payment options for digital media

37
Payment Options For Digital Media Prepared by Srikrishna Mamidipudi, Digital Marketing Analyst, Deep Red Ink Consulting Pvt. Ltd March 2013. Google AdWords Unbounce Facebook Advertising MailChimp

Upload: srikrishna-mamidipudi

Post on 08-May-2015

212 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Payment options for digital media

Payment Options For Digital Media

Prepared by Srikrishna Mamidipudi,

Digital Marketing Analyst,

Deep Red Ink Consulting Pvt. Ltd

March 2013.

Google AdWords Unbounce Facebook Advertising MailChimp

Page 2: Payment options for digital media

Google Adwords Payment Options

Payment Options for Digital Media

Page 3: Payment options for digital media

Google AdWords

Google payment options are divided into two types: postpay and prepay. Postpay (automatic payments) : MasterCard, Visa Prepay (manual payments) : Net Banking, Cheque or Demand Draft Minimum payment (applies to prepay only): Rs.500

Page 4: Payment options for digital media

Google AdWords

Postpay (automatic payments) : MasterCard, Visa Credit Card If you select a postpay option, you'll make payments only after you accrue advertising costs. You'll be billed 30 days after your last payment or when your account costs reach your billing threshold, whichever comes first. Your ads will typically begin running almost immediately after you enter valid credit or debit card information. All AdWords charges will be made to this card..

Page 5: Payment options for digital media

Google AdWords

Postpay (automatic payments) : MasterCard, Visa Because of new credit card regulations in India, you won't be able to create a postpay AdWords account on your own. However, if you've already created an account but have not yet selected a payment method, AdWords support can help you put your new account on postpay. Here's how: 1. Download the standing instruction form 2. Fill out the form. 3. Fax the form and a copy of the front and back of your credit card to

their secure fax number: +91-22-66459122.

After they receive your authorization form, it will take 3-5 business days to set up the standing instructions and activate your AdWords account. When done, Google AdWords support will send you an email to let you know that your account has been activated.

Page 6: Payment options for digital media

Google AdWords

Prepay (manual payments) : Net Banking, Cheque or Demand Draft If you select a prepay option, Google offers you two options: 1. Net Banking 2. Cheque or Demand Draft

Net Banking: Net banking allows you to make prepayments via online bank transfer supported by our trusted payment partner, TimesofMoney Ltd. The security of your online bank transfer is ensured in two ways: • You must sign in to your online bank account with a username and

password. • Your order is processed via a secure server provided by

TimesofMoney Ltd.

Your prepaid balance typically will update within two hours of making a payment, although it can sometimes take up to a day. Your ads will start running at this point, if they weren't already.

Page 7: Payment options for digital media

Google AdWords

Prepay (manual payments) : Net Banking, Cheque or Demand Draft Cheque or Demand Draft : This form of prepayment is supported by Citigroup, our trusted payment partner. You can make payments by sending a cheque or demand draft by courier to Citigroup's Mumbai office. Within 15 business days, Google will update your account balance to reflect the payment. Your ads will start running at that point, if they weren't already.

Page 8: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 1. Sign in to your AdWords account at http://adwords.google.com

Page 9: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 2. Select the Billing Tab 3. Click ‘Billing Preferences’.

Page 10: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 3. Fill out the first two pages and click ‘Continue’.

Page 11: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 3. Select ‘Manual Payment’ and Click ‘Continue’. 3. Select ‘Manual Payment’.

Page 12: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 4. Carefully read the ‘Terms and Conditions’ and select ‘Yes, I agree to the above terms and conditions.’ Then click on ‘Submit and activate my account’.

Page 13: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 5. Click on ‘make a payment’.

Page 14: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 5. Click on ‘make a payment’.

Page 15: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 5. Choose the form of payment – Credit Card, NetBanking or Cheque. Specify your payment amount and click on ‘Review Payment’.

Page 16: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 5 (a). If you chose ‘Credit Card’, kindly enter your credit card details and then click ‘Review Payment’.

Page 17: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 5 (b). If you chose ‘Net Banking’, kindly follow the instructions given by Google: 1. Verify that your account can be used with DirectPay. 2. Initiate the transfer. 3. Wait for confirmation email.

You can find your reference ID here

Page 18: Payment options for digital media

Google AdWords

Step-by-step process for making a payment: 5 (c). If you chose ‘Cheque’: 1. Write the cheque in the name of ‘Google India Pvt Ltd along with

your 10 digit reference number.

2. You can post the cheque to the mentioned addresses on the page 3. Wait for confirmation email. Google will process your payment in

10-15 business days. 4. Click on ‘Go to Billing Summary’.

Page 19: Payment options for digital media

Unbounce Landing Page Tool Payment Options

Payment Options for Digital Media

Page 20: Payment options for digital media

Unbounce

Unbounce accepts Visa, Mastercard, Amex and Discover credit cards through their online payment system. New user? 1. Go to the website ‘www.unbounce.com’ and click on ‘Pricing’.

2, Choose a pricing plan that suits your business best and click on ‘Start my 30-day free trial’

Page 21: Payment options for digital media

Unbounce

New user? 3. Fill the form and click continue. (Make sure that you select ‘I have read and agreed to the Terms of Service’ option.

Page 22: Payment options for digital media

Unbounce

New user? 3. Fill your Billing Information and click ‘Confirm Billing Details’..

Page 23: Payment options for digital media

Unbounce

Existing user? 1. Select ‘View Account Details’.

Page 24: Payment options for digital media

Unbounce

Existing user? 2. Select the ‘Billing Information’ tab and click on ‘Add Billing Information’. Enter you credit card details and save the info.

Page 25: Payment options for digital media

Facebook Advertising Payment Options

Payment Options for Digital Media

Page 26: Payment options for digital media

Facebook Advertising

You can currently pay for the ads using credit cards or co-branded debit cards. Facebook accepts Visa, Mastercard, American Express, Discover, PayPal and Direct Debit. 1. Login to Facebook and select the ‘Ad Manager’ tab on you Facebook homepage.

Page 27: Payment options for digital media

Facebook Advertising

2. Select the ‘Billing’ tab.

Page 28: Payment options for digital media

Facebook Advertising

3. Select the ‘Funding Source’ in the ‘Billing’ tab.

Page 29: Payment options for digital media

Facebook Advertising

4. Here you can add your credit card details by clicking ‘Click here to add one’ and enter your billing information.

Page 30: Payment options for digital media

MailChimp Payment Options

Payment Options for Digital Media

Page 31: Payment options for digital media

MailChimp Email Marketing

1. Go to www.login.mailchimp.com and enter your login details. If you are a new user, you can sign up here.

Page 32: Payment options for digital media

MailChimp Email Marketing

2. MailChimp has two types of plan – ‘Pay-As-You-Go’ and ‘Monthly’ plans. Choose a plan by clicking the ‘upgrade’ button next to it.

Page 33: Payment options for digital media

MailChimp Email Marketing

3. If you are choosing the monthly plan, first select the appropriate currency. MailChimp’s monthly plan varies on the size of your subscriber list. Choose a plan that suits your need and click on ‘upgrade’

Page 34: Payment options for digital media

MailChimp Email Marketing

4. If you are choosing the ‘Pay-as-you-go’ plan, first select the appropriate currency. MailChimp’s ‘Pay-as-you-go’ is a pre-paid plan where you will be charged per email. This is beneficial if you send emails infrequently. Choose a plan that suits your need and click on ‘Purchase’

Page 35: Payment options for digital media

MailChimp Email Marketing

5. After choosing your plan, enter you billing information, click ‘continue’ to verify your details and click ‘Place your order’.

Page 36: Payment options for digital media

About Deep Red Ink Consulting Pvt. Ltd

Deep Red Ink provides consulting and communications solutions that use the power of relationships to create powerful business results. Established in 2010 Deep Red Ink is a firm with four divisions, one of which is Digital Marketing with a diverse client base that spans across real estate, healthcare, wellness, education and retail.

Page 37: Payment options for digital media

That’s all for now!