participle - jennie winhall

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Running on Empathy

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Collaborative Consumption in Action event NESTA 7 February 2011 Presentation by Jennie Winhall from Participle

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Page 1: Participle - Jennie Winhall

Running on Empathy

Page 2: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Social enterprises as outputs...

In development

In development

Ageing

Families

Youth

Employment

Health

Summer 2009

29

Meeting professionals Seeing behind the scenes

Completing a project Taking on a role

Working for loops

Live experiences!

Yurtopia, Brighton

Crime author, Brighton

Spymonkey, Brighton

Roehampton festival

Roehampton festival

Booth museum taxidermist, Brighton

Discovery Idea generation Prototyping Start upProposal

20

07

20

11

20

09

Page 3: Participle - Jennie Winhall

transactional

relational

Page 4: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Existing services don’t build the kinds of relationships people want

150,000 over 65s in London don’t see friends, family or neighbours in a given month

Loneliness

Use older people’s capabilities to run a distributed social network based on interests and desirable connections

HELLO

Page 5: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Young people considered a national emergency, worst in Europe

Existing services concentrate on reducing risk behaviour through diversionary activities and youth-only youth centres

Summer 2009

29

Meeting professionals Seeing behind the scenes

Completing a project Taking on a role

Working for loops

Live experiences!

Yurtopia, Brighton

Crime author, Brighton

Spymonkey, Brighton

Roehampton festival

Roehampton festival

Booth museum taxidermist, Brighton

Discovery Idea generation Prototyping Start upProposal

ScalingSpring 2008

90% of residents and local businesses shared their time and experiences with young people, who grew their connections and horizons

Youth

Page 6: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Jobs are found through word of mouth, connections and recommendations

Existing services are transactional, concentrating on CVs and holding jobseekers in a queue with other jobseekers

New kinds of relationships and connections between the unemployed, employees and employers

Employment

Page 7: Participle - Jennie Winhall
Page 8: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Rationing care V building resilience

NEED NEED

1. SOCIAL OPPORTUNITIESSocialising, learning, volunteering,working, other activities & interests

2. PRACTICAL DAILY LIVING TASKSShopping, cleaning, DIY, gardening

3. PERSONAL SUPPORTOrganising, paperwork,finances, checking-in

4. PERSONAL CAREBathing,dressing, lifting

Hugeopportunities,but also crisis

Page 9: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Members get help and help out

Page 10: Participle - Jennie Winhall

Members as each others’ solutionDoing things for each other...Enjoying each other’s company

© Participle Ltd. // www.participle.net

Page 11: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

EntirelyDemand

Driven

Meeting up to play

domino’s in the

local pub

Teaching each

other hobbies or

skills

Get-Togethers in members’ homes

Unblocking the sink

Making up a flat pack

table and picking up

takeaway

Cutting hair

Learning new technology to keep up with family and friends

Making Friends

Weeding and mowing the garden

!"#$%&%'(#()*&++

!"#$%&%'(#()*&++

Page 12: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Page 13: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

People like me... Desire to contribute

Affiliation lowers barriers Mutual obligation

Reciprocity

Resilient network

How relationships drive outcomes

Page 14: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Getting to National Scale

‘NW County’ Circle

‘Midlands City’ Circle

‘SW City’ Circle

‘South Coast County’ Circle

‘NE City’ Circle

‘NE County’ Circle

Suffolk Circle

‘Suburban/Rural Mix’ Circle

‘North London’ Circle

‘East London’ Circle

Southwark Circle

Hammersmith & Fulham Circle

‘South Coast City’ Circle

Page 15: Participle - Jennie Winhall

building new Livesfor Individuals &Families to Enjoy

Page 16: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

John and Jo

6

2126

3

Tristan and Susan

6

1311 10

3827

2

Terry and Sinead

20 1815

40’s 40’s

Paul and Suzie

1516

15 1467 45

3

James and Julie

13 123437 16

Steve

4715

Gustav and Talia

18

0

Carrie

37

2

Tara

1237 18 17

14

Josh and Grace

2020+ 20+ 18 1840’s 40’s

Cheryl

23

3 2

Frank and Leanne

57

66 42

ASB

Homelessness

Mental Health

Exclusions/non-attendance

Substance misuse

Children at risk

Environmental health

abuse/violence (past)

There are 100 families in Swindon living in chronic crisis and facing multiple difficulties

Each family costs an estimated £250k per year

Page 17: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

FAMILY

Home Tutor

Benefits Agency

Anti-Social Behaviour Worker

Parenting support worker

Connexions worker

PCSO

Housing officer

Social Worker

Health Worker

Neighbourhood Warden

Police Officer

Teacher

Youth Offending Team worker

3718

17 14

12

Multiple agencies... ... with multiple agendas

Page 18: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Judgement

Agencies’ agendas

Be the parent/power & control

Enforcement

Professionalism and alienating language

Service design not relevant to real lives

Rescuing not empowerment

Lack of trust, honesty, transparency

Hopelessness, believe that change is not possible

Defensiveness & fear

No safe space to ask for help

End up with parent/child relationship

Oppression

Isolation

Exhausted with fighting system

Held in reactive limbo

Lack of trust, honesty, transparency

Hopelessness, believe that change is not possible

AGENCIES FAMILIES

Barriers

Page 19: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Services

Services

Of £250,000 nothing is invested in:

• Opportunities for change

• Building capabilities

• Building support networks

The 80/20 split:Maintaining the Status Quo

14% face-to-face

12% indirect

74% admin

12

One social worker’s time, with

one 12 yr old boy in one family:

80% is spent on reporting and

monitoring for the system itself

Page 20: Participle - Jennie Winhall

Prototype 1:

Families design their own solutions

© Participle Ltd. // www.participle.net

Page 21: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

A new relationship

“We got to interview every single person on the team. No organisations do that, they just make people feel bad.”

Families:

• An open invitation

• Choosing your team

• Setting your own agenda

• Joint projects

• Uncovering aspirations

• Sharing experiences

Team:

• No judgement

• No agenda

• Being loving

• Journey of change

“We started to see the changes we wanted to make. Before it was just people telling us what to do”

Page 22: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Stage 0: Invitation Stage 1: Aspirations

Families are revealing their true potential and having that recognised and reinforced by the team

Families are finding out about the programme

Invitation Connecting & Committing

Revealing Potential

Hopes & Dreams

Family in Action

Families are finding out about the team, and whether they connect with them

Families are deciding whether to commit to the programme

Families create a BIG plan. In these weeks they explore the values and capacities they want to develop

Families test things out on their own for a structured period of time, and reflect with the team

Families learn how to identify the experiences that will help them create what they want in life

1 4 52

Engagement

Families start to recognise what they do in their lives that they want to stop, and own what does not support them as a family. They engage with the team in changing aspects of their environment and the way they live.

3 6

Stage 2: Capabilities Stage 3: Opportunities

Opportunity Seeking

Experiencing New Outcomes

Contribution Building Social Networks

Independence Exit

Families discover the underlying theme to their desires and start seeking those qualities in their daily activties, friendships, work, and family relationships

Families are engaging in outward-focused activities such as local gardening, helping neighbours, volunteering

Families start experiencing the benefits of their changed behaviours and are telling others about it

Families are talking about the success of the programme and a desire to finish

Families open themselves to new relationships and building networks beyond their current friendship circles

Families are doing much more for themselves now and do not want the team to engage as often

7 8 9 10 11 12

Enjoying family life in the community you live in

By the end of theprogramme, families areseeking less help from LIFE

LIFE is a constant throughout families’ ups and downs.

www.alifewewant.com

• open invitation, family-led• a team to work with, 6mths - 2yrs• stages of development and tools• open content site sharing principles and

techniques between families and workers

Page 23: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

7Eviction orders avoided

6Children taken

off child protection plans

4ASBOs

avoided

80-90%Reduction in police callouts on average

3Child

protection plans

prevented

2Children

achieved full school

attendance, from none at all

1Child, about to be taken into care,

stayed with his family

LIFE to Date Based on 47 family members...

2010£760k saved in the first year of running a pilot (£275k on actual, £485k on preventative)

1

2

3

4

Valuing Myself

Designing a Life that I Value

Building Valuable Relationships

Living Within theCommunity

The Four Capabilities of the LIFE Programmesystem outcomes capabilities

Page 24: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

LIFEboard

• Closed social network

• Families track progress through rich media

• Capabilities tagged

• Shared documentation of activities

• Only 7% team admin time and falling

• Next steps: share with other families

... a new social dynamic

Page 25: Participle - Jennie Winhall

© Participle Ltd. // www.participle.net

Getting to National ScaleThe Plan

‘NE City’ LIFE

Swindon LIFE

‘Suburban/Rural Mix’ LIFE

‘East London’ LIFE

‘North London’ LIFE

‘South Coast City’ LIFE

‘South London’ LIFE

6New LAs

2 Yrs.Setting Up LIFE

£75kPer Year

50Family Members

£1.5mTarget Savings

Page 26: Participle - Jennie Winhall

transactional

relational

• people as assets

• contribution & reciprocity

• relationships as generators of change

• new resource flows

• strengthened by increased participation