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UNIVERSITY OF IDAHOEXTENSION

Barbara D. PettyAssociate Dean/Director of Extension

July 6, 2016

§ Introduce myself§ Discuss origin and impact of Cooperative Extension§ Share my vision of Extension in Idaho§ Present our funding sources§ Describe staffing structure including Area Extension Educators§ Summarize goals for our future§ Answer questions

OVERVIEW

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VISION OF EXTENSION IN IDAHO

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§ addresses problems of our day, creates meaningful changes and fosters growth for the future

§ starts with listening before talking§ should be a corporate process, not an individual exercise§ unifies the community§ must align with the broader context§ creates energy, momentum and growth

VISION

“To be able to envision the possibilities in the distant future, to enhance your ability to be forward-looking

look first into the past.”

The Leadership ChallengeKouzes & Posner

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§ Morrill Act -1862 § Hatch Act -1887 § Smith-Lever Act – 1914 § Idaho’s Extension Agents – 1913

WHY WAS EXTENSION CREATED?

IMPACT OF EXTENSION§ 137,700 farmers across the U.S. would have left

farming in the past 25 years if it weren’t for Cooperative Extension programs.

Applied Economic Perspectives and Policy

§ 2015 Battelle Study: Family and Consumer Sciences programs result in substantial economic returns to the nation and make a positive difference in behaviors and shaping policy.

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IMPACT OF 4-H§ Four times more likely to make contributions to

their communities (grade 7 – 12)

§ Two times more likely to be civically active (Grades 8-12)

§ Two times more likely to make healthier choices (Grade 7)

§ Two times more likely to participate in Science, Engineering and Computer Technology programs during out-of-school time (Grades 10-12)

§ 4-H girls are two times more likely (Grade 10) and nearly three times more likely (Grade 12) to take part in science programs compared to girls in other out-of- school time activities

REMAIN TRUE TO OUR MISSION

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University of Idaho Extension improves people’s lives by…

…engaging the University and our communities through research based education. Our areas of expertise are Agriculture, Community Development,

Family and Consumer Sciences, Natural Resources and Youth Development

Idaho

Owyhee

Lemhi

Custer

Valley

ElmoreBlaine

Butte

Cassia

Boise

Clark

Bonner

Shoshone

Ada

Bingham

Fremont

Power

Caribou

Clearwater

Twin Falls

Adams

Bonneville

Latah

Lincoln

Oneida

Camas

Kootenai

Boundary

Washington

Jefferson

Gem

Bear Lake

Lewis

Franklin

Nez Perce

Benewah

Teton

Gooding

Jerome

Canyon

Madison

Bannock

Minidoka

Payette

University of Idaho Extension

Moscow

Tetonia

Dubois

Salmon

Aberdeen

Twin Falls

BoiseCaldwell

Parma

Map created by: CALS Office of Grant & Project Development

County Extension Office

Research & Extension Center

County Extension Office and

Research & Extension Center

Federally-Recognized Tribes

Extension Office

Kimberly

Idaho Falls

MISSIONAL

Enhance the quality of life for the people of Idaho

Idaho

Owyhee

Lemhi

Custer

Valley

ElmoreBlaine

Butte

Cassia

Boise

Clark

Bonner

Shoshone

Ada

Bingham

Fremont

Power

Caribou

Clearwater

Twin Falls

Adams

Bonneville

Latah

Lincoln

Oneida

Camas

Kootenai

Boundary

Washington

Jefferson

Gem

Bear Lake

Lewis

Franklin

Nez Perce

Benewah

Teton

Gooding

Jerome

Canyon

Madison

Bannock

Minidoka

Payette

University of Idaho Extension

Moscow

Tetonia

Dubois

Salmon

Aberdeen

Twin Falls

BoiseCaldwell

Parma

Map created by: CALS Office of Grant & Project Development

County Extension Office

Research & Extension Center

County Extension Office and

Research & Extension Center

Federally-Recognized Tribes

Extension Office

Kimberly

Idaho Falls

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INNOVATIVE AND TRUSTED RESOURCE

OUR WORLD IS CHANGING!

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COMMUNICATION

§ Facebook has 1,590,000,000 users in 12 years§ Twitter has 320,000,000 users in 10 years§ Twitter Town Hall meetings where opinions are shared§ Text messaging- family communication

INNOVATION

Creative destruction

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GOOGLE§ “Google it!”h Tech – High Touch

“Mr. Google does not come to baptisms or funerals.”

-- Waded CruzadoMontana State, President

PROBLEM SOLVERS§ Discover solutions to problems, develop skills, co-create

new knowledge§ Demand and expert driven

§ Are we answering questions no one is asking?§ Are we anticipating the questions so we are prepared to

answer?§ Trustworthy

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PROGRAMPRIORITIES

§ #1 in the nation in: potatoes, trout, Austrian winter peas, barley§ #2 in peppermint oil, wrinkled seed peas, sugar beets§ #3 in prunes and plums, hops, cheese, alfalfa, milk, and onions§ Idaho is the nation’s third-largest milk production state, and dairies

and milk-processing industries are a cornerstone of the state’s economy.

§ Milk is the top source of cash receipts from Idaho’s agricultural production. Second to milk are cash receipts from cattle and calves.

IDAHO PRIORITIES – AGRICULTURE

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§ Idaho agribusiness in 2012 generated:§ 20% of Idaho’s total economic output§ 1 in every 7 jobs in the state§ 14% of Idaho’s gross state product (GSP)

IDAHO PRIORITIES – AGRICULTURE

§ UI Extension faculty working with crops engaged in 20 unique research activities with 396 collaborators. They tested samples for growers and provided quick response to the barley yellow dwarf virus outbreak.

§ Approximately 225 individuals attended the 2015 Idaho Range Livestock Symposium. 97% of the respondents indicated the knowledge gained would benefit their operations economically or assist them in their operations.

§ In response to the increase in employment of Hispanic workers in Idaho’s dairy industry, UI Extension developed trainings in both English and Spanish, improving the knowledge and skill of dairy workers.

•

AGRICULTURE – NATURAL RESOURCES

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§ UI Extension helped producers modify center pivot irrigation systems with water-saving Low Elevation Spray Application (LESA) technology. Adopting this change can reduce the water supply required to grow a crop by 15-30%, depending on crop and location, thus stretching limited water supplies.

§ Education for loggers including beginning Logger Education to Advance Professionalism courses certified a new group of 52 loggers.

AGRICULTURE - NATURAL RESOURCES

§ With funding from the USDA-NIFA Beginning Farmer Rancher Development Program and the USDA Farmers Market Promotion Program small acreage producers are learning how to start or maintain a sustainable business enterprises that contributes to local food systems as a result of participating in University of Idaho Extension programming.

§ 12 counties graduated a new class of Idaho Master Gardeners. Master Gardeners volunteers contributed 13,089 hours.

§ Idaho Victory Garden course participants now produce an estimated $152,000 worth of food in their own gardens.

BEGINNING FARMER AND RANCHERS

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§ 2014 Health Statistics:§ 16.5% of Idaho adults do not have heath care insurance§ 28.9% of Idaho adults are obese§ 18.1% of Idaho adults did not participate in any form of

leisure time activity

IDAHO PRIORITIES

§ 14.7% of Idaho’s residents are food insecure –1 in 7.§ 19.3% of Idaho’s children are food insecure –1 in 5.§ Of the food-insecure people, 49% are eligible for food stamps

and other government assistance.

HUNGER IN IDAHO – APRIL 28, 2016

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§ Eat Smart Idaho reached more than 31,500 contacts in 36 counties. 87% of adults in the program showed improvement in nutritional practices.

§ The healthy lifestyles/physical activity team presented in 380 individual fitness classes and consultations reaching more than 12,000 contacts. Over 200 classes and workshops about nutrition provided information about healthy foods to nearly 9,900 contacts, including 4,400 youth.

§ UI Extension answered 457 food safety questions categorized as a serious food safety issue potentially causing illness or death.

HEALTH IN IDAHO

§ 54,786 youth were engaged in 4-H programs in Idaho in 2015. These youth learned skills through the 86,547 different events that were sponsored by UI Extension. Over 24,000 youth were engaged in some aspect of STEM through University of Idaho 4-H Youth Development programs.

§ Go-on rate – Enroll Idaho events were hosted in 43 locations throughout the state.

4-H YOUTH DEVELOPMENT

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§ 338,261 direct teaching contacts§ 47 peer-reviewed Extension

publications, 39 articles in professional and scientific journals

§ 499,574 web site sessions

ACCOMPLISHMENTS

Idaho

Owyhee

Lemhi

Custer

Valley

ElmoreBlaine

Butte

Cassia

Boise

Clark

Bonner

Shoshone

Ada

Bingham

Fremont

Power

Caribou

Clearwater

Twin Falls

Adams

Bonneville

Latah

Lincoln

Oneida

Camas

Kootenai

Boundary

Washington

Jefferson

Gem

Bear Lake

Lewis

Franklin

Nez Perce

Benewah

Teton

Gooding

Jerome

Canyon

Madison

Bannock

Minidoka

Payette

University of Idaho Extension

Moscow

Tetonia

Dubois

Salmon

Aberdeen

Twin Falls

BoiseCaldwell

Parma

Map created by: CALS Office of Grant & Project Development

County Extension Office

Research & Extension Center

County Extension Office and

Research & Extension Center

Federally-Recognized Tribes

Extension Office

Kimberly

Idaho Falls

LOCAL§ Develop and build upon strong relationships on the local level§ Be so valuable that members of the community cannot imagine

life without Extension§ Provide transformational/impactful learning experiences § Deliver information in the manner in which our clients receive

information§ 26% of Extension web sites were accessed through a mobile

device§ Last year it was 23%

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County

State Federal

COOPERATIVE EXTENSION

FUNDING

Federal- $2,938,282

State- $11,374,345

County- $4,588,876

Total:$18,901,503.

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0

2

4

6

8

10

12

1970 1980 1990 2000 2010 2016

MillionsofD

ollars

Funding Streams

Federal FundsState FundsCounty FundsGrant FundsUser Fees

§ Establish endowments§ Philanthropy and private gifts§ Increase grants§ Leverage national assets – Healthy Food Systems,

Healthy People

Money follows good ideas, relationships and a well managed vision.

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CULTURE OF RESPECT, HONOR AND EXCELLENCE

AGE OF OUR FACULTY

age25-34 - 12.5%

age35-44- 28%

age45-54- 25%

age55-69 - 34.5% - 24%are60-69

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CHANGING WORK FORCE

§ Opportunity for advancement – employers provide opportunities for work variety, challenge and personal development – a sense of belonging

§ Good people to work with and a nurturing work environment§ Work-life balance - fluidity between work and play

FACULTY POSITIONS§ Extension Educators – one in every county where we have an

office§ Area Extension Educators – county based and university based§ Specialists – university based

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RESPECT, HONOR AND EXCELLENCE§ Growth mentality and fresh motivation for our work as we

strive for excellence§ Be proud to work for UI Extension§ Demonstrate respect for everyone while creating and

contributing to a culture of honor§ Take care of ourselves – health and continued professional

development

GOALS§ Help farmers, rancher and foresters continue farming,

ranching and caring for our forests – we are feeding the world.§ Improve the health of Idahoans at all stages of life§ Prepare the next generation for adulthood with 4-H being

within reach of every child § Create an environment where all can thrive while preserving

our natural resources§ Extend Knowledge, Change Lives

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Our future is found in the decisions we make on a daily basis.

“Greatness is not a function of circumstances. Greatness as it turns out is largely a matter of conscience choice and discipline.”

Good to GreatJim Collins

MY VISION FOR EXTENSIONUI Extension will enhance the quality of life by growing Idaho’s economy and society while engaging with the people of Idaho. We will be a recognized, innovative and trusted resource of science-based information. We will discover solutions to issues of importance to Idahoans, develop skills and co-create new knowledge through reciprocal relationships with individuals, businesses, communities, industry, government and educational institutions.

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MY VISION FOR EXTENSIONWe will expand our influence beyond the borders of Idaho. Our highly motivated faculty, staff and volunteers will create and contribute to a culture of growth, innovation, respect, honor and excellence.

CONTACT INFORMATIONBarbaraD.PettyBarbaraD.Petty,Ph.D.AssociateDean&DirectorofExtensionUniversityofIdaho875PerimeterDr MS2338Moscow,ID83844-2338208-885-5883

bpetty@uidaho.edu

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