p o pp y - haworthmedia.haworth.com/asset/81866/poppybrochure_final.pdf · wherever poppy goes, her...
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Always the perfect host.
P OPP Y
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Welcoming. Warm.
And very easy to be with.
#HaworthPoppyLove
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Today’s thinkers,
creators, and doers seek
meaningful spaces that
support their work—spaces
that are easy-going and
purposeful. Poppy™ was
created for those spaces,
out of a design partnership
between Haworth and
Patricia Urquiola.
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Comfortable and cozy.
As workstyles flex and change,
so do expectations about work
environments. Wherever she goes,
Poppy embodies the welcoming
aura of residential comfort and
warmth people are looking for.
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Flexible and accommodating.
Here, there, and everywhere
in between—that’s
where today’s workers get things
done. From meeting rooms
to lobbies, touchdown spaces
and offices, Poppy is always a
welcoming presence.
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Beauty comes in many
shades, sometimes playful and
unexpected, other times classically
simple. With a range of upholstery
possibilities and three base options,
Poppy offers an abundance of
opportunities and expressions of
personality and culture.
Expressive and charming.
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Simple and straightforward.
Poppy is full of comfortable
surprises. She behaves better
than you think she would, with
welcoming soft edges, a flexing
back that moves with you, and an
organic, enveloping shape that
makes you feel at home.
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Adventurous and versatile.
Wherever Poppy goes,
her unique aesthetic and
craftsmanship provide an extra
measure of sophistication, offering
a comfortable vantage point for
seeing work, design, and the
world in fresh ways.
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A chair with the ease, style, and global reach
of its designer.
Patricia Urquiola was the ideal partner when Haworth
set out to design a guest chair that immediately makes
any setting more welcoming and comfortable.
Not only is Patricia loved around the world for her
playful and poetic (yet highly functional) designs, she’s
a keen observer of what people want and how they
behave in today’s settings. Striking the right balance
between workplace needs and residential warmth
came naturally for Patricia.
“We still need a chair, a table, a lamp, but the way we
use them changes. Timing is changing—someone might
come in and need a place to work for two hours. The
office is becoming more and more in-between.”
Born in Oviedo, Spain, Patricia now lives and works in
Milan where she leads Studio Urquiola.
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For more information call 800.344.2600 or 616.393.3000.
Download additional copies at haworth.com
Haworth is a registered trademark of Haworth, Inc.
Printed in USA ©Haworth, Inc 2016 5.16 Item #5797
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POPPY