“These guys have done as good a job of any that I've been around at balancing trying to give the teams a great experience, but also

allowing us the space to get ready for an important game. It was fi rst class all the way.”

Oklahoma Head Coach Lincoln Riley

“I’d like to thank the Chick-fi l-A Peach Bowl for giving us an outstanding week by allowing

us time to prepare, giving us great facilities and great food, but also making us feel at

home with great hospitality.”

LSU Head Coach Ed Orgeron

CHICK-FIL-A PEACH BOWL &MERCEDES-BENZ STADIUM RECORD

“These guys have done as good a job of any that I've been around at balancing trying to give the teams a great experience, but also

allowing us the space to get ready for an important game. It was fi rst class all the way.”

Oklahoma Head Coach Lincoln Riley

MERCEDES-BENZ STADIUM RECORD

“I’d like to thank the Chick-fi l-A Peach Bowl “I’d like to thank the Chick-fi l-A Peach Bowl “I’d like to thank the Chick-fi l-A Peach Bowl for giving us an outstanding week by allowing for giving us an outstanding week by allowing for giving us an outstanding week by allowing

us time to prepare, giving us great facilities us time to prepare, giving us great facilities us time to prepare, giving us great facilities and great food, but also making us feel at and great food, but also making us feel at and great food, but also making us feel at

Chick-fi l-APeachBowl.com @CFAPeachBowl Chick-fi l-A Peach Bowl @CFAPeachBowl

Oklahoma defeated LSU 2-1 to win this year’sBattle for Bowl Week competition and the coveted

Battle for Bowl Week Championship Belt.

LSU WR Justin Jefferson set Chick-fi l-A Peach Bowl records for the most receiving yards (227) and receiving touchdowns (4). In total, this

year’s game broke or tied 18 Chick-fi l-A Peach Bowl records.

LSU won its record sixth Chick-fi l-A Peach Bowl and its fi rst-ever College Football Playoff Semifi nal

with its victory over No. 4 Oklahoma.

The Chick-fi l-A Peach Bowl’s second College Football Playoff Semifi nal featured a top-four matchup between No. 4 Oklahoma and No. 1 LSU.The Tigers defeated the Sooners 63-28 on the way to winningthe CFP National Championship in New Orleans.

Peach Bowl, Inc. hosted its second annual True Taste of Music event on the eve of this year’s Chick-fi l-A Kickoff Game. Chris Hall, an award-winning chef and owner of Local Three paired his gourmet cuisine with the acoustics of feature artist Edwin McCain and singer-songwriter Michael Tolcher at the Chick-fi l-A College Football Hall of Fame.

To kick off the start of college football’s 150th anniversary season in the Capital of College Football, Peach Bowl, Inc. hosted a panel led by Mr. College Football, Tony Barnhart, that featured head coaches and athletic directors from Georgia, Georgia Tech, Georgia State and Kennesaw State to discuss the impact college football has had on community, education and leadership.

FUTURE MATCHUPS

42 3 FINAL SCORE

“I’d like to thank the people at the Chick-fi l-A Kickoff Game for putting on a fi rst-class event that we have always enjoyed being a part of.”

– Alabama Head Coach Nick Saban

THE NATION’S LONGEST-RUNNING KICKOFF GAME

SATURDAY, AUG. 31, 2024

CLEMSON

VSGEORGIA

SATURDAY, SEPT. 3, 2022

OREGON

VSGEORGIA

MONDAY, SEPT. 6, 2021

OLE MISS

VSLOUISVILLE

SATURDAY, SEPT. 4, 2021

ALABAMA

VSMIAMI

SATURDAY, SEPT. 12, 2020

NORTH CAROLINA

VSAUBURN

MONDAY, SEPT. 7, 2020

VIRGINIA

VSGEORGIA

SATURDAY, SEPT. 5, 2020

WEST VIRGINIA

VSFLORIDA

STATE

MONDAY, SEPT. 5, 2022

CLEMSON

VSGEORGIA

TECH

TRUE TASTE OF MUSIC KICKS OFF OPENING WEEKEND 150TH KICKOFF BREAKFAST PRESENTED BY DELTA

ALABAMA WONC H I C K- F I L - A K I C KO F F G A M EITS RECORD-SETTING SIXTH

higher than the attendance of 36 bowl games last year69,170

AVERAGE ATTENDANCE OF

1.04M all-time

attendance

VIEWERS IN 2019TOTAL 5.3M

$ 7.75 millionTOTAL TEAM

PAYOUT IN 2019

$ 83.5 millionALL-TIME

TEAM PAYOUTS

Clemson head coach Dabo Swinney, along with celebrity partner Bill Spiers, fi nished at -9 to secure a top-three fi nish at this year’s event.

Matt Luke and Wesley Walls carded nine birdies and two eagles to win the Rebels’ fourth consecutive Chick-fi l-A Peach Bowl Challenge by two strokes.

Ole Miss head football coach Matt Luke and celebrity partner Wesley Walls captured the Rebels’ fourth consecutive Chick-fi l-A Peach Bowl Challenge title, while former college football coaches Bobby Johnson and Tom O’Brien were this year’s Legends Division winners.

Matt Luke and Wesley Walls carded nine birdies and two eagles Auburn’s Gus Malzahn won his second consecutive Closest to the Pin title.

THE COUNTRY’S PREMIERHEAD COACH & CELEBRITYCHARITY GOLF EVENT

PLACE: TEAM: SCORE: SCHOLARSHIP WINNINGS:

1 Ole Miss Matt Luke, Wesley Walls -13 $100,000

2 Georgia Kirby Smart, David Dukes -11 $90,000

3 (T) Clemson Dabo Swinney, Bill Spiers -9 $65,000

3 (T) Georgia Tech Paul Johnson, Jon Barry -9 $65,000

3 (T) North Carolina Mack Brown, Roy Williams -9 $65,000

3 (T) Ohio StateUrban Meyer, Jeff Logan -9 $65,000

7 (T) Auburn Gus Malzahn, Tim Hudson -8 $35,000

7 (T) Pittsburgh Pat Narduzzi, John Congemi -8 $35,000

9 (T) Florida Dan Mullen, Judd Davis -7 $28,300

9 (T) NC State Dave Doeren, Terry Harvey -7 $28,300

9 (T) UConn Randy Edsall, Dan Orlovsky -7 $28,300

12 Notre DameBrian Kelly, Jimmy Dunne -5 $25,100

LONG DRIVE WINNERS:

Coach Division Matt LukeOle Miss

275 yards $5,000

Celebrity Division Bill SpiersClemson

292 yards $5,000

CLOSEST TO THE PIN WINNERS:

Coach Division Gus Malzahn Auburn 16’7”� $5,000

Celebrity Division Bill SpiersClemson 8’ $5,000

The annual Chick-fi l-A Peach Bowl Challenge charity golf tournament features head football coaches and celebrities competing for their share of a $650,000 scholarship purse. Each year, the three-day event distributes $800,000 in charity and hosts more than 700 guests, including head coaches, celebrities, PGA golfers and Chick-fi l-A vendors at the picturesque Reynolds Lake Oconee resort.

The 2019 Chick-fi l-A Peach Bowl main competition and Legends fi eld featured six Dodd Trophy winners, three of the last fi ve College Football Playoff National Championship winning coaches and two of the four head coaches who led their teams to last season’s College Football Playoff. In total, this past year’s fi eld has won seven national championships, 37 FBS conference championships and has 1,345 career wins.

I think the camaraderie this event brings is great. It’s rare that I get the opportunity to be around my peers. The Chick-fi l-A Peach Bowl gives a lot of money to the schools and they also give us an opportunity to win money for our particular charities that we personally support. It’s a win-win-win for everybody and a lot of fun. – Clemson Head Coach Dabo Swinney

2018

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

2019

$831,080

Ch

arita

ble

a

nd

S

ch

ola

rsh

ip

D

on

atio

ns

$8.4

MILLION

ALL-TIME

COLLEGE FOOTBALL’S MOST CHARITABLE BOWL ORGANIZATION

Peach Bowl, Inc. is dedicated to healing those in need – in our community and others – whenever that need arises. The Peach Bowl’s relief efforts and special project investments total $6.8 million and have supported organizations such as the American Red Cross, WinShape Homes Foundation, Georgia National Guard and Children’s Healthcare of Atlanta.

The Chick-fi l-A Peach Bowl has made a strong commitment to helping Atlanta students further their secondary education. The Endowed Scholarship Program currently operates scholarships at 32 universities with scholarship assets totaling $7.4 million.

Relief Efforts

Endowed Scholarship

Peach Bowl LegACy Fund

College Football Hall of Fame

Atlanta Public Schools

Since 2002, Peach Bowl, Inc. – through funds derived from its Chick-fi l-A Peach Bowl, Chick-fi l-A Kickoff Game and Peach Bowl Challenge charity golf tournament – has donated and committed $56 million in charity and scholarship contributions to organizations in need.

In September, Peach Bowl, Inc. announced a historic $20 million gift to Children’s Healthcare of Atlanta. The donation represents the largest donation ever given by the Peach Bowl and one of the largest ever

received by Children’s. The $20 million commitment will establish the Peach Bowl LegACy Fund, which will be hyper-focused on funding clinical drug trials for the most promising new drugs and treatments for children fi ghting cancer. The LegACy Fund is named in honor of Anna Charles (AC) Hollis – the six-year-old daughter of Benji Hollis, the Peach Bowl’s VP of Sales – who lost her fi ght with leukemia Sept. 16, 2018.

As the original recruiter and founding sponsor of the College Football Hall of Fame in Atlanta, the Peach Bowl is committed to the success of our sport’s national shrine. The Bowl has contributed $13 million to help the College Football Hall of Fame relocate, design, build, enhance and refurbish its fan experience.

LITERACY INITIATIVE

The Peach Bowl, Inc., in partnership with the Chick-fi l-A Foundation, the College Football Playoff Foundation and the Atlanta Football Host

Committee, invested $2 million in a three-year literacy training initiative to train teachers in advanced reading instruction. Reading profi ciency has increased dramatically among K-5 students.

ACADEMIC MENTORING PROGRAM

The Peach Bowl’s academic mentoring program provides an Academic Coach to maximize their students’ potential by helping them improve study habits, prepare the SAT and ACT, and apply and transition to college. The Bowl has invested $2.2 million in the program which has helped students achieve higher GPAs and graduation rates.

56$ MILLION IN TOTAL DONATIONS

CHARITABLE