Paula Scher & Pentagram

Graphic Designer, Illustrator, Painter, & Educator Training. Principle at Pentagram

1948, Washington D.C, United States.

Tyler School of Art (BA 1970)Corcoran College of Arts & Design(PHD)

Bio

CBS Records, Atlantic Records,

Russian Constructivism,

Koppel & Scher

Career as an air director (1972~1990)

Album Arts

Eric Gale (Ginseng Woman)

Bob James (H)  Boston

Swatch

Typography

https://www.youtube.com/watch?v=eKKDL6lekmA Outmoded typerface

Mapshttps://www.youtube.com/watch?v=xQjvqG3Tp34

Founded in 1972, graphic design, identity, architecture, interiors and products

Pentagram

Clients’ identities

Citi Bank Creative Quick concept Professional Modern day touch Sans serif typeface

Clients’ identities

Tiffany & Co.

Simple Professional Classy

Serif typeface

Clients’ identities

New York Ballet

Simple

Clean

Inovative type style

Elegant and classy

https://www.youtube.com/watch?v=L8wFWiZVw18

Other famous workThe public theater

Design in public spaces

Enviromental Graphic

Enviromental Graphic

Enviromental Graphic

Other famous works