opra w5 the basics of social media
TRANSCRIPT
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@awolber(Yes, that’s
twitter.com/awolber)
The Basics of Social Media
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Weblogs
• Writing ordered by most recent items first
• Focus on a defined set of topics• Publish “feeds” (RSS*) so people can
“subscribe” to updates• One or more authors• Basic website content management
system
* RSS 2.0 = Really simple syndication
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images.businessweek.com/mz/07/24/0724_6insiid_a.gif
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www.ning.com
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www.nonprofitcommons.org/about
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The American Cancer Society has had success in raising real money with virtual walkathons in Second Life. . . .
A few hundred avatars did that walk in 2005, raising $5,000. This year’s walk has raised $82,000 at a cost of $4,200 — and it will not take place until the end of next month.
Source: Foundation With Real Money Ventures Into Virtual World,by Stephanie Strom, July 22, 2007.
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http://tinyurl.com/dfuzht
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www.WeAreMedia.org