persuasive speech organizational patterns. opening of your speech 1.capture your audiences’...

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PERSUASI VE SPEECH OR G ANIZATIONAL PATTERNS

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Page 1: PERSUASIVE SPEECH ORGANIZATIONAL PATTERNS. OPENING OF YOUR SPEECH 1.Capture your audiences’ attention! 2.Define your purpose. 3.Establish credibility,

PERSUASIVE SPEECH

OR

GA

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AT

I ON

AL P

AT T

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NS

Page 2: PERSUASIVE SPEECH ORGANIZATIONAL PATTERNS. OPENING OF YOUR SPEECH 1.Capture your audiences’ attention! 2.Define your purpose. 3.Establish credibility,

OPENING OF YOUR SPEECH

1. Capture your audiences’ attention!

2. Define your purpose.3. Establish credibility,

Page 3: PERSUASIVE SPEECH ORGANIZATIONAL PATTERNS. OPENING OF YOUR SPEECH 1.Capture your audiences’ attention! 2.Define your purpose. 3.Establish credibility,

OPENING STATEMENT TECHNIQUES

Startling statement

Quotation

Story

Reference to subject or occasion

Page 4: PERSUASIVE SPEECH ORGANIZATIONAL PATTERNS. OPENING OF YOUR SPEECH 1.Capture your audiences’ attention! 2.Define your purpose. 3.Establish credibility,

ORGANIZATIONAL PATTERNS:PROBLEM-SOLUTION

1. Establish what the problem is to either:A. urge a changeB. demand things stay the same

Example:World Hunger, Pro Choice (Roe vs. Wade)

Page 5: PERSUASIVE SPEECH ORGANIZATIONAL PATTERNS. OPENING OF YOUR SPEECH 1.Capture your audiences’ attention! 2.Define your purpose. 3.Establish credibility,

2. Provide two-three reasons for this problem

- illustrate an example - provide evidence

3. Argue 2-3 means of solving this problem

- This is your argument

Page 6: PERSUASIVE SPEECH ORGANIZATIONAL PATTERNS. OPENING OF YOUR SPEECH 1.Capture your audiences’ attention! 2.Define your purpose. 3.Establish credibility,

REASON-GIVING

Used to sell or motivate people - convince them they need something- Organize reasons from least

important to most important

Page 7: PERSUASIVE SPEECH ORGANIZATIONAL PATTERNS. OPENING OF YOUR SPEECH 1.Capture your audiences’ attention! 2.Define your purpose. 3.Establish credibility,

COMPARATIVE ADVANTAGES

- Used to compare two sides of an issue- Your side is right, the other side wrong- Compare and contrast points- Need to establish the existence of this

problem

Page 8: PERSUASIVE SPEECH ORGANIZATIONAL PATTERNS. OPENING OF YOUR SPEECH 1.Capture your audiences’ attention! 2.Define your purpose. 3.Establish credibility,

CONCLUSION

- Re-establish how these solutions solve your problem

- Provide a shocking statement about what might happen if your solution isn’t followed or your reasons aren’t believed