104 South Fi� h Street || P.O. Box 598 || Macclenny, FL 32063 || 904.259.2400www.bakercountypress.com

James C. McGauley, Publisher/Editor || Jessica Prevatt, Advertising Director || Karin � omas, Business Manager

Paid circulation leader • Winner of 5 � ate awards for journal� m exce� ence in 2011

Celebrating Over 84 Years of Excellence in Journalism Covering Baker County

ThE BakER COUNty PREss

2013 RATE CARD

A little bit about us...

The Baker County Press is one of North Florida’s top award winning publications, continuously published since 1929. At 5800 weekly paid editions sold at retail counters and via second class mail, The Baker County Press maintains a solid position at the top in circulation-to-population ratios for the state of Florida. The Press is Baker County's only paid circulation weekly newspaper. Our market penetration is 80% and growing.

Baker County is a rural county located 30 miles west of Jacksonville. Many of our resi-dents work in Jacksonville and shop in Duval County because of the variety of stores.

The mixture of coverage and reasonable advertising rates make The Baker County Press the weekly newspaper of choice to local advertisers and walk-in classified ads. Here are a few of the major retail outlets that advertise with us exclusively:

Winn-Dixie Hagan Ace Hardware CVS Pizza Hut Hardees Gibson-McDonald Furniture Walmart

Market Saturation...

Circulation: 5800(Sworn Postal)

By Zip Code: 32063 . . . . . . .3715 32040 . . . . . . .1277 32087 . . . . . . . .296 32234 . . . . . . . .216 32072 . . . . . . . . .50 Others . . . . . . .250

Olustee

SandersonMacclenny

GlenSt. Mary

Taylor

Baxter

The Baker County Press

Advertising RatesThe following rates are net unless otherwise noted.

OPEN DISPLAY RATE $6.70 PCI

CONTRACT RATES10% discount - rerun - $6.03 PCI15% discount - 13 weeks - $5.69 PCI20% discount - 26 weeks - $5.36 PCI25% discount - 52 weeks - $5.02 PCI

CLASSIFIED DISPLAY RATE$7.30 PCI net$6.57 - 10% Rerun/Camera ready discount

COLOR$150.00 - Black plus One Color$250.00 - Process Color

INSERTS (5,400 MINIMUM)Under 16 pages- $60 - Per thousandOver 16 pages- $65 - Per thousand

CLASSIFIED LINE RATE$7.00 - 20 words, 25¢ each additional word

SERVICE AD LINE RATE$8.00 - 15 words, 20¢ each additional wordMinimum 2 week run

ONLINE AD RATEBanner - $125/month, unlimited impressionsSmall box - $70/month, unlimited impressionsSkyscraper - $100/month, unlimited impressions

DEADLINESThe Baker County Press publishes every Thursday and has a deadline (space and copy) of Monday at 5:00 pm for any display or classified advertising. Special placement request are considered but never guaranteed unless purchasing a half page or larger ad.

1x 13x 26x 52x

Full Page $844.20 $716.94 $675.36 $632.52

One-Half Page $422.10 $358.47 $337.68 $316.26

One-Quarter Page $211.05 $179.24 $168.84 $158.13

One-Eighth Page $105.53 $89.62 $84.42 $79.07

Business Card $26.80 $22.76 $21.44 $20.08

Classified 1 col. x 3" $21.90 $18.60 $17.52 $16.41

Ad Type Size (inches) (WxH)Full Page 13x21Half Page Vertical 6.375x21Half Page Horizontal 13x10½Quarter Page Standard 6.375x10½Eighth Page Standard 6.375x5¼Business Card 4.167x2

Column Width (inches) 1 Column 1.952 Column 4.1673 Column 6.3754 Column 8.585 Column 10.796 Column 13

Rev. 1/13