passenger information software in airports
DESCRIPTION
How to enhance your communication to your passengers/ users at the airport. Userfriendly, clear and flexible.TRANSCRIPT
STATING THE OBVIOUS?Why clear communication makes a difference.
”Risk Management”
•HOME
AIRPORT
ON PLANE
Level of Stre
ss
No 1 cause of stress: LOSS OF TIME
Fear of missing the flight is a majorconcern for passengers with 44%placing ‘loss of time’ as their top reason for stress at the airport. (SITA: 2012 Passenger self-service survey highlights)
Our MISSION is to reduce stress and enhance a positive traveling experience by ensuring aCLEAR COMMUNICATION on site.
OBVIOUS COMMUNICATION - TO WHOM?
• ASK THE RIGHT QUESTIONS TO THE RIGHT PERSONS = Involvement - Ownership• MAP PROFILS - WHO ARE OUR
USERS/GUESTS ? • WHAT ARE THEIR NEEDS?• TESTING USABILITY
•WHY?
GENERATING PROFIT
BY PLEASING BOTH PASSENGERS AND AIRLINES
”THE CHOSEN ONE”Prefered point of travel + partnerPASSENGERS
• Comfortable navigating the APT• Reducing negative STRESS to
possitive EXCITEMENT • Easy navigation of check-in area,
swift passage of security
MORE TIME FOR SHOPPINGAND ENJOYING AIRPORT FACILITIES
AIRLINES
• EFFECTIVE TURNAROUNDS• HIGH LOAD FACTOR (POP DEST)• SERVICE:
- call outs in native languages. - Novice personel can handle boarding- Reduces the risk of human error (i.e. too late or missing announcements)
Airports are unique retail environments due to the environmental and psychological issues linked with the travel process. Travellers experience feelings of anxiety, stress and excitement which make them react in unusual ways. Airport retail environments therefore differ from more day-to-day channels of distribution. Consequently, retailers' approaches must also differ in order to maximise performance. There is evidence of a considerable impulse purchasing effect in airport retail operations which, if understood and harnessed by airport retailers, can enhance performance.The impulse effects will differ significantly between customer segments due to both the psychological effects of the travel experience and the existence of normative traits. Retailers must create an environment that minimises inherent stress and accentuates or at least maintains natural levels of excitement, while also virtuously motivating impulse purchasing by reducing or eliminating barriers to purchase. Development of an impulse strategy, which should permeate all elements of airport retail activities, is essential for maximising performance and profitability.Copyright © 2002 Henry Stewart Publications Ltd.Ref. Journal of Consumer Behavior, Vol 3, G. Crawford & T.C.Melewar
VIAS – The public information system
• PIS Software combining
- Your Needs
- Our Knowhow
= CLEAR MESSAGE FOR USERS
CLEAR MESSAGE
VIAS
YourNeeds
OUR KNOWHOW
VIAS – The public information system • A flexible and easy to use system which produces
traffic information to your passengers.
• Manages a large number of external units with both speech and text.• (Re)configures online – Changes can be implemented
without interruptions. • Scalable and easily adjusted to the amount of data and
the number of traffic nodes.• No hardcoded relations
VIAS – The public information system
OPERATOR
PLATFORMSGNS
MONITORS
BOARDSTRAFFICCONTROL
ROUTETIMETABLES
Realtime infoText info
Text & Graph. info
Text infoTimet. received
1 x p. n.
Timet. Received 1 x p.n.
•viasPASPassenger Announcement System
viasPAS – Passenger Announcement System
• The easy way of generating loudspeaker messages
• Compatible to ANY passenger information system: PIS
• Connects to the PIS through SQL access or dedicated protocols.
• Can generate messages on any status change in any field in the database
VIASPAS – Passenger Announcement System
ENGLISH
ITALIAN
POLISH
Your choice of languages
viasPASGeneric Public
AnnouncementSystem
PISPassenger
InformationSystem
viasPAS – Passenger Announcement System
• Setup webpage for configuration of viasPAS•Web service to integrate viasPAS with the PIS-system• A communication process to gather data from PIS-system• A core process that controls time based messages• A core process that controls event based messages• Informational webpage for operator for confirmation of delivered messages
viasPAS – Passenger Announcement System
External PIS-system
Traffic Database
RuleDatabase
ConfigurationDatabase
Event basedrule evaluator
Time basedrule evaluator
Communication
w/ viasPAS
•viasINFOPOINTAudioannouncements for visual impaired
viasINFOPOINT :Audio Announcement System for VISUEL IMPAIRED
• Unit which transforms content featured on a monitor into audio announcement enabling the visual impaired to receive information.
• ViasINFOPOINT automatically detects when a person is standing below it and will begin to announce the content of the monitor to which it is connected.
Thank you for your time!
To learn more about the viasTraffic info system please go to www.vias-lpt.com
or contact us at [email protected] // TEL: +45 76740484