passion for electronic entertainment
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1 is a subsidiary of
COMPUTEC MEDIA AG Passion for Electronic Entertainment
Computec Media
is a subsidiary of Page 2 | company presentation II/2013
Founded in 1989: 24 years of market experience in electronic entertainment
Member of the Marquard Media Group; founder and owner: Jürg Marquard
Shareholder: 95 % Marquard Media International AG, 5 % free float
Corporate management: Albrecht Hengstenberg (CEO), Rainer Rosenbusch (CFO), Ingo Griebl (CDO),
Hans Ippisch (COO)
Key player in the electronic entertainment sector with a total of 14 regular print magazines, 16 online portals,
server services in the game sector, 1 download portal, own games publishing activities as well as specialized
E-Commerce products and events with offices in Nuremberg, Berlin, Hamburg, Munich and Bad Nauheim.
Permanent advancement thanks to development of new business areas such as games publishing (“Reborn
Horizon”, “Birdies Run”), expansion of corporate publishing activities and acquisitions (last 4players.de,
gamesIndustry.biz Germany, golem.de and gamezone.de).
Print:
approx. 3 million readers per month (sources: AWA 2012, reader surveys),
approx. 600,000 magazines sold per month , of that approx. 75,000 subscribers (sources: IVW, publisher)
Online:
5.95 million unique users net, 9.69 million unique users cumulated (acc. to AGOF internet facts 2013-01)
319 million page impressions; 43 million visits; 3.7 Mio registered users (acc. to IVW 03/13)
11.0 million unique visitors; 27 million visits (acc. to Google Analytics 03/13)
Ratio of sales to advertising revenues: approx. 2:1
Approx. 185 employees
Turnover: € 24.6m, EBITDA: + € 3.4m (2012)
Facts: COMPUTEC MEDIA AG
Overview
Member of the Marquard Media
Group; founder and owner:
Jürg Marquard
95 % Marquard Media
International AG
5 % free float
Computec Media
is a subsidiary of Page 3 | company presentation II/2013
The Print Portfolio
Overview
The magazine portfolio comprises 14 regular publications on the topics of gaming (PCs and consoles, online, mobile), digital lifestyle,
hardware, software, movies/DVDs, kids and music. The use of innovative and powerful media campaigns enables us to target a highly
attractive, trendsetting, brand-conscious audience capable of shaping public opinion without the losses associated with a scattershot approach.
Approx. 600,000 magazines sold per month; of which approx. 75,000 are delivered to subscribers
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31,200** 20,300** 25,783* 48,300** 12,800** 20,800** xxxxx**
55,256* 52,426* 64,700** 21,600** 22,407* 37,238* 23,500*
Computec Media
is a subsidiary of Page 4 | company presentation II/2013
SFT – Spiele Filme Technik:
The test magazine for digital entertainment
This high-quality magazine offers unquestioned
editorial authority as well as technical and
emotional sales advice on everything to do with
games, films, music and technology. The target
group consists of young, consumer-oriented male
technology enthusiasts who enjoy electronic
entertainment and live the digital lifestyle.
Pad & Phone:
All about smartphones and tablets
Every two months Pad & Phone brings you
comprehensive product reviews and tests of
current smart phones and tablets, practical guides
to especially interesting devices, tips on ideal
accessories, useful apps, as well as games for all
major smart phone and tablet systems.
Frequency: bimonthly
Paid circulation: 23,500 copies (publisher’s info)
Copy price: 5.99 €
Advert price: 1/1 page 5.900,- €
Website: www.pcgameshardware.de/mobile
Sheer Entertainment
The UE & Movie Segment
Widescreen:
The test magazine for Blu-ray, DVD & movies
DVDs, Blu-ray, movies – Widescreen sheds light
on all aspects of the world of film. Featuring
detailed articles on cinema reviews, new DVD and
Blu-ray releases, tests on home cinema
equipment, background reports and star
interviews, it also comes with a great bonus DVD
containing film and series highlights.
First issue: 12/2004
Frequency: monthly
Paid circulation: 55,256 copies (IVW I/2013)
Coverage: 220,484 readers (AWA 2012)
Copy price: 4.99 € inc. DVD, 2,99 € magazine
Advert price: 1/1 page 11,490.- €
Website: www.spielefilmetechnik.de
First issue: 01/2003
Frequency: monthly
Paid circulation: 21,600 copies (publisher’s info)
Copy price: 6.50 € inc. DVD
Advert price: 1/1 page 6,300.- €
Website: www.widescreen-online.de
Computec Media
is a subsidiary of Page 5 | company presentation II/2013
The PC Game Magazines: Diverse and Detailed
The PC Segment
PC Games:
20 years of pc games
competence Germany’s first ever magazine
dedicated exclusively to games
offers clear and concise news
on every subject under the PC
gaming sun, with background
reports and expert advice on
new purchases.
First issue: 10/1992
Frequency: monthly
Paid circulation: 52,426 copies
(IVW I/2013)
Coverage: 844,675 readers/issue
(AWA 2012)
Copy price: 5.50 € inc. DVD
Advert price: 1/1 page 12,800.- €
Website: www.pcgames.de
PC Games MMORE This magazine is the
indispensable companion
for all MMOG gamers.
It offers readers
comprehensive information
on the instances, skills,
quests and professions
necessary to succeed in
the huge online role-playing
realms of World of
Warcraft, Star Wars: The
old Republic, Warhammer
Online etc.
First issue: 01/2007
Frequency: monthly
Paid circulation: 64,700 copies
(publisher’s info)
Copy price: 6.99 €
Advert price: 1/1 page 6,800.- €
Website: www.mmore.de
Computec Media
is a subsidiary of Page 6 | company presentation II/2013
PC Games Hardware: Expert knowledge in a nutshell
The PC Segment
The IT magazine for gamers
Germany’s first and leading hardware
magazine for PC gamers sheds light on the
hardware world from the gamer’s
perspective.
Target readers are demanding multimedia
specialists with a high level of purchasing
power. They are males between 16 and 40,
extremely technology-friendly and open to
new types of media.
First issue: 10/2000
Frequency: monthly
Paid circulation: 37,238 copies (IVW I/2013)
Coverage: 344,272 readers/issue (AWA 2012)
Copy price: 5.30 € inc. DVD, magazine 3.99 €
Advert price: 1/1 page 7,900.- €
Website: www.pcgameshardware.de
Computec Media
is a subsidiary of Page 7 | company presentation II/2013
buffed – The Online-Role-Playing-Games-Magazine www.buffed.de, www.mybuffed.de
The Online (Role-Playing) Games Segment
buffed – the magazine for role-players
buffed is the first magazine that emerged from a purely online portal,
and is the first ever German-language magazine to offer the concept
of coverage focused on computer role-playing games and fantasy
topics with a full editorial range of subjects on offer: tips, strategies,
product tests, previews of new games – but also entertaining “reading
material” and reports as well as lots of other content linked to the
successful online portal of buffed.de.
At the editorial heart of this magazine are not only the latest online
hits such as World of Warcraft, Star Wars: The old Republic or
Warhammer Online, but also new role-playing games for lone heroes.
An attractive format, a tasteful layout with tips on trading cards and
plenty of buffed appeal always succeed in enticing readers.
First issue: 09 + 10/2007 (August 2007)
Frequency: bimonthly
Paid circulation: 31,200 copies (publisher’s info)
Copy price: 6.99 €
Advert price: 1/1 page 6,400.- €
Computec Media
is a subsidiary of Page 8 | company presentation II/2013
Games Aktuell:
All Systems in One Magazine
Games Aktuell is one of the most
successful multiformat gaming
magazines on the shelves today.
With comprehensive news,
previews, reports and tests, Games
Aktuell covers the entire gaming
market. Expert advice on useful
hardware accessories and helpful
tips & tricks complemented by a
detailed service section come
together to form the magazine’s
overall concept – as does its
uncomplicated language and the
conscious abandonment of obscure
jargon.
Anyone wishing to immerse
themselves in the fascinating
worlds of PC and console games
will find the ideal companion in
Games Aktuell.
Every game for every platform
The Multiformat Segment
Games and More:
Digital Entertainment for All!
Games and More targets the
rapidly growing audience of
casual gamers and features
stylish video gaming articles in
a generally intelligible manner.
Games and More also keeps
you posted about the latest in
movies, music, hardware and
gadgets. Get an instant update
on the world of electronic
entertainment – it’s all in there!
First issue: 11/2008
Frequency: bimonthly
Paid circulation: 51,000 copies
(publisher’s info)
Copy price: 1.99 €
Advert price: 1/1 page 9,990.- €
Webseite: www.gamesaktuell.de
First issue: 06/2003
Frequency: monthly
Paid circulation: 22,407 copies
(IVW I/2013)
Copy price: 3.90 € DVD
2.99 € mag.
Advert price: 1/1 page 7,700.- €
Webseite: www.gamesaktuell.de
Computec Media
is a subsidiary of Page 9 | company presentation II/2013
Console Magazines: Magazines for each system www.videogameszone.de
The Consoles Segment
play³, Germany‘s top-selling
PlayStation magazine, is
combining the worlds of
PlayStation 3, PlayStation 2,
PlayStation Portable and the
upcoming Playstation Vita. In
addition to exciting previews of
all major titles, play³ features the
best advice on new purchases
and informative product tests.
PlayStation
First issue: 06/1997
Frequency: monthly
Paid circulation: 20,300 copies (publisher’s info)
Copy price: 3.90 €
Advert price: 1/1 page 6,500.- €
Nintendo
N-Zone
Germany‘s big Nintendo
magazine gives its ever-growing
community of Nintendo console
fans info, reports and tests on all
things to do with Wii, Nintendo
DS and the upcoming Wii U.
First issue: 05/2007
Frequency: monthly
Paid circulation: 25,783 copies (IVW I/2013)
Copy price: 5.50 € incl. DVD
Advert price: 1/1 page 7,500.- €
Computec Media
is a subsidiary of Page 10 | company presentation II/2013
Console Magazines: Magazines for each system www.videogameszone.de
The Consoles Segment
XBG Games: number one in Germany
XBG Games, the leading Xbox magazine in
Germany, provides readers with professional tests,
up-to-date previews, comprehensive buying advice
and informative behind-the-scenes footage.
Xbox
First issue: 2003
Paid circulation: xxxx copies (publisher’s info)
Copy price: 3.80 €
Advert price: 1/1 page 7,100,- €
X3: No compromise: 100 % Xbox 360
X3 offers the best for Xbox 360. Sizzling news,
extensive previews, significant reviews, an
invaluable help section with tips and tricks and all
the hottest trends from the Xbox universe.
Xbox
First issue: 09/2008
Paid circulation: 12,800 copies (publisher’s info)
Copy price: 4.99 €
Advert price: 1/1 page 6,600.- €
PlayBlu, the magazine for PlayStation 3 and Blu-
ray is the ideal mate for technique and
entertainment fans: PlayBlu offers information,
concrete purchase advice, interesting reports and
workshops for games und hardware.
PlayStation and Blu-ray
First issue: 2009
Paid circulation: 20,800 copies (publisher’s info)
Copy price: 3,80 €
Advert price: 1/1 page 6,500,- €
Computec Media
is a subsidiary of Page 11 | company presentation II/2013
Corporate Publishing at Computec Media
The Corporate Publishing Segment
The daily B2C magazine
gamescom aktuell is the perfect
supplement to the gamescom
guide. Visitors to gamescom
receive this magazine with a total
circulation of 145,000 copies at the
fair.
gamescom aktuell
Every year before the start of
gamescom, Computec Media
publishes the ultimate guide to the
largest fair for interactive games
and entertainment. The
gamescom guide is available free
of charge at the end of July at over
140 Saturn retail stores in
Germany and also comes bundled
with PC Games, SFT, play³ and
other Computec magazines.
gamescom guide
One of the biggest consumer electronics
chains, Saturn, is using Computec Media’s
profound expertise to produce multiple
catalogs a year, focusing on gaming and
technology. PC Games, play³, N-ZONE, X3
and SFT magazines contribute editorially to
the classic buyers guides. Up to one million
copies are printed and available for free at all
Saturn stores in Germany. Additionally, the
catalogs are offered as a high quality PDF
download on Computec’s major websites,
reaching even more consumers.
Saturn catalogs
Computec Media
is a subsidiary of Page 12 | company presentation II/2013
The Online Portfolio: Leading in Electronic Entertainment
Overview
5.95 Mio unique users net, 9.69 Unique Users cumulated (AGOF**)
319 Mio page impressions – 43 Mio visits – 3.7 Mio registered users (IVW*)
27 Mio visits – 11.0 Mio unique visitors (Google Analytics*)
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Computec Media’s 16 websites – the leading electronic entertainment network in German-speaking territories
www.schueler.cc
www.spielefilmetechnik.de www.widescreen-online.de www.pcgames.de www.pcaction.de www.pcgameshardware.de
www.gamesaktuell.de www.gamezone.de www.videogameszone.de
www.buffed.de
www.kidszone.de www.smartphone-daily.de
www.golem.de www.4players.de www.readmore.de gamesindustry.biz Deutschland
Computec Media
is a subsidiary of Page 13 | company presentation II/2013
spielefilmetechnik.de and widescreen-online.de
The UE & Movie Segment
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www.spielefilmetechnik.de
The SFT online site is all about
movies, electronic entertainment,
technology and music. Here trend-
conscious consumers will find cool
entertainment gadgets, the latest
news, smart postings and
professional test reports from the
digital world.
PIs (IVW): 732,051* Visits (IVW): 98,859* Unique Users: 30,000**
Google Analytics: PIs: 707,464* Visits: 85,212* Unique Visitors: 78,640*
PIs (IVW): 713,281* Visits (IVW): 94,714* Unique User: 70,000**
PIs (IVW): 101,992*
Visits (IVW): 54,074*
www.widescreen-online.de
Everything about movies, DVD
and home cinema technology. A
news portal, previews of movie
and DVD releases, a movie quiz
in real time, a forum – makes the
film fan’s heart beat faster.
Google Analytics: PIs: 63,108* Visits: 24,240* Unique Visitors: 15,607*
Computec Media
is a subsidiary of Page 14 | company presentation II/2013
www.pcgames.de
Pcgames.de features the hottest news,
comprehensive reviews, exciting
videos, useful walkthroughs and hints
for experienced and novice PC gamers
as well as casual gamers. The editorial
team focuses on top stories and
illustrates the hottest topics with its
transparent heat system. The website's
visitors can become fans of games.
The more fans a game has, the more
attention from the editorial team this
game gets.
www.pcaction.de
The name says it all! PC Action
Online keeps its readers informed
with tests, previews and reviews as
well as helpful tips & tricks on
everything going on in the PC games
market. The main focus of the
coverage is on action games.
pcgames.de and pcaction.de
The PC Segment
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PIs (IVW): 31,749,603* Visits (IVW): 6,626,127* Unique User: 1,850,000**
PIs (IVW): 232,660* Visits (IVW): 48,872* Unique User: 30,000** Google Analytics: PIs: 211,104* Visits: 41,552* Unique Visitors: 25,737*
Computec Media
is a subsidiary of Page 15 | company presentation II/2013
pcgameshardware.de and smartphone-daily.de
The PC Segment
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PIs (IVW): 26,968,756* Visits (IVW): 5,393,216* Unique User: 2,110,000**
www.pcgameshardware.de
The portal that features everything
gamers ever wanted to know about
hardware! News and information,
product reviews written by both the
editorial staff and readers, and columns
on various topics are combined to form
an excellent overall package.
PIs (IVW): 204,380*
Visits (IVW): 35,352*
Unique User: 30,000**
Google Analytics: PIs: 98,075* Visits: 29,614* Unique Visitors: 26,158*
www.smartphone-daily.de
Smartphone Daily covers the vast world
of mobile devices. On the agenda are
mobile technology trendsetters like
smartphones and tablet PC makers such
as Apple, Samsung, HTC, Motorola or
Nokia. In addition to daily news,
Smartphone Daily also offers smartphone
durability tests of mobile devices.
Computec Media
is a subsidiary of Page 16 | company presentation II/2013
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gamesaktuell.de and gamezone.de
The Multiformat Segment
www.gamesaktuell.de
powered by Cynamite
All the latest news, detailed reviews,
exclusive special features - the
entertainment platform offers gaming
fans the full package. Information,
entertainment and modern community
features like clubs, blogs and readers’
articles keep visitors coming back day
after day.
PIs (IVW): 2,764,282* Visits (IVW): 644,448* Unique User: 300,000**
PIs (IVW): 1,998,513*
Visits (IVW): 714,645*
Unique User: 220,000**
www.gamezone.de Gamezone.de is an editorially supervised
portal for computer and video games. In
addition to current gaming news and
specials, some of which are written by the
users themselves, the page provides one
of the largest German review databases
for PC, console and mobile games.
Google Analytics: PIs: 1,918,664* Visits: 693,372* Unique Visitors: 406,609*
Computec Media
is a subsidiary of Page 17 | company presentation II/2013
kidszone.de and videogameszone.de
The Multiformat Segment
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www.kidszone.de
For the youngest gamers! Here,
everything revolves around anime
series (Yu-Gi-Oh!, Pokémon, Naruto
etc.) and the trading card games based
on them.
PIs (IVW): 16,538,930* Visits (IVW): 1,967,317* Unique User: 330,000**
www.videogameszone.de
Videogameszone.de covers all
stationary and mobile consoles. The
editorial mix of red-hot news, critical
reviews, comprehensive hints,
walkthroughs and numerous videos
provide in-depth information for all
console gamers. The focus on top
games is supported by a transparent
heat system that shows the hottest
topics. The website's visitors can
become fans of games. The more fans
a game has, the more attention from
the editorial team this game gets.
PIs (IVW): 3,589,532* Visits (IVW): 896,415* Unique User: 330,000**
Google Analytics: PIs: 3,004,450* Visits: 637,308* Unique Visitors: 376,039*
Computec Media
is a subsidiary of Page 18 | company presentation II/2013
4players.de
The Multiformat Segment
www.4players.de
The online magazine for computer, video and mobile
games: 4Players.de delivers highly topical news, reviews,
features and game tips to major new releases on PC, PS3,
Xbox 360, Wii U, 3DS, PS Vita and iPad / Android.
PIs (IVW): 23,878,031*
Visits (IVW): 5,444,387*
Unique User: 1,190,000**
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www.4pl.de
The 4Players League offers all the enthusiastic online
players a gaming platform on which both beginners and
advanced gamers of various skill levels can compete in
single matches or tournaments.
Computec Media
is a subsidiary of Page 19 | company presentation II/2013
buffed.de
The Online Role-Playing Games Segment
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PIs (IVW): 17,442,743* Visits (IVW): 4,504,252* Unique User: 740,000**
www.buffed.de
Databases, videos, news, comics,
tips and features about the most
popular online roleplaying games
(MMORPGs). Includes the fantasy
community „mybuffed“ and
BLASC, the leading German World
of Warcraft database.
Computec Media
is a subsidiary of Page 20 | company presentation II/2013
golem.de
The IT B2B Segment
Golem.de is one of Germany’s leading news
websites in the IT sector. Online marketing
managers, decision makers and buyers get
professional information on the potential of
products, brands and markets by background
reports, purchase recommendations, market
research results, in-depth and critical
analysis of market events.
PIs (IVW): 42,492,262*
Visits (IVW): 12,761,510*
Unique User: 2,040,000**
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Computec Media
is a subsidiary of Page 21 | company presentation II/2013
gamesIndustry.biz Germany
The Games B2B Segment
www.gamesIndustry.biz Germany
Starting April 1st 2012, Computec Media AG
runs the German portal of
GamesIndustry.biz, the world's leading B2B
news service of the PC and video game
industry.
Computec Media
is a subsidiary of Page 22 | company presentation II/2013
Readmore.de, Germany’s market
leader in the e-sports coverage
sector, is Computec Media’s central
e-sports presence. Since its
inception in 2005, technology and
sports savvy editors report on the
latest trends from the competitive
computer games scene (e-sports).
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readmore.de
The eSport Segment
Google Analytics: PIs: 11,024,697* Visits: 1,677,291* Unique Visitors: 299,094*
Computec Media
is a subsidiary of Page 23 | company presentation II/2013
The youth community founded in
2007 by students is a well
established player in the audience -
with nearly 3 million registered users
and 150 million page impressions.
Schueler.CC offers a free platform for
students in Germany with many
useful features for organizing their
classes and groups of friends.
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schueler.cc
The Social Communities Segment
PIs (IVW): 150,457,090*
Visits (IVW): 3,535,853*
Unique User: 230,000**
Computec Media
is a subsidiary of Page 24 | company presentation II/2013
Expanded Range of Products on Offer
Computec Services
In addition to editorial print and online offerings, Computec Media operates other successful activities, particularly in the online market.
These include services with 4Netplayers in the area of game and teamspeak server, an own browser game, an iOS game, a competition for
game developers, a games download portal as well as specialized online stores. What’s more, Computec organizes and is media partner to
a number of different events in the field of digital entertainment.
a. o.
Events E-Commerce
Online-Shops:
www.buffed.de
www.pcgames.de
www.pcaction.de
www.pcgh.de
www.videogameszone.de
Download:
Role Play Convention
Games
Server
Games-Publishing
Developer competition
Computec Media
is a subsidiary of Page 25 | company presentation II/2013
Reborn Horizon
Games Publishing
"Reborn Horizon", the winner of Make the Game
2011, marks the premiere of Computec Media as a
games publisher.
The futuristic strategy browser game impressed the
jury with its graphics, its setting and its innovative
gameplay.
„Reborn Horizon“ is available in 6 languages.
Computec Media
is a subsidiary of Page 26 | company presentation II/2013
Birdies Run
Games Publishing
Birdies Run
In this jump and run game for iPhone and iPad
children find a colorful world full of adventures, tricky
jumps and nimble opponents.
The gameplay is easy to learn: In varied levels the
children compete with clever opponents and roam the
world of the birdies. Of course Birdies Run is 100
percent free of violence.
Birdies Run is available in the App Store.
Computec Media
is a subsidiary of Page 27 | company presentation II/2013
Make the Game
Contest
“Make the Game” is a competition by COMPUTEC
MEDIA AG that was taking place for the first time in
2011. The goal of the competition is to find outstanding
new browser, mobile or social games and present these
to millions of gamers. The best games are chosen by a
distinguished jury composed of experts with many
years of experience in the gaming market.
The jury for Make the Game 2013:
Michael Hengst, freelance producer, Petra Fröhlich,
Editor in chief at PC Games, Florian Stangl, Editor in
chief Online COMPUTEC MEDIA, Ingo Griebl, Chief
Digital Officer COMPUTEC MEDIA, and Hans Ippisch,
COO COMPUTEC MEDIA.
„Reborn Horizon“ is the winner of Make
the Game 2011.
The winner of Make the Game 2012 is a puzzle
game of the developer studio 9cubes.
Launch expected April 2013.
Computec Media
is a subsidiary of Page 28 | company presentation II/2013
Publishing company
COMPUTEC MEDIA AG
Dr.-Mack-Straße 83
D-90762 Fürth
Tel.: +49 (911) 2872-100
Fax: +49 (911) 2872-200
Mail: [email protected]
Web: www.computec.de
Board
Albrecht Hengstenberg (CEO),
Rainer Rosenbusch (CFO),
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