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Organizing Chapter 16 John R. Walker Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e

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Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e. Organizing. John R. Walker. Chapter 16. The Purpose of Organizing. The purpose of organizing is to get a job done efficiently & effectively by completing these tasks: Dividing work. Assigning tasks. - PowerPoint PPT Presentation

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Page 1: Organizing

OrganizingChapter 16

John R. Walker

Introduction to Hospitality, 6eand

Introduction to Hospitality Management, 4e

Page 2: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

The Purpose of Organizing• The purpose of organizing is to get a job done

efficiently & effectively by completing these tasks:– Dividing work.– Assigning tasks.– Coordinating diverse organizational tasks.– Clustering jobs into units.– Establishing relationships.– Establishing formal lines of authority.– Allocate & deploy organizational resources.

Page 3: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

The Purpose of Organizing• Organization refers to the arrangement of

activities so that they systematically contribute to goal accomplishment.

• No one person can do all the things necessary for a hospitality organization to be successful.

Page 4: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Defining Organizational Structure• An organizational structure is like a skeleton

in that it lends support to the various departments in an organization.

• It provides the total framework by which job tasks are divided, grouped, & coordinated.

• See next slide.

Page 5: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

The New “Upside-Down” Organizational Chart

Figure 16-1

Page 6: Organizing

Book TitleAuthor name

© 2012 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Work Specialization/Division of Labor

• Work specialization is the extent to which jobs in an organization are divided into separate tasks. – One person does not do the entire job.– Instead, it is broken down into steps & a

different person completes each step.

Page 7: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Departmentalization

• Once jobs have been divided up by work specialization, they have to be grouped back together so that the common tasks can be coordinated (departmentalization).

• Methods of departmentalizing:– By function– By product– By guest need– By territory– Any combination of the above

Page 8: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Organizational Chart for a Theme Park Figure 16-2

Page 9: Organizing

Book TitleAuthor name

© 2012 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Authority & Responsibility

• Authority is closely associated with chain of command because it gives the right to managers to exercise their power in a given situation.

• Authority should be commensurate with responsibility.

Page 10: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Chain of Command• Outlines those with authority from the top down:

– BOD– CEO– Vice-president

• The chain of command is helpful for associates who have questions or need advice because they will know whom to ask.

• They also know to whom they are responsible for their work performance.

Page 11: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Increasing Span of Control• Number of employees a supervisor can

efficiently manage.– The answer used to be between 8 & 12. – Now, however, the answer is likely to be 12 to 18!

• Factors:– Type of work– Skill level of employee– Level of training– Technology available– Leadership style– Management experience

Page 12: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Empowerment

• Giving employees a degree of decision-making authority.

• Allows employees to be flexible when dealing with difficult situations that do not necessarily require management attention.

• Increase in guest satisfaction.

Page 13: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Centralization vs. Decentralization• Some organizations make most of the decisions

at the corporate office & inform unit managers of them. – This process is called centralization. – Top managers make the organization’s key decisions

with little/no input from subordinates.• Decentralized organizations make most of the

decisions at the unit level or with input from associates.

Page 14: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Centralization versus Decentralization in an OrganizationFigure 16-4

Page 15: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Organizational Design Decisions

• Coordination of Activities:– Departments need to communicate quickly & often

to keep up with guest requests.

• Contingency Planning:– Contingency factors deal with what hospitality

organizations refer to as the what-ifs.

Page 16: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Contemporary Organizational Designs

• The first is a work team structure.• Either the complete organization or a part of it

is made up of teams that perform the duties necessary to delight the guest.

Page 17: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Contemporary Organizational Designs

• There are two main types of work teams: integrated and self-managed.

• Integrated work teams are given a number of tasks by the manager, and the team gives specific assignments to members.

• Self-managed work teams are assigned a goal, and the team plans, organizes, leads, and controls to achieve the goal.

Page 18: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Matrix & Project Structures • The matrix structure is an organizational

structure that assigns specialists from different departments to work on a project.– For example, a new attraction, restaurant, or hotel

opening.

• Project structures are those in which employees continuously work on projects. – Unlike a matrix structure, members of a project do not

return to their departments after project completion. – They go on to the next project.

Page 19: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Independent Business Units

• Encourages departments to not only delight the guest but also to watch the money all the way to the bottom line.

• In other words, the IBU becomes its own independent business & makes decisions accordingly with little or no need to get approval for routine operational decisions.

Page 20: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Boundaryless Organizations

• An organization whose design is not defined by, or limited to, the horizontal, vertical, or external boundaries imposed by a predefined structure.

• Seeks to eliminate the chain of command, to have appropriate spans of control, & to replace departments with empowered teams.

Page 21: Organizing

Book TitleAuthor name

© 2012 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

The Four Types of Contemporary Organizational Designs

Figure 16-5

Page 22: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Team & Employee Involvement

• Teams are task-oriented work groups; they can either be formally appointed or may evolve in-formally.

• Teams are great for doing work that is complex, interrelated, or of a volume larger than one person can handle.

Page 23: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Team & Employee Involvement• Why are some groups more successful than

others? • Why does a team of mediocre players

sometimes beat a team of superior players? • Why & how this happens is called group

dynamics & includes:– The abilities of the group’s members.– The size of the group.– The level of conflict.– The internal pressures on members to conform to

the group’s norms.

Page 24: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

How Companies Use Teams• One way is to structure the organization into

teams from the start. • Through TQM programs that involve associates

working in teams to constantly improve the guest experience.

• Self-managed teams make decisions that were once made by managers. – This saves managers time, allowing them to

concentrate on more important things.

Page 25: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

How to Build Productive Teams

• Productive teams are built by:– Giving associates the authority, responsibility, &

encouragement to come together to work on guest-related improvements.

– Leadership.– Setting goals & objectives.– Interaction.

Page 26: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Job Rotation, Enlargement & Enrichment

• Job Rotation: creates interest & assists in developing associates to take on additional responsibilities.

• Job Enlargement: increases the scope of the associates’ work.

• Job Enrichment: adds some planning & evaluating responsibilities to a position. It gives associates greater control over their work.

Page 27: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Trends• Computerized scheduling programs save the organizer

time & limit the error margin for being over- or understaffed.

• The fact that recipes are just a click away on the Internet helps speed the organizational process tremendously.

• The new dynamic of multitasking has caused a drastic change in the organizational chart.

• A new trend following the September 11, 2001, tragedy is to decentralize organizations.

• Reduced occupancies at most hotels have led to a reduction in staff & managerial positions. This in turn has led to more decentralized organizations with fewer levels of management.

Page 28: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

Trends• Another trend is the outsourcing of some hospitality jobs

like accounting, which can be done in India and the Philippines for a much lower cost.

• There is a trend of utilizing outsourced employees for some departments such as housekeeping. This reduces payroll and benefits are not offered as these workers are not actually hotel employees..

Page 29: Organizing

Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e - Walker

© 2013 by Pearson Higher Education, IncUpper Saddle River, New Jersey 07458 • All Rights Reserved

The End