openstack: opportunities in europe
DESCRIPTION
StackOps creates the most reliable OpenStack Distro and a suite of products built for the enterprise. In this presentation, Arturo Suarez, Founder and COO, explains why the Adoption of Cloud Computing in Europe is 2 years behind, what are the reasons, the players and how OpenStack is the platform that, due to its great flexibility, can help Europe close the gap. Presentation done in Paris, November 29, 2012TRANSCRIPT
OpenStack: Land of Opportunities
OpenStack in Action 3
Paris, 29th November 2012
StackOpsScaling your business in The Cloudhas never been so easy.
Agenda
What: Europe is behind in cloud adoption
Why: inhibitors
Who: drivers
How: OpenStack, what else?
FactsEurope’s cloud adoption is 2 years behind that of the US.Source: Every single analysis firm
Considerations: CulturalCentral Control & Planning. High customization, innovation.
Considerations: LegalDifferent legislations per country, region, sector, type of data stored
Considerations: TechnologyEuropean B2B infrastructure providers turn complexity into a business opportunity
Considerations: BusinessSmall markets, lower scale economics. No local Vendors: HW, SW, Service Providers. Less/more start-ups
Considerations: FinancialHave you seen one of these lately?
DriversPublic Administrations, Service Providers, Start-ups, Educational - Research
Our VisionOpenStack has all the ingredients to become the dominant cloud platform also in Europe
Datacenter Colonization
It’s not the Strong but Those Who Adapt to Change Who Survive
Local MattersFactors for adoption are weighted differently across different countries
Flexibility MattersEnables the use of OpenStack, extends OpenStack. Be water
Toolkit Distro Product OpenStack on Steroids
0%
20%
40%
60%
80%
100%
Services $ Product
16
Business strategies to deployment and operations
Don’t make me spend
I have already invested tons of money in hardware, storage solutions, monitoring
systems. Reutilize them
Don’t make me think
If I have to learn OpenStack, or manage complex recipes to deploy it and operate it, I
might not go for it.
Don’t make me change
…my business model, I have been doing business for years. Any change needs to be non-disruptive to my business or that of my customer
The Ecosystem is RelevantEnables the use of OpenStack, extends OpenStack
Ease of use
Ease of access
Integration
New applications
New services
Simplicity
Thank you for your attention
For more information
www.stackops.com