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The top 10 Reasons we think there is a reason to meet…

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#10 – Stay Competitive

Have they discovered something you could be doing?

Other customers…Xilinx, Immersion, Equinix, ArcSight,

Silicon Graphics, iCiX, Fairchild Imaging, Cortina Systems, Atheros, SiRF, Rackable Systems

304/13/23 23:12

#9 – More efficiency From Opnext Interviews

“Leads often don’t get to sales reps as fast as they could from trade shows, etc..” Reporting process is complicated & isnt’ always accurate Quoting process can take a long time

What is the cost of acquiring a lead?Can you Front End systems be communicating better with your back end systesms?

How long does it take a sales rep to create a quote?

If you make it easier for your sales reps to sell, will it make it easier for your customers to buy?What would be the impact of this?Would great efficiency save you 1 salary a year?

404/13/23 23:12

#8 – Increased CollaborationFrom OpNext 09 report

“The Support provided by our field application engineers is critical in the product qualification stage.”

What if all the key players could be synchronized at the ‘qualification’ stage of the deal? Are Product Marketing Teams gaining insights from internal systems currently?Currencies & Languages for Worldwide sales teams

504/13/23 23:12

#7 – Increase ProductivityOpnext 09 Annual Report

direct sales force is supported by a network of manufacturer reps”

How are you helping manufacturer reps sell your products?Could this be one of the easiest ways to increase revenue?Can Historical Based Trending (quarter over quarter, year over year allow you to better understand the nuances of business.

604/13/23 23:12

#6 – Differentiate with cust service

Highly Competitive Market to larger companies

Can OpNext differentiate itself from competitors by offering better customer service?

Can OpNext decrease costs by offering self-service options to customer (knowledge base, email, web)?

704/13/23 23:12

#5 – A platform for Acquisitions

From OpNext 09 Annual Report “We have acquired and integrated three businesses….

Most recent.. Stratalight…“ “If we fail to manager our future growth effectively, in

particular during periods of industry uncertainty, our business could suffer…”

Can the sales & marketing teams be easily integrated/onboarded into OPNext?

804/13/23 23:12

#4 – Empower Distributors Increase customer base from 482 companies &

decrease dependence on huge customers

Can you keep costs low by using distributors more in the sales process?

How can you hold them accountable?

How to send them leads?

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#3 – Get the best margins 2009 Annual Report

~50% of OpNext’s Revenue comes from ~2 customers/quarter. “We have experienced decreasing price trends…”

What does 1% discount mean on a deal?

Can your negotiation teams benefit from information at their fingertips?

1004/13/23 23:12

#2 – Strategic Selling Most of OpNext revenue comes from selling big deals to

big companies

Can your executive team get alerts/RSS updates on big deals?

Is your sales team using Linkedin in the selling process?

What if one of your top sales reps left Oplink? Would they take all the information as well?

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#1 – The Best Value Period.

Can any other Software vendor offer a complete Enterprise grade ‘stack’ (database, hosting, functionality)

$70! Per user(Yearly cost @ 100 users = .001% of 2009 Selling, General & Adminstrative Expense)

1204/13/23 23:12

Contact information

David Jarvi, CRMOnDemand Applications650-633-9574 (direct)David.jarvi@oracle.com