our value proposition: cnb provides innovative and cost effective solutions to answering your...
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Our Value Proposition: CNB provides innovative and cost effective solutions to answering your commercial questions
CNB has been helping clients identify and respond to a variety of marketing opportunities/challenges for 20 years:o Supporting the due diligence phaseo Positioning and repositioningo Message developmento Concept testingo ATU/AAUs o Customer satisfaction
All CNB principals have both client and supplier experience (we’ve walked in your shoes):o Combined experience > 75 yearso Stay abreast of new ideas and marketing research techniques
In addition to extensive marketing research background, principals have a broad range of client side experience in:o Domestic and global brand launcheso Forecastingo Product lifecycle managemento Provider and payor trendso Sales and sales managemento Strategic planning
The Team
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All project work carried out by CNB principals:
Nothing is outsourced
Low overhead so savings are passed on to client
At CNB, your projects are managed by highly experienced people:
Each principal has over 25 years of experience
Understands the needs of various internal stakeholders
Flexible and responsive to your tight deadlines
CNB principals are always available if needed for;
Follow-up consultation and/or additional analyses after the project is complete
Benefits of Working with CNB
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Broad range of therapeutic experience…
Therapeutic CategoriesAlimentary
Tract Anti-infectives Cancer CV Dermatologics Female/Male Health
Acid Reflux Hepatitis AML Arrhythmia Eczema Endometriosis
Bowel Preps. HIV/AIDS Breast Cholesterol Filler Products ED
IBS Urinary Tract CLL Hypertension Nail Fungus HRT
Nausea/emesis Vaccines CTCL/PTCL Stroke Psoriasis Infertility
Obesity NHL Menopause
Ulcers Pancreatic OCs
Thyroid OAB
Musculo-skeletal Neurological Psycho-
analeptics Respiratory Sensory Miscellaneous
Arthritis Alzheimer’s ADHD Allergy Ear Infections Anemia
Chronic pain Epilepsy Anxiety/Social Phobia Asthma Eye Infections Diabetes
Gout Migraine Bi-polar Disorder Bronchitis Glaucoma Hemophilia
Lupus MS Depression Sinusitis Macular Degeneration
Kidney/Liver Disease
Osteoporosis Schizophrenia
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Broad range of device experience…
Devices
Blood Collections MRI
CAT Scans Pacemakers
Catheters Pharma Delivery Devices
Defibrillators Shunts
Drug Admix Devices Stents
Dura Substitutes Surgical Devices
Imaging Agents Syringes
Infusion Pumps Ultrasound
Laparoscopic Devices Wound Closure