oxygen8 engage brochure
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engage
GROUPOX YGEN
multi-channel solutions
Innovation – Change customer communication to drive revenue and loyalty
Immediacy – Campaigns can be ready within seconds
Personalisation – Target individuals through customised messaging
Measurable – Track, analyse and report on campaign ROI in real-time
Engage is a cloud-based mobile engagement platform for creating interactive services and marketing campaigns. With the tools to help you enhance and improve interactions with your customers, you can fully embrace the power of mobile as a multi-channel tool, ensuring personal and meaningful engagement
every time.
Easy to use You can access all of the functionality Engage offers across any device through the Hub, so messaging campaigns can be set up quickly and intuitively.
As UK CEO, I’m delighted to welcome you to Oxygen8. We’ve been at the forefront of multi-channel solutions since 2000. Headquartered in Birmingham, UK, we have over 200 dedicated employees looking after our clients’ needs. With a further 10 international offices and operations in over 27 countries, our reach is truly global.
Our clients and partners include major mobile networks, newspaper groups, radio and television stations, major high street retailers and banks.
Our integrated digital solutions enable organisations to interact more effectively with their customers through the use of our multi-channel communication tools.
Thank you
James Harrison, UK CEO
hello. engage
Some of our awards: Members of:
Multi-channel solutions - putting you in control
We believe in providing smarter choices to make your marketing and communications as easy as possible. It’s a complex landscape which is why we have focused on delivering the solutions that are ‘in demand’ and actively demonstrate return on investment. Our technology solutions flex across all sectors with features and uses designed specifically to help your business or organisation. With advanced scalable functionality and real-time reporting & analytics, every campaign at every touch-point is focused for better engagement.
Our solutions You Your customers
System integration is made simple through APIs (Application Programming Interface) enabling you to connect your systems or CRM application, taking your marketing to the next level and leaving you in control of more channels with ease. Our technical and product teams ensure full compliance. Continual research and development maintains our presence at the forefront of innovation and our backstage teams are there to support you around-the-clock.
Scheduling
Features Uses
CRMOne or two-way SMS messaging
Mobile page builder
ReportingShort codes &
key words
Awareness& promotion
Competitions & donations
Loyalty, retention& surveys
Audience engagement
Cross sell &up sell
Alerts, reminders& confirmations
Multi-channel solutions, made simple.
Engage Voice Pay
Fast and effective SMS campaignsIntegrating mobile messaging into your business helps drive direct and personal interaction with customers, helping you to increase sales, improve engagement and drive productivity.
Campaign planning made easyThe Campaign Calendar is an innovative way of proactively creating and scheduling your mobile campaigns. View all of your scheduled campaigns and edit content or targeting based on previous campaign insight, without having to create new campaigns each time.
Effective customer engagementManage your campaign ‘replies’ and ‘inbound messages’ through dedicated inboxes to ensure effective customer interaction based on individual consumer responses.
Make the most of your customer interactionUtilise your customer database to carry out targeted messaging campaigns, giving you complete control over how your data is used.
• Collect statistics on campaigns automatically
• Analyse detailed behavioural patterns of individuals and users
• Create campaign templates to match database fields• Customise messages based on day and time
• Customise messages based on previous interactions with a specific customer
Easy to use mobile web page builder Design, edit and publish mobile optimised landing pages in minutes, incorporating rich content such as imagery, video and audio into your mobile communications.
HTML5 message sent from EngageHTML5 builder in Engage
Create mobile forms in secondsCreate forms in our Web Page Builder and collect information that will allow you to create an accurate and extensive database of your clients.
You can build anything from a simple opt-in for a newsletter, to a mobile survey that will allow you to capture vital data on how customers view your company, what products they would like to see and how they find your customer service among many other options.
Features included in Engage
Key features:
• Reliable SMS messaging gateway
• HTML5 Builder
• Advanced reporting and analytical tools
• CRM and customer management functionality
• Campaign creation, scheduling and sending
• Hierarchical account administration
• Pre-pay and post-pay options
• API into existing business systems
• Dedicated inbox and campaign response tools
• Customisable sender ID and SMS campaign templates
Develop deeper relationships, enhance audience engagement, increase brand
awareness, improve customer loyalty and drive revenue growth.
Why now, why mobile?
98% of messages are opened.
19.3% click through rate
Average response rate is over 20%
90 second average response time
Short CodesShort Codes are five-digit numbers which support inbound SMS and provide a great opportunity to extend the use of mobile to a broader range of interactive services and campaigns. This allows you to simplify your marketing communication campaigns and improve the memorability of your contact number whilst attracting mobile consumers in a price transparent way.
Key features:
• Cross network coverage - For maximum customer access
• Memorable - Five-digit short codes are easy to remember, increasing inbound calls and messages
• Combine - Short Codes support inbound calls and SMS
• Alternative to non-geographical numbers - 0845, 0800, 090 which can be off-putting to consumers
• Integrate - Same short code can be used for SMS, MMS and Video services
Experiment, learn, changeA/B testing functionality within Engage allows you to try out new ideas such as different messages, call-to-actions and images on sample data sets and analyse which one is likely to be more effective. With the results you can then roll out the full campaign based on content that is likely to provoke a more positive response from recipients.
Track your click-through and landing page performance with key metrics such as visitors, conversions and conversion rate to enable you to produce detailed campaign reports.
Dive deeper into your campaign resultsAccessing key information on your mobile campaigns in a timely and effective manner is vital for maintaining high customer service levels. Mobile displays the data that is crucial to you in an easily digestible way, and offers drill-down capabilities to manually interrogate campaign data in more detail.
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2014
Some of our clients
engagemulti-channel solutions
paypayment solutions
voiceinteractive voice solutions
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GROUPOX YGEN
www.oxygen8.com +44 121 621 2000 [email protected]
12th Floor, Lyndon House, 58 - 62 Hagley Road, Birmingham, B16 8PE, United Kingdom
Smarter choices = better engagement