Patrick TowellExecutive Director, Golant InnovationInnovation Director, The Audience Agency Group

5 August 2020

A team effort:Golant – Richard Leeming, Mandy Berry, Sophia WoodleyLGA – Lauren Lucas, Daniel Shamplin-Hall, Ian Leete

A co-design processWith policy, funding, industry, sector experts and representatives

Creative Industries Sub-Sectors

The wider creative economy

And sectors with connected supply

chains, talent pools, customers, research

bases –tourism,

manufacturing, property…

Local creative economy mapping framework –for evidence, challenges, opportunities, goals, overall investment case

Local levers for change –Common language and toolkit for designing interventions

International contextExporting, soft power, global trade, policy, research, collaboration

Patrick TowellExecutive Director, Golant InnovationInnovation Director, The Audience Agency Grouppatrick.towell@golantinnovation.com@golantinnov @audienceagents

Thank you!