opportunity presentation for mxi, xocai healthy chocolate

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Xocai Healthy Chocolate Opportunity Presentation.

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Page 1: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Welcome

Page 2: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Your only defense in a lagging economy is your own ability to

generate income.

Warren BuffetOctober, 2008

Page 3: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Solutions

Win the lottery

Multiple jobs

Home-based business

Page 4: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why a Home Based Business

Affordable start-up

Low overhead / expenses

No employees

Part-time / Full-time

No commuting

1 out of 8 have home based business

Positive cash

flow quickly

Page 5: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why Network Marketing

High percentage of Home Based

Businesses

106 billion dollar industry worldwide*

66 million people worldwide*

Steady annual growth** dsa.org

Page 6: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why Network Marketing

Traditional business on board globally

Richard Branson – Virgin Cosmetics

Warren Buffet – Pampered Chef

Citigroup – Prime America

Time Warner – Southern Living at Home

Page 7: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

In their recent book,

Why We Want You To Be

Rich, well known

entrepreneurs, Donald

Trump and

Robert Kiyosaki

dedicate an entire chapter

to “Why We Recommend

Network Marketing.”

Page 8: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why Chocolate75 Billion Dollar Industry*

Recession Proof

During great depression chocolate sales grew

Affordable / consumable12 lbs/yr – North America*

18 lbs/yr – United Kingdom *

*Chocolate Manufacturers Association

Page 9: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why ChocolateHigh Demand / Mass Appeal

9 out of 10 crave it

1 out of 2 have it every day

Occupies most expensive real estate in retail

Free advertisingOne of the best business opportunities for thenext ten years. Entrepreneur Magazine Jan, 2007

Page 10: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Dark Chocolate in the News

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QuickTime™ and a decompressor

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QuickTime™ and a decompressor

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Page 11: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

“…Great news! Research suggests chocolate to be good for you…(Dark chocolate contains flavonoids…”)

“Dark chocolate has been found to moderate blood pressure, and other ingredients elevate mood.”

“…new evidence suggests that a moderate amount of dark chocolate, particularly … cocoa …, may be sweet for the cardiovascular system…”

“Eating dark chocolate appears to bring down blood pressure …”

“Chocolate can protect against tooth decay, researchers have found.”

“…eating dark chocolate appears to improve the function of important cells lining the wall of blood vessels for at least three hours…”

“Those with high blood pressure who ate a 3.5-ounce dark chocolate bar daily for 15 days were rewarded with lower blood pressure, lower LDL (bad) cholesterol, and improved sugar metabolism, discovered researchers at the Jean Mayer USDA Human Nutrition Research Center on Aging at Tufts in Boston.”

Page 12: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why MXI75,000 sq. foot facility

in Reno, Nevada

Page 13: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why MXI

Experience & Successful Track Record

Pure De-Lite Chocolate – $300 million

Family Owned – Debt Free

Page 14: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Page 15: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why MXI

Stability – MFG supply & relationships

R & D team

Exclusive worldwide marketing rights

Category Creator / Trendsetter

Page 16: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why MXI

300% growth rate in 2007

Record breaking retention

Global vision

Incredible distributor income

Page 17: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why Xocai Chocolate

Backed by patented process

Exclusive proprietary formulation

Unique

First to market

Page 18: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why Xocai Chocolate

Combines cold processed raw

chocolate with acai berry – super food

No fillers, no waxes, no refined sugars,

no bad fats, no caffeine, gluten-free,

nondairy, low glycemic

Page 19: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why Xocai Chocolate

Kosher certified, low-cholesterol,

diabetic and vegan friendly

Impressive medical advisory board

Clinical research – University of Utah

Page 20: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why Xocai Chocolate

All of our ORAC scores are confirmed

by Brunswick Labs on our finished

product!

Page 21: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

PRODUCTS & FRUITS ORAC VALUE VEGETABLES

ORAC VALUE

Unprocessed Cocoa Powder 26,000 Kale 1,770

Acai Berry 18,500 Spinach, raw 1,260

Dark Chocolate (Processed) 13,000 Brussels sprouts 980

Prunes 5,770 Alfalfa sprouts 930

Raisins 2,830 Spinach, steamed 909

Blueberries 2,400 Broccoli florets 890

Blackberries 2,036 Beets 841

Cranberries 1,750 Red bell pepper 713

Strawberries 1,540 Onion 450

Raspberries 1,220 Corn 400

Plums 949 Eggplant 390

Oranges 750 Cauliflower 377

Grapes, red 739 Peas, frozen 364

Cherries 670 White potatoes 313

Kiwifruit 602 Sweet potatoes 301

Grapes, white 446 Carrots 207

Cantaloupe 252 String beans 201

Banana 221 Tomato 189

This chart shows the individual antioxidant scores of fruits and vegetables based on consuming 100 grams (3.5 oz) of each food.

Page 22: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

OR

Page 23: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why Antioxidants

Oxygen rich environmentOxidation

Best defense – anti-oxidation (antioxidants)

Page 24: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Why Antioxidants

Scientists have linked aging and over

200 degenerative diseases to

inflammation and oxidation

Page 25: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

The amount of antioxidants that you maintain in your body is directly

proportional to how long and healthy you will live.

(Dr. Richard Cutler, while Director of the Anti-Aging Research Department of the National Institutes of Health, Wash. D.C.)

Page 26: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Recent studies show the magic of epicatechins

The health benefits of epicatechin, a compound found in cocoa, are so striking that it may rival penicillin and anesthesia in terms of importance to public health,

Marina Murphy in Chemistry & Industry, the magazine of the SCI.

We all agree that penicillin and anesthesia are enormously important. But epicatechin could potentially get rid of 4 of the 5 most common diseases in the western world, how important does that make epicatechin?... I would say very important” The four diseases referenced by Dr. Hollenberg in the article are: stroke, heart failure, cancer and TYPE 2 diabetes.

Dr. Norman Hollenberg, Harvard Medical School

Page 27: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Page 28: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Xocai Products

Page 29: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

MXI as a Home Based Business

Register with MXI

Buy chocolate at wholesale / sell at

retail

Refer others to do the same

Page 30: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

MXI as a Home Based Business

Build teams

Total volume calculated weekly

Commissions calculated / 50% payout

Page 31: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Timing is Critical

Rising starSales predicted to triple in 2009

Category CreatorNo competition

High demand / Mass Appeal

Habit already formed

No guilt

Page 32: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Timing is Critical

Emotional vs educational product

The wellness industry is growing at a rate of a 100 million dollars a day.

Paul Zane Pilzer

Page 33: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Support is Critical

Weekly calls

Opportunity, Getting Started, Training

Workshops, leadership retreats & corporate conventions

Tools, literature, CDs & DVDs

Internet support and websites

Page 34: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Rewards are Critical

Page 35: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Seamless Global Opportunity

Coming soon

Page 36: Opportunity Presentation for MXI, Xocai Healthy Chocolate

© 2008 KAP & Associates, LLC

Five Compelling Reasons