partner program for resellers - micro focus · 2019-12-09 · partners to subsidize their marketing...

Partner Program for Resellers

Contents

3 Micro Focus Today

4 About Micro Focus

5 Our Solutions for Digital Transformation

6 Micro Focus Products and Solutions

7 Program Membership Tiers

8 Partner Membership Progression

9 Become a Portfolio Expert

10 EnablementandCertification

11 PartnerProgramBenefits

12 Market Development Funds

3 Micro Focus Partner Program for Resellers

Micro Focus Today

Micro Focus is built on stability, innovation, and delivering a robust portfolio of enterprise grade software.

40 years



About Micro Focus

Micro Focus helps organizations run their business and transform it.

Our software provides the critical tools they need to build, operate, secure, and analyze their enterprise. By design, these tools bridge the gap between existing and emerging technologies—enabling faster innovation, with less risk, in the race to digital transformation.

Digitalization has changed everything. Organizations are unleashing the power of IT to supercharge innovation. Think speed up or become obsolete. But as you respond to the demands of digitally empowered customers, you also need to keep your business running smoothly.

12.2K1976

6K+ 300 4.8K

Year established

UK Headquarters Newbury, Berkshire

US Headquarters Santa Clara, California

Government Solutions Headquarters Vienna, Virginia

Employees in 49 countries

Business-critical products

Software engineers

Partners worldwide

40KEnterprise customers

$3.6BAnnual revenue


Our Solutions for Digital Transformation

Enterprise DevOps Build and deliver better software faster

Security, Risk & Governance Secure what matters most

Hybrid IT Management Operate with agility

Delivering business value in the digital economy requires a high-speed approach. With our solutions, organizations can unleash the power of DevOps across hybrid IT landscapes—quickly bringing innovative ideas to life at the pace their business demands.

Hybrid IT is a sprawling, volatile, siloed place that jeopardizes the ability to compete. With our solutions, organizations can master hybrid IT with new agility—bridging traditional and transformational IT services from mainframe to mobile, from corporate to cloud.

Predictive Analytics Analyze in time to act

Cyber threats are escalating. Apps and processes contain unforeseen risks, and privacy and compliance requirements are mounting. With our solutions, organizations can take a holistic, analytics-driven approach to securing what matters most—identities, applications, and data.

Lakes of data are valuable only if you can surface the insights hidden within their depths. With our solutions, organizations can leverage machine learning to transform unlimited volumes of data into accurate, actionable, automated insights—enabling them predictandinfluencebusinessoutcomes.


Application Modernization& Connectivity (AMC)

Application Delivery Management (ADM)

IT OperationsManagement (ITOM)

Security Information Management& Governance (IM&G)

Vertica

Micro Focus COBOL*

Mainframe Solutions*

Host Connectivity*

Performance Testing

Lifecycle & Portfolio Management

Functional Testing

Data Center Automation

Hybrid Cloud Management

Service Management Automation

Data Protection

Operations Bridge & Analytics

Network Operations Management

Identity & Access Management

Security Operations

Application Security

Data Security

UnifiedEndpointManagement

Collaboration Solutions

Archiving & Risk Management

Secure Content Management

Connected

IDOL*

Vertica

The Micro Focus enhanced product suite includes 23 product portfolios within six product groups, providing you with greater opportunity to drive more revenue through portfolio specialization and cross-sell potential.

Micro Focus Products and Solutions

*PortfolioExpertdesignationnotoffered.


OurPartnerProgramoffersthreemembership levels:

AuthorizedTo become an Authorized Partner requires a formal agreement with Micro Focus. Once registered you’ll gain free access to ourPartnerPortalwhereyouwillfindouron-demandsalesandtechnicaltrainingandcertification.Norevenuerequirements.

GoldAuthorized Partners can achieve Gold status by completing 2 sales+2technicalcertificationswithinoneofthesixproductgroups. No revenue requirements.

PlatinumTo achieve Platinum status, partners must meet Gold Partner requirements by Product Group plus achieve $1M USD in total annual new business sales.

Program Membership Tiers



A G P

• Additionalfinancialbenefits• Joint GTM engagement• Free access to Micro Focus events*• Partner Advisory Council

Requires a formal partner agreement with Micro Focus

• Front-end partner discount• Micro Focus Partner Portal Access• Sales support• Online sales & technical enablement• Access to Micro Focus Knowledgebase

Gold + $1M in total annual New Business Sales

• Deal registration rebates• Instructor led training • Advanced technical training • Marketing support and MDF• 50 support request entitlements

Authorized + 2 Sales and 2 Technical Certifications by Product Group

Requirements

Authorized Gold Platinum

Core Benefits

Agreement

Certifications

Revenue

Three membership tiers reward your investment in Micro Focus.

*Maximumof10individualeventadmissionstobeusedinthecurrentMicroFocusfiscalyear(November1toOctober31),applicableforMicroFocushostedeventsonly.

Partner Membership Progression


Become a Portfolio Expert

Showcase the depth of your product knowledge.

Completetwotechnicalcertificationsforeachportfolioyou specialize in and earn your portfolio expert badge. These can be published on your website.

Note:IfthetwotechnicalcertificationscompletedtoachieveGold/Platinumstatusarein the same product portfolio, you will automatically qualify as a portfolio expert.

Gold Partner

IT OperationsManagement

G P Gold Partner or Platinum PartnerinthespecificProductGroup

or

2 x Technical Certificationsin the same product portfolio(e.g. Data Center Automation)

Portfolio Expert

Data CenterAutomation


Enablement and Certification

Access to quality enablement is key in providing the knowledge and skills you need to be able to present, demonstrate and sell our solutions with confidence.

Partners have the same access to enablement as our direct sales force, along with a choice of study options to suit your preferred learning style:

• On-demand, web-based training via the Micro Focus Partner Portal—available free of charge

• Virtual or classroom instructor-led training

Get On Board If you are new to Micro Focus, sign up for our on-boarding program to get access to product information, sales training and tools to help you get started.

Get CertifiedTailoredtrainingandcertificationequipsyouwiththeskillsyouneed to succeed and ensures your company gains valuable benefitsfromthepartnerprogram.

Advanced Technical TrainingCertifiedPartnershaveexclusiveaccesstoouronlinedemosystem and receive invitations to Tech Bootcamps, Lab weeks and more.

Continuous LearningKeep up-to-date with the latest market trends, product releases, roadmaps and competitive insight. Make sure your product preferences are selected and we’ll push the right information to you.

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2

3

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Partner Program BenefitsSales Authorized Gold Platinum

Micro Focus Partner Portal Sales & GTM collateral

PartnerDiscountthroughdistribution/contractual

Internal use software licenses (demo and training purposes only)

Sales support

Self serve access to create quotes and place orders

Presales support (50 service requests per product group)

Joint GTM planning

Qualifiedleads

Deal registration

Referral rebates

Access to demo systems

Marketing

Partner Program marks and Portfolio Expert badges

Co-brandedpartnermarketingtools/co-marketingservices

MDF: Market Development Funds eligibility

Enablement

Sales and technical training (on-demand)

Salesandpre-salestechnicalcertificationsexams

Advanced technical training (digital learning) from Micro Focus Education

AdvancedtechnicalcertificationsfromMicroFocusEducation

Publicadvancedtechnicaltraining(VILT/ILT)fromMicroFocusEducation At a 10% discount At a 30% discount At a 50% discount


Market Development Funds

Extending a partner’s market reach and accelerating growth.

Market Development Funds (MDF) are provided to eligible partners to subsidize their marketing and sales activities which generate awareness and drive demand for Micro Focus Products and Solutions.

The MDF Program Provides resources to support partner planning and execution of sales and marketing activities that drive new business across the Micro Focus portfolio of products and services. Partners are provided access to Micro Focus tools, campaigns, and third-party resources to help generate leads and grow the business, including a network of Marketing Services Agencies to help you deliver measurable,effective,andintegratedco-marketingcampaigns.

Planning and execution occurs semi-annually. Micro Focus leverages a claiming model for reimbursing partners. MDF activities are governed by the “Eligible Activity Matrix” (EAM) and MDF Program terms. MDF activity requests, claiming process, and invoice submission (where applicable) are managed via the Micro Focus Partner Portal.

©2019MicroFocusoroneofitsaffiliates.MicroFocusandtheMicroFocuslogo,amongothers,aretrademarksorregisteredtrademarksofMicroFocusoritssubsidiariesoraffiliatedcompanies in the United Kingdom, United States and other countries. All other marks are the property of their respective owners. www.microfocus.com

Learn MoreContact your Partner Business Manager to learn more about the Micro Focus Partner Program for Resellers.

Partner Program website ›

http://www.microfocus.com/partners

partner program for resellers - micro focus · 2019-12-09 · partners to subsidize their marketing...

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