outdoors queensland strengthening connections...o stand up paddleboard o sit-on-tops o dragon boats....
TRANSCRIPT
![Page 1: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/1.jpg)
Outdoors QueenslandStrengthening Connections
Outdoors QueenslandStrengthening Connections
![Page 2: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/2.jpg)
Outdoors QueenslandStrengthening ConnectionsOutdoors QueenslandStrengthening Connections
Canoeing Across the AgesGreg Denny
Canoeing Queensland
![Page 3: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/3.jpg)
PEOPLEPATHWAYS
PARTICIPATION PLACES
3
CANOEING ACROSS THE AGES
Outdoors Queensland – Strengthening Connections
![Page 4: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/4.jpg)
CANOEING –Canoeing is a sport or recreational activity which
involves paddling a canoe with a single-bladed paddle. In some parts of Europe canoeing refers to both canoeing and kayaking, with a canoe being called an open canoe. Source: Wiki
4
CANOE – paddler uses a single-blade paddle.
KAYAK – paddler uses a double-blade paddle.
Canoe & Kayak = PADDLING (sport/competitive AND recreational)
WHAT IS CANOEING ?
![Page 5: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/5.jpg)
STATE OF PLAY
Membership -o 1,250+o 65% - meno 35% - womeno 84% - Over 18+o 66% - 36 years Old & older
5
28 Affiliated Clubs –across greater SE Qld and Regional (6 clubs)
Disciplines – Many and Variedo Canoe Poloo Canoe Sprint o Canoe Marathono Sea Kayaking o Ocean Racingo Recreation o Whitewater, Slalomo Raftingo Stand Up Paddleboardo Sit-on-Topso Dragon Boats
![Page 6: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/6.jpg)
OUR CHALLENGES
6
![Page 7: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/7.jpg)
RELEVANCE / VALUE PROPOSITION
7
People –o Enhance capability o Engage and educate o Recognise contribution of volunteerso Encourage aspiring leaders
Pathways –o Identify opportunities (skills, expertise, experience) for stewardshipo Provide quality experiences
Places –o Access to waterways & facilitieso Positive relationship between paddling and environs
Participation –o Entry-level focus o Target marketso Support & encourage clubso Promote/grow paddling o Promote safety
![Page 8: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/8.jpg)
8
o Social - fun, fitness, friendship
o Gentle recreational creek paddles, and adventurous sea kayaking expeditions
o Competition training, coaching and racing.
o Target markets & programs –- Basic Skills Course (newbies to members/retirees)- Try Paddling (kids/parents)- King Billy (members/competition-racing)
o Linkages - Recreation programs (QC)
Sandgate Canoe Club – About Us
![Page 9: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/9.jpg)
9
o Recreational sea kayaking club – social, adventure, skilled
o QSKC membership of 100+; 1/3 were new members annually
o Virtual club; it has no physical clubhouse, no storage facilities/equipment
o Participating in and challenging themselves on organized trips and events –promoting environ, skill development and safety
o QSKC provide training, education & awards/certif.
o Target markets & innovative programs –- Basic Skills Award (newbies/members)- Graded Paddles(skill development/members)- Trip Leaders (members)
o Linkages - Education programs (QC)
Qld Sea Kayak Club – About Us
![Page 10: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/10.jpg)
10
o Family Environment – All ages, Come & Try, Coaching (Squads/ Programs), Racing, Competition, Social Paddling.
o Target markets & programs (scaffolding)–- Come & Try(newbies/kids)- Squads/Programs – beginners, intermediate/advanced (members - kids/parents)- Currumbin Capers & Tumbulgum Tweed Classic(members/competition-racing) - The Alley Dash - Monthly Ocean Race (Non members - Ocean Ski Paddlers)
o Linkages - Senior programs (GGCC/QC)
Currumbin Creek Paddlers – About Us
![Page 11: Outdoors Queensland Strengthening Connections...o Stand Up Paddleboard o Sit-on-Tops o Dragon Boats. OUR CHALLENGES 6. RELEVANCE / VALUE PROPOSITION 7 People – o Enhance capability](https://reader033.vdocument.in/reader033/viewer/2022060510/5f271c0d9bd5fb36317eb6e0/html5/thumbnails/11.jpg)
FUTURE CHALLENGES
11
Future? o Relevance & value proposition (of us and our clubs)
o Ability to Change and adapt, as our customers do (ie meet-up groups)
o Need for Collectivism (a coordinated approach)
o Selling our message (is anyone listening?)