optimizing linkedin: more connections, better branding, more opportunities, targeted contact...
TRANSCRIPT
Optimizing LinkedInBrand - Technique - Tools
Robert Wolfrum
Steve MillerJanuary 13, 2015
Agenda• Expected Results• Enhance your LinkedIn brand• Develop your LinkedIn technique• Enable LinkedIn Tools
Optimizing ConnectionsExpected Results
Expected Results• More people will view your profile• Channel to 200,000,000 business cards • Visibility to more relevant contacts• Access to tough-to-reach prospects• Direct contact access• Efficiency in managing new contacts
Optimizing ConnectionsBrand
Enhance Your Brand – Head Shot
Get a Head Shot today!
Enhance Your Brand – Profile Design
Enhance Your Brand – Profile Name
Enhance your LinkedIn Brand
• Headshot – your picture• Profile Design – your resume• Profile Name – your universal link
Optimizing ConnectionsTechnique
Develop Technique – LinkedIn paradigms
• Passive LinkedIn Is My Resume• Active Introductions + InMail• Active Aggressive don’t wait for anyone control Who and When
Develop Technique – It’s a Numbers Game
Develop Technique – Close Connections Win
Develop Technique – Your history in Email
• Chose a LinkedIn profile you like• Leverage Contact Data Tools• Set your own meetings• Book your calendar with appointments
Develop Technique – Active Aggressive
Develop your LinkedIn technique Today!
• Paradigms• It’s a Numbers Game• 1st & 2nd Connections Win• Active Aggressive
Optimizing ConnectionsTools
Activate – Fast-track to 2,000
50 Connections NOW + more daily1. Upload Robert’s list of known LIONs2. Join Open Network / LION Groups
Extract PC Emails and Bulk Invite1. http://tools.email-hecker.com/Mining/EmailExtractor.aspx2. eMail Extractor.app by Maxprog
Use Evernote1. Make your smart phone business card smart2. Easy to use – snap a picture and contacts appear3. LinkedIn auto-invite feature
Activate – Data.com
Activate – Data.com
1. Search for contacts in LinkedIn2. Search for name in connect.data.com3. Purchase contact information
Activate your LinkedIn connections
• LIONs• Emails you already have• Business Cards• Data.com
Optimizing LinkedInEnhance your LinkedIn brand
1. Headshot2. Profile Design3. LinkedIn brand name
Develop your LinkedIn technique4. Paradigms5. Numbers Game6. 1st and 2nd Connections
Enable LinkedIn Tools7. Groups8. Email Addresses & Business Cards9. Data.com
Thank You! Questions?
Robert [email protected]/murflowtwitter: robertwolfrumlinkedin: in/wolfrumTelephone: 312-731-9100
Steve [email protected]: in/iamstevemillerTelephone: 312-375-0611