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OTTAWA Integrated Local
Labour Market Plan
ICT Sector Overview
Updated March 2013
2013 Update
The views expressed in this document do not
necessarily reflect those of Employment Ontario.
Ottawa Integrated Local Labour Market Plan - 2013 Update ICT SECTOR 1
Information, Communication and Technology
2013 OTTAWA OUTLOOK/UPDATE
Table K1 shows growth rates in ICT industries from 2008 to 2012. The data is drawn from EMSI and
compares Ottawa to the Greater Toronto Area and Ontario. The recession hit the Ottawa area harder
than the GTA and the province as a whole as total jobs in ICT dropped by 18% from 2008 to 2012, with
most of the decline occurring immediately following the economic collapse in 2008-09. Ottawa’s higher
average earnings, coupled with its higher contraction rates, indicate that cuts targeting high-paid, high-
skilled positions could explain why the local industry suffered so much. This is somewhat borne out by
the Top Ten Jobs table where we can compare local growth rates by occupation to provincial ones, as
the area where the second largest difference in growth rates between Ottawa and Ontario occurred in
the Computer and information system managers category.
While user support technicians saw job growth from 2010 to 2011, the decline in 2012 led to an overall
drop in jobs to 71% of 2010 levels. These are some of the core industry jobs and declines reflect the
overall poor health of the local industry post-2008. Wages remain high; however, job growth rates are
faring significantly poorer than provincial averages. The exception is the Librarian occupation class,
which saw almost a doubling in total jobs from 2010-2012. As this table represents only those employed
in ICT industries, this could represent a shift of librarians from other industries to positions within ICT.
Growth in this occupation is so much higher than the provincial average as to make it likely an outlier,
due to changes in position or industry classification or a shift of jobs from one industry to another,
rather than a true growth in the number of available positions.
Table K1: Growth in Information, Communication and Technology, Regional Comparison
2008-2012
Region 2008 Jobs 2012 Jobs Change % Change 2012 Average
Earnings
● Ottawa 35,043 28,899 -6,144 -18% $81,446
● GTA 89,267 83,540 -5,727 -6% $70,892
● Ontario 202,692 193,391 -9,301 -5% $69,908
Source: EMSI, 2013.1 BETA.
Ottawa Integrated Local Labour Market Plan - 2013 Update ICT SECTOR 2
Table K2: Top Ten Jobs, Information, Communication and Technology, Ottawa vs. Ontario
2010-2012
Occupation
Jobs (2010)
Jobs (2011)
Jobs (2012)
Change Ottawa %
Change 2010-12
Ontario % Change 2010-12
Difference in % (Ottawa
vs. Ontario)
C073 Software engineers and
designers 2,671 2,716 3,592 921 34% 20% 14
C074
Computer programmers
and interactive media
developers
4,031 3,713 3,490 (541) (13%) 1% (14)
C071 Information systems
analysts and consultants 2,915 2,837 2,790 (125) (4%) 11% (15)
G121 Technical sales specialists,
wholesale trade 2,334 2,679 2,453 119 5% 18% (13)
C182 User support technicians 1,990 2,030 1,410 (580) (29%) (10%) (19)
A122 Computer and information
systems managers 1,370 900 1,039 (331) (24%) 4% (28)
C047
Computer engineers
(except software
engineers)
1,203 1,318 1,018 (185) (15%) (1%) (14)
A131 Sales, marketing and
advertising managers 416 559 650 234 56% (18%) 74
F011 Librarians 310 554 615 305 98% 17% 81
H216
Telecommunications
installation and repair
workers
642 601 611 (31) (5%) 33% (38)
Source: EMSI, 2013.1 BETA.
Chart K1: Top Ten Jobs, Information, Communication and Technology, Ottawa 2010-2012
Source: EMSI, 2013.1 BETA.
0
500
1,000
1,500
2,000
2,500
3,000
3,500
4,000
4,500
2010 2011 2012
Software engineers anddesignersComputer programmers andinteractive media developersInformation systems analystsand consultantsTechnical sales specialists,wholesale tradeUser support technicians
Computer and informationsystems managersComputer engineers (exceptsoftware engineers)Sales, marketing and advertisingmanagersLibrarians
Telecommunications installationand repair workers
Ottawa Integrated Local Labour Market Plan - 2013 Update ICT SECTOR 3
Table K3: Growth rates by occupation, Information, Communication and Technology,
Ottawa vs. Ontario 2010-2012
Source: EMSI, 2013.1 BETA.
2013 NEWS WITH A LOCAL IMPACT
Shopify expanding
Offering e-commerce solutions to help businesses market products online, Shopify is expanding rapidly.
The company moved into the Byward Market in 2011 and has since grown from 60 employees to 145,
with plans to add 100 more staff over the coming year. The Market is becoming home to more and
more tech startups as businesses seek to mimic Shopify’s success and corporate culture. The constant
expansion has made the company one of the area’s largest tenants.1
1 Ottawa Business Journal (2013) Shopify expands to accommodate 100 new hires accessed February 18, 2012.
http://www.obj.ca/Technology/2013-02-01/article-3168116/Shopify-expands-to-accommodate-100-new-hires/1
98%
56%
34%
5%
-4% -5% -13% -15%
-24% -29%
17%
-18%
20% 18% 11%
33%
1%
-1%
4%
-10% -40%
-20%
0%
20%
40%
60%
80%
100%
120%
Ottawa % Change 2010-12 Ontario % Change 2010-12