pep proposal

7/28/2019 PEP Proposal

1/19

FRANCHISE OPPORTUNITYThe only business that caters to entire student and

employee market


2/19

About Us

Vividh Edutech Private Limited is incorporated under the Indian CompaniesAct 1956. The company is formed by its Managing Director, Mr AshishBhagoria, who merged his two more ventures operational since 1998 in thefield of Telecom Services and Education, Ashnet Enterprises and ITMSolutions, into Vividh Edutech Pvt Ltd.

In the year 2001, the company got affiliated to Punjab Technical University,Jalandhar (a State Government University formed under legislature act andrecognized by UGC). At present Vividh Edutech Pvt Ltd is running twoLearning Centres of Punjab Technical University (PTU) and is offering UGand PG Diploma / Degree Courses in the field of Information Technology andManagement. We opened our first PTU Learning Center in 2001 and after asuccessful break through we opened the second in year 2004. Every year the

company enrolls and trains more than 500 students for the courses like, BBA,BCA, B.Sc.-IT, DCA, MBA, MCA, M.Sc-IT and PGDCA.

In the year 2007, Vividh Edutech Pvt Ltd developed a corporate trainingprogram to improve employability of students, with a name ProfessionalEducation Program (PEP). On December 6, 2007, the PEP was launchedthrough a Franchise Network of Bubble Centres at various locations toexperience the market and methodology before launching the program tomega centres.

In the first few moths of operations in 2008, our Training Centres enrolled andtrained many students from different streams, qualification levels and

categories. As a result of the training, these students are now placed with theindustry as per their qualifications and are getting better salary package thanwhat they could get with the same qualification at the time of joining PEP.

The PEP is designed on an unconventional activity based trainingmethodology that does not give theoretical knowledge but trains studentspractically without books on the required four parameters - PersonalityGrooming Skills, English Communication Skills, Management Skills and I TSkills. The duration of PEP training is from one month to one year and the feestructure has been framed to make the training qualitative and affordable forthe students. The training is given by the trained trainers under professionalenvironment.

In the year 2009, PEP went through major up-gradations and improvements.Earlier PEP was offered as a single training program and now the program isbeing offered in 16+ flavours to serve the needs of individual student. Duringthe same year we started developing an online portal for the Franchisees andStudents. This portal will process and manage all activities happening duringthe training process.


3/19

Apart from this, Vividh Edutech Pvt Ltd spent lot of time and money inpositioning the brand through various marketing activities like participating inNational / International events, targeting media, tie-ups with corporate, etc.

Our other divisions are into Software & Web Solutions and MarketingServices. Vividh Edutech Pvt Ltd also develops customized education andtraining programs for institutions and corporate.

Our Management:

Managing Director and Chairman: Mr Ashish Bhagoria, anentrepreneur, having Masters in Computer Applications and 12 years ofexperience in the field of education and training business; developed anddesigned PEP for the industry

Directors: Mr T.C. Bhagoria, Retired as Chief Engineer from Public Works

Department, presently rendering his services to National Highway Authority ofIndia as an Arbitrator and Mrs Chander Rekha Bhagoria, involved in majoroperations of company

Our all other departments are headed by individual experts and having theirdedicated team down the line, continuously working and improving itsprograms and systems. Hence with emphasis on social responsibilities andcore ethical values, Vividh Edutech Pvt Ltd is positioned to serve itscustomers and to create a win-win for all.

Our Vision:

Our vision of starting PEP is to transform world and to make our humanresource more efficient and effective with an objective to enhance skills ofthose students who have potential to grow but have limited opportunities andresources. We also want to create an environment in our education systemwhere today we can train our students for tomorrow.

Our Mission:

PEP is being positioned to be a basic and mandatory need of every humanbeing seeking a career of interest apart from the academic qualification theyachieve. The PEP will emerge globally as a leading provider of Professional

Education Programs and Skill Enhancement Services that bridges this baseinherent gap of what the industry needs and what the education ecosystemprovides.


4/19

About PEP

The Concept of PEP was developed when we dealt with students andemployees. There are more than 90% students who in spite of having goodqualification are not fit for senior level jobs or for handling a project as anentrepreneur. While recruiting employees it was not easy to find a suitableemployee who could take responsibility of any single department. Eithermanagement had to compromise in terms of quality or the employee had tocompromise in terms of good salary package.

Then after a complete survey and an exhaustive research we were staring atthe following factors, which influenced the students performance when theygot into professional life or get a job:

Family background

Standard of living Surrounding environment

12 15 years of schooling where no focus is given

3 5 years of college life for fun

No Clear Directions of What is to be achieved in Life

Financial constraints

Local / Regional / Cultural factors

No industry exposure

On the other hand employees start with entry level or executive level jobs butthey are not ready to take up more responsibilities curtailing their growth tosenior level or top management level positions and they keep continuing tostruggle at existing levels or become job hoppers, whenever theirinefficiencies were exposed or they were not able to perform.

So what goes into selecting a candidate for a particular post and what wouldbe the factors that would decide the selection, the pay package and theoverall position the candidate gets?

Selection of employee / Interview process:

The first step in selection procedure when the candidate meets themanagement is interview and this is the platform that will decide profile and

salary package of candidate. This process goes in following phases:

1. The moment a candidate enters the room and sits before interviewers,50% of the interview is already done, and in a lot of cases decision alreadymade. The panel of experts evaluates and decides what will be theappropriate profile and salary package of that particular candidate. It is thePersonality of candidate that decides his next phase where he / she canperform.


5/19

2. At this level when the candidate starts interacting with interviewers, theability to handle the communication is evaluated because managementdoesnt need only those who are fluent in speaking but those who can evenhandle official correspondence or entire business communication to deal with

internal management and external agencies, organizations and customers.For this candidate must have good English Communication Skills.

3. Now the interviewers will prefer that if Personality and CommunicationSkills are up to the mark, can candidate manage his / her tasks, operations,team, finance, etc. At this level they evaluate Management Skills.

4. Finally the tool used in todays environment is computer. So, candidatemust have knowledge to handle his / her activities with the help of computerand must have I T Skills for required areas.

Therefore, in addition to Qualification, Work Experience and Knowledge,

employers prefer people with good:

A) Corporate TraitsB) Corporate LanguageC) Corporate ManagementD) Corporate Computing

There are socially uplifting benefits experienced by certain sections owing to acapable interaction with the larger world through these skill enhancementsand knowledge empowerment. The power of possessing these skills has eversince been considered as a must for achievement of one's goals. A significantproportion of our educated generations consisting of students and job seekersas well as people working in varied professions have an impediment in thearea of having these basic skills. This fact is well documented, recognizedand has now been looked at with concerned interest. In this scenario PEPbridges the gap that currently exist between the skill sets required for goodemployability and better communication, and the skills acquired by studentsthrough their formal education. PEP achieves this by focusing on their overalldevelopment by maintaining high standards in the chosen sphere by usinginnovative, well researched, acclaimed training methodology and technology.


6/19


7/19

PEP Modules and Topics:

PEP training is very flexible and need based. There is a variety of flavoursavailable for the students. In broader way PEP covers 4 modules as

essentially required parameters for a professional career and 100 topics,which can be restructured and customized:

A) Personality Grooming Skills

1. Internal Personality2. External Personality

B) English Communication Skills

1. OutflowI. Speaking

II. Writing2. Inflow

I. ListeningII. Reading

C) Management Skills1. Basic Managerial Qualities2. Knowledge of Finance3. HR Procedure4. Marketing5. Customer Relationship Management6. Office Management

D) I T Skills

1. Basic Knowledge about Computer2. Using Operating System3. Operational Skills by using Printers, Scanners, Multimedia and Storage

Devices4. Internet5. Application of any Office Program like MS Office, MS Word, MS Excel

Etc.6. Software / Hardware / Networking installation and troubleshooting


8/19

PERSONALITY GROOMING SKILLS

S.N. TOPICS SESSIONS

1 Knowing Personality 3

2 Identifying Strengths and Weaknesses 3

3 Basic Mannerism 3

4 Personal Hygiene 3

5 Grooming Skills 12

6 Interpersonal Skills 2

7 Self Confidence 9

8 Body Language 6

9 Art of Conversation 3

10 Listening Skills 4

11 Tele-calling Skills 12

12 Facing Interviews 18

13 Dressing up Formal / Casual 10

14 Non-verbal Communication 9

15 Dining Etiquettes 6

16 Attending Meetings and Conferences 6

17 Interacting with the Seniors 2

18 Meeting an Officer or a Client 4

19 Public Addressing Techniques 6

20 Delivering Presentations 12

21 Positive and Innovative Attitude 3

22 Morals, Ethics and Values 1

23 Social Responsibilities 1

24 Behavioral Patterns 3

25 General Awareness 15


9/19

ENGLISH COMMUNICATION SKILLS


1 English Language for Workplace 1

2 English Grammar 9

3 Usage, Style and Composition 5

4 Sentence Making 5

5 Translation 5

6 Formal / Informal Communication 1

7 Converting Thoughts into Paragraphs 6

8 Vocabulary Building 6

9 Verbal Communication 6

10 Fluency Development 16

11 Correct Pronunciation 6

12 Verbal Presentations 12

13 Conversation Skills 4

14 Understanding English Songs and Movies 10

15 Voice and Accent 10

16 Writing Skills 6

17 Resume Writing 6

18 Business Communication 3

19 Writing Business Letters 6

20 Drafting Official Correspondence 3

21 Creating Quotations, Invoice 3

22 Writing Reports 6

23 Writing for Media 6

24 Preparing Speech 9

25 Listening and Reading Skills 6


10/19

MANAGEMENT SKILLS


1 Identifying Managerial Qualities 1

2 Planning Process 6

3 Organizing Skills 3

4 Aspects of Directing 5

5 Time Management 4

6 Art of Selling 7

7 Setting and Achieving Targets 6

8 Leadership Qualities 4

9 Group Discussion 14

10 Problem Solving Techniques 6

11 Concepts of Financial & Accounting Statements 10

12 Office Management 12

13 Strategy Development 6

14 Case Studies 7

15 Decision Making 4

16 Controlling Process 3

17 Introduction to Human Resource Management 12

18 Motivating Skills 3

19 Delegation of Authority 3

20 Conducting Survey 8

21 Marketing Skills 6

22 Advertising & Creativity 8

23 Customer Relationship Management 6

24 Negotiation Skills 6

25 Generating Management Reports 6


11/19

I T SKILLS


1 Introduction to Information Technology 1

2 Basic Structure and Functioning of Computer 2

3 Operating System - GUI 6

4 Printing Documents 5

5 Introduction to Internet 6

6 E-Mail Sending / Receiving with Attachments 6

7 Processor and Memory 2

8 Creating and Managing Files and Folders 3

9 Scanning Photos and Documents 5

10 Word Processing 12

11 Spreadsheet Handling 18

12 Creating Audio Visual Presentations 12

13 Storage Devices 2

14 Understanding Software and Hardware 3

15 Components and Features of Operating System 3

16 Managing different setting options of Operating System 3

17 Multimedia Options Reading and Writing CD / DVD 6

18 Downloading and Uploading Data 6

19 Using Search Engines for Information 6

20 Voice and Video Chat 6

21 Database Management 15

22 Online Troubleshooting 3

23 Installing Software and Operating System 12

24 Basic Hardware and Software Troubleshooting 6

25 Handling of Computer Network 7


12/19

PEP FLAVOURS

PROGRAM NAME DURATIONDAILY

HOURS MODULE/S TOPIC/S

BASIC LEVEL VARIANTS

MILD 1 Month 2 Hrs / Day 46 x 4 =

24

ULTRA MILD 1 Month 2 Hrs / Day 26 x 2 =

12EXTRA MILD 1 Month 1 Hr / Day 1 6

INTERMEDIATE LEVEL VARIANTS

LIGHT 3 Months 2 Hrs / Day 412 X 4 =

48

ULTRA LIGHT 3 Months 2 Hrs / Day 212 X 2 =

24EXTRA LIGHT

3 Months 1 Hr / Day 1 12ADVANCE LEVEL VARIANTS

CLASSIC 6 Months 4 Hrs / Day 425 X 4 =

100

PREMIUM 6 Months 2 Hrs / Day 425 X 4 =

100

REGULAR 1 Year 1 Hr / Day 425 X 4 =

100

SMOOTH 6 Months 2 Hrs / Day 225 X 2 =

50ULTRA SMOOTH 6 Months 1 Hr / Day 1 25

SPECIALIZATION LEVEL VARIANT

STRONG 3 DAYS 6 Hrs / Day 1 1SPECIAL Customized Customized Any Any

UPGRADATION VARIANTS

BASIC 2INTERMEDIATE 2 Months

As perFlavour

As perFlavour

As perFlavour

BASIC 2ADVANCE 5 Months

As perFlavour

As perFlavour

As perFlavour

INTERMEDIATE 2ADVANCE 3 Months

As perFlavour

As perFlavour

As perFlavour


13/19

PEP FEE STRUCTURE

PROGRAM NAMEPROGRAMFEE (INR) SERVICE TAX

STUDENT FEE(INR)

BASIC LEVEL VARIANTSMILD 4500 464 4964

ULTRA MILD 3000 309 3309EXTRA MILD 2000 206 2206

INTERMEDIATE LEVEL VARIANTS

LIGHT 9000 927 9927

ULTRA LIGHT 6000 618 6618

EXTRA LIGHT 4000 412 4412ADVANCE LEVEL VARIANTS

CLASSIC 18000 1854 19854PREMIUM 21000 2163 23163

REGULAR 12000 1236 13236SMOOTH 12000 1236 13236

ULTRA SMOOTH 8000 824 8824SPECIALIZATION LEVEL VARIANT

STRONG 3000 309 3309

SPECIAL 200 (Per Hr) 21 221 (Per Hr)UPGRADATION VARIANTS

MILD2LIGHT 6000 618 6618

MILD2CLASSIC 15000 1545 16545

LIGHT2CLASSIC 10500 1082 11582


14/19

PEP Business Opportunity

Market Segment:

The changing situation in the world, since recession has caused a reversal,from the number of job avenues being fewer in the past to the opening ofnewer and more job opportunities today. Even the rural towns and theirresidents who are now exposed to the mobile and other modern technologies,have been witnessing an educational revolution creating additional demandfor effective education that would get aspiring students Jobs and then helpthem climb the corporate ladders. PEP, unlike any other education program,caters to all categories of customers. Our customer, i.e., the student does notneed to be from any particular qualification background.

Considering our economy and education system, we can offer our programs

to following groups:

Students Preparatory Level, Secondary Level, University Level andstudying in Vocational and Private Institutions

Unemployed Youth

Working People

Institutions

Corporate

Highlight of PEP opportunity:

The only business that caters to entire market

Training that is essential for students from all streams and allemployees

Low Investment and a very low risk business.

Attractive ROI and huge scope for long-term profitable venture.

Full support in the training center.

Unique non-conventional training methodology.

Content creation by academic experts.

Training of faculty & counselors by experts.

Huge potential in every city / town.

Contribution to social and moral responsibilities towards society, nationand fellow beings.

Respectable profitable white collared franchise opportunity. Added services for PEP students.

No other training program provides a complete solution for over allprofessional development through a single training program coveringfour essential areas of life


15/19

Assured viability of PEP opportunity:

Overhead costs are limited to faculty salary and administrationexpenses on a day-to-day basis.

Almost anybody with a flair for education can run this franchise withoutany other technical qualification.

Investment is limited only to the initial payment made for starting thecenter after which it is a self-sustainable venture.

The Annual return on investment is estimated to be beyond 100%.

This means with business poised to grow in the second year; it wouldensure that returns would payback investments completely.

PEP Support System:

We, here at PEP, believe in implementing our vision and dynamism to theabetment of all support in not only recognizing the challenges that lie aheadbut also provide critical support at every step for overcoming all knowledgegaps. Our franchise support model covers various critical components that gotowards running a world-class training center. Our system provides support atevery level of the business.


16/19

PEP Franchise Model

Role and Responsibilities of Franchisee:

Space, Building, Equipment and Infrastructure

Staff Trainers, Marketing, Managerial and Administrative

Selling and Promotion of PEP

Training of students as PEP Methodology

Student Progress and Performance Evaluation

Overall Training Centre Management, Supervision and Qualityassurance

Student Fee collection and deposit of the funds in the account of VividhEdutech Pvt Ltd on regular basis

Role and Responsibilities of Vividh Edutech Pvt Ltd:

Development of the concept and business opportunity

Authorization of Training Centre

Training Methodology

Training Tools

Training to Trainers

Training to all Team Members

Training Centre Kit

Student Kit ID Cards and Uniform

Student Evaluation

Certification

Placement Assistance Online Software

Up-gradation of program

Marketing

Disbursement of fee share to franchisee

Anytime Anywhere Support to Franchisee:o Start-Up Supporto Training Supporto HR Supporto Planning Supporto Marketing Supporto Client Generation Supporto Operational Supporto Batch Management Supporto Ongoing Business Supporto Technical support


17/19

Revenue Sharing:

Franchisee: 70% of Program Fee (60% for Training and Operational Cost +10% for Marketing)

Vividh Edutech Pvt Ltd: 30% of Program Fee

Projections, Targets and ROI:

In any given Franchise Location there is a market of minimum 20,000students available including students studying in various institutions, passedout students and working / non-working groups as expected customers ofPEP. Based on the facts it is assumed that each Training Centre will captureat least 5% of the market share in the first year and will double the figures inthe second year.

ANNUAL FINANCIAL PROJECTIONSFlavour Batches Students Students Program Fee

BASIC LEVEL VARIANTS

MILD 6 20 120 540000

ULTRA MILD 3 15 45 135000EXTRA MILD 6 15 90 180000

INTERMEDIATE LEVEL VARIANTSLIGHT 6 20 120 1080000

ULTRA LIGHT 6 10 60 360000

EXTRA LIGHT 6 10 60 240000ADVANCE LEVEL VARIANTS

CLASSIC 4 20 80 1440000PREMIUM 2 20 40 840000

REGULAR 1 20 20 240000

SMOOTH 2 10 20 240000

ULTRA SMOOTH 3 10 30 240000

SPECIALIZATION LEVEL VARIANTSTRONG 2 10 20 60000

SPECIAL 4 10 40 24000UPGRADATION VARIANTS

MILD2LIGHT 3 20 60 360000

MILD2CLASSIC 2 20 40 600000

LIGHT2CLASSIC 4 15 60 630000TOTAL REVENUE 7209000

ROYALTY (30%) 2162700

FRANCHISEE MARKETING BUDGET (10%) 720900FRANCHISEE TRAINING & OPERATIONAL SHARE (60%) 4325400

TOTAL FRANCHISEE SHARE (70%) 5046300


18/19

Investment of the Franchisee:

License Fee: INR 1, 00,000 for a period of 3 YearsLaunch Cost: INR 1, 00,000

Security Deposit: INR 50,000Infrastructure: as actual between INR 4, 00,000 to INR 6, 00,000

Training Centre Norms and Standard:

Space and Infrastructureo Area: 1,000 Sq. Ft. 1,500 Sq. Ft.o Rooms: Front Office, Centre Head / Director Office, Computer

Lab with 10 Systems and 20 seats, Theory Room with 20 seats,Staff Room and Wash Room. All rooms must be well-lit, airconditioned and neatly maintained

o Furniture, Flooring, Fittings and Interiors: Standardized and

quality brands as per theme of PEPo Exterior: Based on PEP color scheme, Glowsign and Other

Signboards as per designs approved by Vividh Edutech Pvt Ltd

Equipment: 10 Computers for Lab and 2 Desktops / Laptops for Officewith latest configuration, Operating System & essential software, Laserand Inkjet Printer, Scanner, Web Cams, Head Phones, ExternalSpeakers, DVD Writer, Internet & Netwokring on all systems, Projectorand Source for Power Backup

Human Resource: 4 Trainers for different Modules, 1 Centre Head, 1Female Counselor / Coordinator, 1 Marketing Executive and 1 Peon.Entire team of PEP should have a minimum 3 years experience in

corporate as per their role, with excellent communication skills andattractive personality.

Branding and Marketing: Training Centre will use all branding material,stationery, staff ID Cards & Dress Code, Indoor / Outdoor promotionalmaterial and all print or electronic advertisements as per PEPstandards and prior approved designs.

Student Registration and Trainings: Training Centre will enroll studentsfor PEP training following proper procedure and instructions. Studentswill be issued Student Kit as per program and batch schedule will becommunicated. Student Record including Forms, Fee Details,Photographs, Testimonials and MIS will be maintained in physical andonline format.

Trainings: All trainings will be conducted exclusively following PEPtraining methodology in a highly professional atmosphere.

Payments: All payments are to be made to Vividh Edutech Pvt Ltd inshape of Demand Draft / Cheque / Direct Deposit / Online FundTransfer.


19/19

Procedure:

Application in prescribed format with 25% of the License Fee amount

Personal meeting and on-site inspection of Franchisee

Issuance of LOI if approved else refund of application amount Payment of complete License Fee and Security Deposit on approval

Signing of Franchise Agreement

Visit of our team to approved Training Centre for initial training andlaunch

Commencement of actual business operations

Frequent meetings and visits for monitoring, supervision, trainings andbusiness expansion