changed museums and its audiences, and examples of social media tools being incorporated into the curriculum. A presentation for COMPT (Committee on Museum Professional Training) at AAM (American Alliance of Museums) 2013 annual meeting.

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Page 1: Opening Up Museum Studies with Social Media

Museum Studies + Social Media Dana Allen-Greil @danamuses

American Alliance of Museums 05.21.2013

Image credit: Rutgers University

#aam2013 #compt

Page 2: Opening Up Museum Studies with Social Media

Online Communications Coordinator

New Media Project Manager

Chief, Digital Outreach and Engagement

Educational Technologist

Account Director/Digital Strategist

B.A., English, Women Studies M.A. Museum Studies Adjunct Faculty Adjunct Faculty

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By the end of this session, you will be able to:

Articulate the social dimension of learning

Describe how social media has impacted museums

Identify social media tools that can be incorporated into your teaching 1

2 3

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#aam2013 #compt

n How do you use social media in your professional practice?

n How have you used social media as part of your teaching?

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The Social Dimension of Learning 1

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The Updated Smithsonian Learning Model Source: http://smithsonian-webstrategy.wikispaces.com/Strategy+--+Themes

Learning is enhanced by online communities

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Knowledge is socially constructed

n Our understanding of content is socially constructed through conversations and grounded interactions around problems. 

n  Learning is enhanced through social activities: n  exchange of knowledge and

material n  community building n  collaboration among learners and

educators

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Not just learning about, but learning to be

n  To be a full participant involves acquiring the practices and the norms of established practitioners in the "eld and acculturating into a community of practice.

n  Integrate learning: n wider community n  link to experts, researchers or

practitioners n open up alternative channels for

gaining knowledge and enhancing skills

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Working in public

n  Some kind of public practice is required in all professions.

n Helps students establish literacy of tools that they will use once they graduate.

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Social media has changed museums 2

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Social media has changed museums us 2

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http://www.#ickr.com/photos/earlysound/2072131112/

what is appropriate to say in public

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http://instagram.com/p/UO7DjBLp3Z/

what is appropriate to say in public

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http://www.#ickr.com/photos/rthakrar/5937572337/

How we talk to one another

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@amhistorymuseum

How we talk to one another

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http://www.#ickr.com/photos/rainiernavidad/2776596693/

What we ask of one another

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What we ask of one another

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http://www.#ickr.com/photos/jayneandd/4500700731/

How often we see each other

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@USNatArchives Twitter

How often we see each other

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http://museumheygirl.tumblr.com/

Our ideas about ownership & who can be an expert

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Social media tools support teaching and learning 3

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Consume

Communicate

Collaborate

The 3 Cs of Learning 2.0

Adapted from Institute for Prospective Technological Studies

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•  Access a vast variety of (often freely available) content

•  Tap into the knowledge of peers and experts •  Obtain highly specific and targeted knowledge

Consume

•  Create digital content and publish it online

•  Result is huge resource of user-generated content from which learners and others can mutually benefit

Communicate

•  Work together with others •  Pool resources and expertise •  Tap the potential of a group

of people committed to a common objective

Collaborate

Adapted from Institute for Prospective Technological Studies

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Hashtag Topic #musetech Technology #musesocial Social media #mtogo Mobile technologies #museumed Museum education #museweb Websites #openglam / #glamwiki

Free and open access to digital cultural heritage

#artstech Technology and the arts

Key Twitter hashtags

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 Sources:    §  Greenhow.  (2012).  “Twi7eracy:  Twee:ng  as  a  New  Literary  Prac:ce,”  Michigan  State  University  §  Davis  et  al  (2012).  Social  media  and  higher  educa:on:  A  literature  review  and  research  direc:ons.  University  of  Arizona  and  

Claremont  Graduate  University.  

Benefits of tweeting

learning to write concisely

conducting up-to-date research

communicating directly with authors and researchers

cooperative and active learning

prompt feedback deepened

interpersonal connections

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Blogs

Student • Commentary • Re#ection • Share data • Construct understandings

Instructor • Commentary • Action research • Re#ection • Resource

Class • Voice to all • Peer to peer interactions • Collaborative • Extension of knowledge

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Wiki

Skype

Blog

•  Meet experts from around

the world •  Real-time and

ascynchronous interaction •  Re#ective practice •  Contribute to the wider "eld

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§  Visual  examples  §  Collabora:ve  boards  §  pinterest.com/danamuses/digital-­‐museums    

Pinterest

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Social bookmarking

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Ask and answer questions Share content Enrich in-class

conversations

Connect with external experts

Sustain conversations

outside the classroom

Gather information/ track

a topic trend

Reinforcement and connection to

the real world

Whole person interaction

Crowdsourcing/group problem

solving

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How might social media support one of your learning objectives? n  What kind of content will be

consumed, created, or shared?

n  Who will be creating or collaborating on the content?

n  What connections could social media enable for your students?

n  Why is social media the best way to accomplish your goals for this learning objective?

Consume

Communicate

Collaborate

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Museum Studies + Social Media Dana Allen-Greil @danamuses

American Alliance of Museums 05.21.2013

Image credit: Rutgers University

#aam2013 #compt