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WHIRLPOOL CORPORATION CONFIDENTIAL MONODOOR TRANSREGIONAL WHIRLPOOL MEA 24 March 2016 PRESENTATION TITLE 1

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Page 1: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL

MONODOOR TRANSREGIONAL

WHIRLPOOL MEA

24 March 2016 PRESENTATION TITLE 1

Page 2: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL

DIRECT COOL – INDIA FARIDABAD

24 March 2016 PRESENTATION TITLE 2

Page 3: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL

BEST IN PERFORMANCE DURING POWERCUTS

3

190L Icemagic with Powercool zone with 12 Hours cooling retention for

only one 1L Bottle

New 190L Icemagic Powercool with 12 Hours cooling retention in the ENTIRE Refrigerator during power

cuts

Page 4: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL

BEST IN CLASS FRESHNESS with Microblock™

ALL NEW ICEMAGIC-FRESH

4

Now MICROBLOCKTM IN VEGETABLE CRISPER

MICROBLOCKTM IN UNIQUE FRUIT CRISPER

Page 5: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL

MICROBLOCK™ TECHNOLOGY

Enjoy Fruits and Vegetables fresh and healthy for upto 7 Days with Microblock ™ technology. Microblock™ is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables

fresh and contamination free.

“Results based on internal testing done on select models under standard conditions.”

MICROBLOCK™ technology

ICEMAGIC FRESH now protected with Microblock™ So that you may enjoy 7 Day Garden Fresh Fruit and Vegetables

Page 6: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL

INTRODUCING 5 STAR

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Key Benefits

1. 7 Days Garden Fresh Fruits and Vegetables

2. 12 Hours of cooling Retention in the ENTIRE Refrigerator

section during power cuts

1. Fastest in Ice Making

2. Coldest freezer at -26⁰C

215 L

Page 7: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL 7

Key Benefits

• 12 Hours of cooling Retention in the ENTIRE Refrigerator section

during power cuts

• Fastest in Ice Making

• Coldest freezer at -26⁰C

INTRODUCING

190 L

Page 8: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL

MEA RANGE

8

230 ICEMAGIC-FRESH PRM 5S Titanium

205 ICE MAGIC CLS PLUS 4S WINE TITANIUM

205 ICE MAGIC CLS PLUS 4S SAPPHIRE TITANIUM

Model number WMD 240 WMD 205 WN WMD 205 VL

Capacity 215L 190L 190L

Shelves 3+1 2, Toughened Glass 2, Toughened Glass

Vegetable Crisper With AMCT Knob and

Honeycomb shelf

Insulated Capillary Technology

12 Hours cooling retention, Fastest in ice-making

12 Hrs cooling retention, Fastest in ice-making

12 Hrs cooling retention, Fastest in ice-making

Pedestal Yes No No

Page 9: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL

MEA RANGE

9 230 ICEMAGIC-FRESH PRM 5S Titanium 205 ICE MAGIC CLS PLUS 4S WINE TITANIUM

Page 10: PBT Strawman FSS...technology. Microblock is a unique life-long coating that actively prevents upto 99.9% microbial growth ensuring that you can eat raw fruits and vegetables fresh

WHIRLPOOL CORPORATION CONFIDENTIAL

THANK YOU

24 March 2016 PRESENTATION TITLE 10