ORGANISATIONAL STUDY

IN

PRESENTED BYARYA

ANTONYFM-713

TEXTILE INDUSTRY OVERVIEW

• Modern techniques, electronics and innovation have led to a

competitive, low-priced textile industry offering almost any

type of cloth or design a person could desire.

• The development of textile industry occurred in different

stages i.e. domestic small-scale industry to the status of

supremacy it currently holds• The ‘cottage stage’ was the first stage in its history where

textiles were produced on a domestic basis.

Continuation…………………..

• The global textile market possesses a worth of more than

$400 billion presently

• Indian Textile Industry is one of the leading textile

industries in the world

• It contributes about 14 % to industrial production, 4% to

the GDP, and 16.63% to the country's export earnings.

• Indian textile industry is divided into

•Cotton Textile•Silk Textile•Woolen Textile•Readymade Garments

•Hand -Crafted Textiles

•Jute And Coir

HISTORY• More than three decades ago in 1968, when late Mr. M.

C. Jacob founded the Anna Aluminum Company

• Anna Group’s weaving unit, Kitex Limited was established

in 1975.

• The company is engaged in the production of fabrics

made of cotton and other blends, grey cloth, bed sheets

and lungies.

• QUALITY of the products is the main reason why

customers prefer buying a Kitex product

• ScooBee Day- 2000

OBJECTIVEs OF THE STUDY

Primary Objective• To get in touch with the industrial and organisational

environment• The most important objective is to acquire knowledge about

the structure and the functional aspects of the organisation• To understand the actual working conditions of the

organisation

Secondary Objectives• To study about the origin, its current position and history of the

organisation• To analyze and study the functioning of the various

departments of the company

VISION • “A world class manufacturing company focusing on all round

business excellence through a total quality management

system with committed leadership, effective team works

delighted customers and satisfied employees in an

environment friendly organization

MISSION

• “Fabrics and processed fabrics as per the customer’s

specifications efficiently in a professional and environment

friendly manner on time and at the right cost with at most

customer specification to become a world class organization

through continuous improvement”.

PRODUCT GALLERY• Kitex Bed Sheets •  Mull

• Agna And Adonis • Lungies• ScooBee Day• Kitex Dhoties

BUSINESS PERFORMANCE

Performance Review• The total income for the year increased by 22% over the

previous year whereas the net profit after tax went up by 31%.

ORGANISATIONAL STRUCTURE

IMPORTANT DEPARTMENTS IN KITEX

• Purchase Department

• Production Department

• Finance Department

• Marketing Department

• Store Department

• Quality Control Department

• Personnel and Administration Department

A. PRODUCTION DEPARTMENT

B) FINANCE DEPARTMENT

C) MARKETING DEPARTMENT

D)PERSONNEL AND ADMINISTRATION DEPARTMENT

SWOT -ANALYSIS

STRENGTHS WEAKNESS

•High quality product•No trade union•Highly skilled workers•ISO certification•Company reputation•Largest manufactures of gray clothes•Diversified product

•Labour turn over•Not utilizing 100% installed capacity•Lack of sufficient finance•High price

OPPORTUNITIES THREATS

•India with large cotton cultivation has great scope in textile market•Increase opportunities in export market due to globalization and population growth•High demand for cotton material•Customer's view towards quality products•Enumerate number of loyal customers

•India faces great threat from China in textile market•Changes in customer's taste and preferences•Threats from competitors•Implementation of technology•Changing rules of government relating with textile industry

OBSERVATIONS and SUGGESTIONS

OBSERVATIONS• Young & skilled labours • High quality of products• No environment pollution

• No strike/ labour

problem• Time needed is more for

production

SUGGESTIONS• Motivation program • Good infrastructure• Promote trade

union

CONCLUSION• Deep knowledge about the

organization and the textiles industry

• The study given information about the

products, organizational structure of

the company, departmental functions

and gives a good knowledge about

the financial position of the company.