A presentation of the Blue Cross and Blue Shield Association. All rights reserved.

Partnering with Blue Cross Blue Shield Health Plans to Transform Communities

March 13, 2013

Abigail Berube, MPHSr. ConsultantCenter for Clinical OperationsBlue Cross Blue Shield Association

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Blue Cross and Blue Shield System

The Blue Cross and Blue Shield System consists of 38 independently operated Blue Cross and Blue Shield member companies, a Federal Employee Program® and an Association, which serves the collective needs of the Blue Cross and Blue Shield Plans.

A presentation of the Blue Cross and Blue Shield Association. All rights reserved.

• Sharon Wamble-King, Florida Blue

• Julie Wagner, CareFirst BlueCross BlueShield

• Dawnavan S. Davis, PhD, MS, Blue Cross and Blue Shield of Kansas City

• Cle J. Jackson, Blue Cross Blue Shield of Michigan

Panelists

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A presentation of the Blue Cross and Blue Shield Association. All rights reserved.

The majority of Blue Foundations’ community investments have focused on Prevention, Wellness, and Access to Care.

Access to Care 26%

5%5%

5%Obesity Issues 21%

Prevention & Well-

ness 26%

5%5%

Blue Foundations’ Primary Focus Areas

Access to CareDisaster ReliefHealthcare StaffingMedical ResearchObesity IssuesPrevention & WellnessNon-healthcare RelatedOther

Blue Foundation Communities’ Investment Focus Areas

Source: 2011 Foundation Community Investments and Partnerships Survey (NE 19)

A presentation of the Blue Cross and Blue Shield Association. All rights reserved.

Learn More at BCBS.com

In 2011, The Blues® collectively contributed more than $210 Million in direct community investment programs nationwide.

This year’s Investing in America’s Health report highlights many of the meaningful programs, collaborations, and sponsorships supported by Blue companies that provide families with better access to safe, quality care and enable healthier living.

A presentation of the Blue Cross and Blue Shield Association. All rights reserved. - 6 -

Blue Plan Activities to Improve Health Equity

A presentation of the Blue Cross and Blue Shield Association. All rights reserved.

Learn More at BCBS.com

@BCBSM "Make the Play for Healthy Habits"10-year-old documented his fight against childhood obesity through "Portion Size Me" video. #childobesity #hcsm