Organizational

Organizational

Change.

It’s Types, needs, and agent

s.

Characterist

ics

Change

Forces

Levels of

Change

Change

process

Resistance

to Chang

e

Outline

Organizational Change

Planned or unplanned transformation in

organization’s structure, technology and people for

the Improvement of organization.

Types of Organization

al ChangeStrategic

Structured

Process Oriented

People Centered

Technology

Needs

Technology

Customer needs

Economy

Growth Opportunities

Challenging the Statues quo

Agents

External Agents: People who act as

catalyst for change, that are out of the

organization such as consultants from

outside.

Internal Agents: People who act as

catalyst for change, that are

in the organization such as managers and

employees.

DEFINITIO

N

Agents

Clear

Vision Bro

ad Knowledge

Maturity

Authenticity

Patient

Roles

Consulting

Research

Training

Qualities

Characteristics of Change

Internal and

external forces

Whole

Reactive or proactive

Continuou

s

Change forces

Internal forces

Managerial

PersonIneffectiveness Work

environment Improper

existing system Crisis

Expectations

External forces

Globalization

Technology

Political

Social

Ethnic or cultural

Diversity

Levels of change

Kurt Lewin method of

Unfreeze

Change

Refreeze

Change process

1. Establish A

sense of urgency

2.Form a powerful coalition

3. Create a vision

4 .Communicate the

vision

5.Empower Others

6.Plan for and create short-term

wins

7.Consolidate

improvements

8.Institutionalize

changes

Kotler's 8 Steps

Having Legendary history they failed to change their organization, they failed again and again.

They failed to achieve something big as to their caliber from 2002 to 2012.

Than Began the Organizational Change Process.

An example of organization change

Resistance

to chang

e Improper communication

Self interest

Mistrust

Fear of Unknown

Fear of loss

Inabilities